
Chad Andersen
Internet Sales/Management

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About me
Founder of Cross Fusion Marketing
Education

University of Nevada-Las Vegas
2006 - 2008International Business
Experience

Ron Tonkin Dodge
May 2011 - Feb 2015Internet Sales/ManagementFocused on maximizing Contact Rates, Appointment Set Rates, and Closing Ratios for all forms of leads (email, phone, text) in my department while achieving 100% CSI and permanent relationships with all prospects and clients.

Morning Star Dealer Services
Mar 2015 - Oct 2017Customer Success ManagerMorning Star Dealer Services (MSDS) is a dba of EA TEAM LLC, a nationwide network of automotive professionals providing high level sales growth performance & dealership process strategy to approximately 250 premium dealerships & automotive companies nationwide. Key areas of expertise include: website performance, digital & email marketing, traditional advertising, lead generation, sales growth strategies, sales team recruitment & training, and sales/F&I process training - all with a heavy emphasis on Ethics and Compliance. Built a team to manage customer relationships with the core focus to dramatically reduced 90 day account turnover, increase existing revenues, and increase sales opportunities. Increased yearly revenue $850k to $1.6 mil Examples of quality companies with great reputations served by APS representatives and clients include: Freeman Automotive Group (website performance, digital marketing and lead generation) All Star Automotive Group (website performance, digital marketing and lead generation) fusionZONE Automotive, Inc. (recruiting, marketing, sales growth and sales systems) Butler Automotive Group (website performance, digital marketing and lead generation) College of Automotive Management (recruiting, marketing, lead generation and training content) Tuttle Click Automotive Group (digital marketing and lead generation, sales training) Premier Automotive Group (digital marketing and lead generation, sales and phone training) McKinney Toyota/Longview Toyota (digital marketing, traditional media, and lead generation) Aloha Automotive Group (digital marketing, sales training, phone training, F&I training, compliance) Galpin Motors (Compliance and Ethics training) Jim Burke Automotive Group (website performance, digital marketing and lead generation) Paul Moake Automotive Group (digital marketing, sales and F&I process training, lead generation) Dave Wilson Automotive Group (website performance, digital marketing and lead generation) Show less

FusionZONE Automotive, Inc.
Mar 2015 - Jun 2018Sr Digital Marketing Advisor | Sr Performance Manager (CSM)-Built and maintained relationships with key players of each account -Worked with sales and marketing teams to coordinate key opportunities available within each account -Collaborated with SEO, Social Media, PPC teams on executing digital marketing plans, SEO, Social Media, Google Ads, and Bing Ads campaigns on behalf of clients. -Held weekly/monthly meetings with client to discuss the health of account, and plan for the following month/quarter. -Monitored and leveraged Google Analytics to address which campaigns were performing or under performing. Then made the adjustments necessary to improve those accounts. -Found and notified client of bot content within certain third party campaigns, thereby allowing the client to cancel services and save thousands each year. -Helped facilitate best practices for SEO to increase organic lead traffic by several hundred percent and lowering their overall monthly digital ad spend by thousands. -Developed a formulaic layout and plan through AB testing to increase leads by up to 200% from where they were currently at. -Help deliver lead management assistance with products like fastRING to connect their team within 6 seconds by phone after the prospect requests more information on a web lead form. -Created training literature to better ensure quality of service remained paramount to clients-Created custom reporting to give easy meaningful data analysis to clients -Developed and executed on sales strategies to increase revenue per account-Worked with graphics, content, compliance, SEO and SEM teams to make sure work for clients were completed within designated deadlines-Key liaison between client and company Show less

AA Digital Consulting Inc
Jun 2018 - Jul 2020PresidentDigital marketing and lead management professional with retail and dealer services experience. Help dealers better manage their leads, increase website conversion rates, and increase free Organic traffic through superior SEO and social media strategiesSpecializing in maximizing customer engagement which has lead to a formulaic layout that can be used in many markets across the US and isn’t limited to one specific market.

Lead Revenue, LLC.
Oct 2020 - Apr 2022Recruiter & Success Coach - Director of Performance ManagementWe provide the most advanced conversion tools for all industries. Visit our website www.LeadRevenue.com for more information

Sales Engine
Apr 2022 - May 2024Chief Marketing EngineerWe Provide You REAL Value:Results First MarketingCreate Your Marketing Budget Based on Goals Build a Cash-Positive Marketing Machine Identify Specific Competitor Threats Reduce Missed Sales Opportunities Each Month Sales, Lead and Growth Forecasting

Cross Fusion Marketing
Jul 2024 - nowFounder
Licenses & Certifications

F&I Administration Certified
The College of Automotive ManagementJul 2006
Leasing Structures Presentations & Disclosures Certified
The College of Automotive ManagementJul 2006
Professional Sales- Best Practices Certified
The College of Automotive ManagementJul 2006
Commercial Certified
FCA Fiat Chrysler AutomobilesJan 2013
F&I Products and Professional F& I Sales Process & Disclosures Certified
The College of Automotive ManagementJul 2006
Leadership in Sales and Management Certified
The College of Automotive ManagementJul 2006
Professional Desking/Negotiating Certified
The College of Automotive ManagementJul 2006
Compliance and Ethics Certified
The College of Automotive ManagementJul 2006
Subprime (Special Finance) Structures, Presentations & Disclosures Certified
The College of Automotive ManagementJul 2006
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