
Ravi Kumar
Intern

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About me
AM - Modern trade at Blue star Limited ll IFB Industries Ltd ll Tatasky ll kent Ro Systems Ltd.
Education

ICFAI Business School
2016 - 2018Pgpm Marketingpgpm in marketing and operations
Experience
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Amul (GCMMF)
Feb 2017 - Jun 2017Intern
Kent RO Systems Ltd.
Jan 2018 - Sept 20191.Handling Salary,Attendance,,Recruitment,Incentives,Targets and offer communication ,Primary and secondary sales of all 22 ISP’s in 26 stores in key Account (Reliance digital )Mumbai.2.Right Display ,correct price,cleanliness,POP placement and excellent relationship by frequent visits.3.ISP Training,weekly demo,store branding,Reviews customer service calls,Pending defective,GRN by complete store and brand team engagement.4.Keep eye on competitors,strategy making,space negotiations here by beat the ever rising competion.work.5.Display of products.Training.Demo activity.FSU / Gondola placement, store branding. Show less 1.Responsible for business extraction of RO water purifiers and Home Appliances business from assigned Key Retailers of Mumbai area. End to end business management including- 1. Week on week achievement of sales targets with assigned partners2. Forecasting and demand planning for allocation of right material at branch level3. Educating trade partners about Kent schemes, offers and policies4. Implement analytical Retail Management techniques to place fastest moving SKUs, maximize display share and eliminate business loss due to stock outs 5. Managing promotional marketing activities (BTL) such as outdoor display, customer engagament, POS merchandising etc to ensure maximum counter share at shop floor6. Managing team of sub ordinates who are responsible for front end sales directly to customer - target setting, monitoring and driving sell out numbers7. Monitor trade scheme eligibilty, account receivables and perform reconciliation of accounts with partners on monthly basis8. Co ordinate with service for effective after sales service to dealers / customers9. Gather and compile competition pricing, offers and trade schemes and prepare strategic response10. Tracking SKUs with business partners and ensuring smooth flow of material from company to trade Show less
Area sales Manager-Modern trade
Mar 2018 - Sept 2019Management Trainee-Modern Trade
Jan 2018 - May 2018

Tata Sky Ltd
Oct 2019 - Jan 2022Assistant Manager- Modern tradeHandling modern trade , CE-ISP , general trade and direct sales in Mumbai region

IFB Industries Ltd
Feb 2022 - Feb 2024Senior executive -Modern Tradehandling LFR- Reliance digital, croma and Vijay sales in Mumbai region

Blue Star Limited
Feb 2024 - nowAssistant Manager- Modern tradeHandling sell-in key Account reliance digital, croma and Vijay sales for Mumbai region.
Licenses & Certifications

Social media marketing
Digital VidyaFeb 2017
Certified in Search engine marketing
Digital VidyaOct 2016
Honors & Awards
- Awarded to Ravi KumarBest ASE in Mumbai region Regional Manager Apr 2022 Highesh Achievement in Mumbai region .
- Awarded to Ravi KumarACHIEVERS CLUB MD- MR. harit nagpal Dec 2019 gold medal for best performance in non -trade in entire west region
- Awarded to Ravi KumarWINNER OF Markophilia Marketing Debate Competition ICFAI BUSINESS SCHOOL, Mumbai Nov 2016 It is an inter-college debate competition organised by ICFAI BUSINESS SCHOOL , MUMBAIwhich is based on marketing ideas.
- Awarded to Ravi KumarWinner of E-Cell Profit Making Competition ICFAI BUSINESS SCHOOL, Mumbai Oct 2016 We have to select one product we have make maximum profit in least cost
Languages
- enEnglish
- hiHindi
- geGerman
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