
Daniela Rosa
Copywriter | Content Writer

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About me
Copywriter | Content Manager | Storytelling | Content Writer I I Creat Valuable Content that Converts
Education

Universidade do Porto
-Licenciatura em Jornalismo e Ciências da Comunicação Assessoria, Jornalismo, Marketing
Experience

Joper - Technology for the Coffee Industry
May 2006 - May 2006Copywriter | Content Writer- Creating content in Portuguese and English for the brand's webpage;- Creating the brand's slogan (the brand still uses the slogan I created until today, 2020).

Blue Wine Magazine | Essência do Vinho
Oct 2007 - Dec 2009Copywriter | Content Writer | Event Management- Creating content in Portuguese and English for websites, blogs, press releases,descriptions and newsletters;- Company's websites management;- Database management;- Executing and coordinating creative, technical and logistical elements of smalland large-scale events.

USA Wine West
Mar 2008 - Dec 2009Brand Representative | Exportation Coordinator- Contacting Portuguese wine companies for exportation;- Assisting in legal issues in order for the Portuguese wines to be exported to the US.

Wine Passion Magazine
Feb 2009 - Apr 2009Content Writer | Journalist- Content production: writing articles and interviewing wine producers.

Revista “Fábrica de Talentos” - Jornal Público
Feb 2009 - Apr 2009Copywriter | Content Writer | Journalist- Content production: writing articles and conducting interviews about cultural and creative industries in the city of Porto and worldwide;- Contacting brands in order to get advertising for the magazine.

Casa dos Açores do Norte - Associação Governamental
Apr 2009 - Oct 2010Copywriter | Content Writer | Public Relations- Writing articles, press releases, newsletters, social media and internal communications;- Website management;- Database management;- Event management (conferences, exhibitions, product launches, corporateevents, among others);- Establishing partnerships between other entities and this Association.

AppGeneration
Oct 2010 - May 2019Copywriter | Content Management | App Tester- Responsible for producing and managing all the content related with the company namely:Articles, press releases, newsletters, app layout content, app descriptions, user manuals and social media content; - Writing content in English, Portuguese, Spanish, German and French for the aforementioned content;- Content and Community Manager of the marketing research app Npolls, with more 10 000 users worldwide; - Editor and Journalist of the English magazine “Magic Numbers" **Nominated by Apple, Newsstand App of the year in 2011**- Content Manager of the apps: “Ondir” and “Lá Fora” "SobreNome", of the Portuguese telecommunications and media company "NOS"; - Database management of the apps myTuner, Fews and Ynews;- Testing apps (UI, UX, functionality, performance and compatibility) and providing feedback to developers;- Content writing for push notifications and in-apps;- Writer of several children stories in English and Portuguese for the App Store and Amazon (Paper World; Pinocchio - The Cool Tale and proofreading and remaking of other classical stories). Show less

MOG Technologies
Jun 2019 - Apr 2021Copywriter | Technical Writer- Creating content in English and Portuguese for the company's website, newsletters, aswell as sales support material (user guides, product manuals, catalogues and brochures);- Content proofreading in English and Portuguese;- Translating content from English to Portuguese and vice versa;- Writing clear and engaging copy using SEO keywords in collaboration with the marketing team.

PHORMULA GROUP
May 2021 - May 2023Copywriter | Content Writer | Social Media Strategist- Creating content in English for the company's website; - Creating articles for disease awareness websites for pharmaceutical companies;- Generating content for social media; - Creating content for newsletters;- Creating copy for landing pages;- Developing copy for products;- Social media management;- Planning and executing a creative storyboard for a brand’s photo shoot;- Creating scripts for institutional and client videos;- Creating copy and content for advertising proposals (briefings) and digital campaigns;- Using Figma to collaborate as a team, create and discuss brand personas;- Interacting with the design team to ensure that copy and design are in tune, create concepts associated with the brands and the final image of advertising campaigns. Show less

Jellyfish
May 2021 - nowCopywriter- Creating content in English and Portuguese for websites, landing pages, emails, video subtitles, in-apps, push notifications and promotional campaigns;- Translating content from Portuguese to English and English to Portuguese;- Review and edit content in Portuguese and English;- Client Briefing to generate copy for the product/brand.
Licenses & Certifications

Workshop de Desenvolvimento Pessoal (MBTI®)
P4S People for SuccessDec 2018- View certificate

Certificação Internacional em Storytelling
MCSILL STORY STUDIOOct 2020 
Storytelling
APAN - Associação Portuguesa de AnunciantesJul 2020
Curso Completo de Marketing Digital
Lisbon Digital SchoolJul 2020
Certificate of Proficiency in English
University of CambridgeJun 2013
Espanhol B1
FLUP - Faculdade de Letras da Universidade do PortoJul 2015
Workshop de Escrita Criativa
Mónica MenezesJul 2020
Curso Intensivo de Francês
FLUP - Faculdade de Letras da Universidade do PortoNov 2007
Espanhol A2
FLUP - Faculdade de Letras da Universidade do PortoJul 2010
Marketing Digital
ANJEJan 2017
Languages
- enEnglish
- geGerman
- frFrench
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