Qassim R.

Experience

• 

  Land Mark Group

  Feb 2003 - Sept 2006

  Brand Manager

  Operations & Sales, Brand Strategy Development, Brand Positioning, Marketing Campaigns and Promos, Creative Development, Product Launches, Brand Performance Analysis, Budget Management

• 

  Cenomi Centers

  Oct 2006 - Mar 2012

  Sales & Operations Manager

  Fawaz Al Hokair GroupManages all activities necessary to the efficient operation of a group of stores, more particularly, to ensure that those stores provide prompt and courteous service to customers in order to maximize sales and customer service in order to promote the company’s image of quality and professionalism. Responsible for managing sales of the company, to achieve business objectives and goals set by the Board. Ensure to achieve sales targets monthly/quarterly/yearly as per the sales budgets shop wise / Region wise / department wise and companywide. Key Job Functions • Recruit, train and develop professional people. • Visual presentation, customer service, administration, security, and control operating costs. • Create all company policies and procedures with the management team.• Ensures that all employees comply with company policies, practices & procedures. • Ensures stores operate within predetermined budgets and obtains their sales objectives. Show less

• 

  Gulf Marketing Group

  Jan 2012 - Feb 2020

  Professional SummaryDynamic and results-driven Senior Retail Operations Director with extensive experience managing and expanding retail operations in the highly competitive sports, leisure, gym equipment, and footwear sectors. Adept at identifying and implementing best practices to boost performance, foster strong business relationships, and drive sustainable growth. A proven leader with a track record of achieving ambitious targets, optimizing costs, and building high-performing teams across the Kingdom of Saudi Arabia.Committed to driving excellence in retail operations by fostering a culture of innovation, empowering teams, and consistently delivering exceptional customer experiences. Passionate about setting new benchmarks in performance and leading transformative growth initiatives across the retail landscape. Show less Key Job Functions " Responsible for Expansion & Business development in Four Countries "• Recruit, train and develop professional people. • Visual presentation, customer service, administration, security, and control operating costs. • Create all company policies and procedures with the management team.• Ensures that all employees comply with company policies, practices & procedures. • Ensures stores operate within predetermined budgets and obtains their sales objectives. Duties & Responsibilities • Ensures that professional people are recruited within his/her group of stores and communicates all pertinent information to payroll before actually hiring.• Implements all training programs effectively in order to train and develop personnel.• Ensures district/stores operate within the pre-determined budgets (i.e. salary, inventory, expenses, etc.) • Establishes weekly sales objectives for stores. Ensures sales budget goals are communicated and sales are obtained and maximized. • Responsible for adherence and enforcement of loss prevention and security policies and procedures, i.e. check approvals, employee purchases, deposit logs, return and exchange policies.• Ensures that stores visual presentation is in compliance with Company standards and Responsible of Sections is appointed to employees in every store. • Promotes total customer service in a friendly way and as the most important consideration in every transaction.• Ensures that all personnel practice professional salesmanship within the guidelines of Company policies and procedures in order to achieve maximum sales and provide the highest level of customer satisfaction.• Communicates stock replenishment needs to distribution and buying departments.• Ensures the Company philosophy & culture is well implemented (People First, Company Mission and Vision. Show less

  • Senior Operations Director - NIKE KSA

    Feb 2017 - Feb 2020

  • Business Operations Manager

    Jan 2012 - Jan 2017
• 

  Swiss Arabian Perfumes Group

  Mar 2021 - Nov 2022

  Country Manager

  Oman - Qatar - KuwaitSuccessfully expanded the brand's footprint across Oman, Qatar, and Kuwait by identifying untapped market opportunities, and launching new outlets.Driving Significant Growth for Swiss Arabian in the Omani Market with Regional InfluenceMarket Penetration: Successfully expanded the brand's footprint in Oman by opening 15 new retail outlets,Regional Influence: I played a key role in developing and implementing strategies for market entry and expansion in Qatar and Kuwait, contributing to the expansion and successful launches of new products. I also increased brand awareness in the region by using marketing techniques, social media, and other platforms.Consistently Exceeded Sales Targets: Consistently achieved and exceeded sales targets in Oman, Qatar, and Kuwait, demonstrating strong leadership and effective market penetration strategies.Revenue Growth: Delivered significant revenue growth year-over-year in the Omani market, focusing on new product launches, promotions, and key product line improvements,Improved Profitability: Implemented cost-effective strategies to enhance profitability, such as optimizing inventory, controlling overheads, MPC (Manpower Cost), controlling shrinkage, negotiating better deals with suppliers, and streamlining operations.Strategic Planning & Execution: Developed and executed successful marketing and sales strategies tailored to the specific needs of each market.Team Leadership & Management: Led and motivated high-performing teams in Oman, Qatar, and Kuwait, fostering a positive and productive work environment.Business Development: Identified and pursued new business opportunities, forging strong relationships with key stakeholders (retailers, distributors, influencers).Market Analysis & Insights: Conducted in-depth market research and analysis to identify trends, consumer preferences, and competitive landscapes.Negotiation & Communication: Excellent negotiation and communication skills. Show less

• 

  BFL Group

  Jan 2022 - Jan 2023

  Business Operations Manager

  Results-driven Operations & Business Development Manager with a proven track record in driving growth, optimizing operations, and enhancing customer experience for Brands For Less, Saudi Arabia. Skilled in retail operations, market expansion, supply chain management, and strategic partnerships, I thrive on identifying opportunities that increase efficiency and profitability.With deep expertise in store operations, sales forecasting, and cross-functional team leadership, I have successfully contributed to the brand’s expansion and market penetration in Saudi Arabia. Passionate about data-driven decision-making, customer engagement, and delivering high-impact business strategies that elevate brand performance.experienced and results-driven Operations & Business Development professional with a proven track record of driving growth, optimizing processes, and delivering exceptional results for BFL. Contributed to the success of Brands For Less Saudi Arabia, where I leveraged my expertise in operations management, strategic planning, and business development to enhance organizational efficiency and profitability. Show less

• 

  Retail

  Mar 2024 - now

  Head of Operations

  Develop and execute the overarching retail operations strategy aligned with the company's business objectives.Provide visionary leadership to the retail operations team, ensuring alignment with organizational goals.Oversee end-to-end retail operations, optimizing processes to maximize efficiency and minimize costs.Implement and manage the retail operations budget, ensuring effective resource allocation and cost control.Analyze financial data to identify opportunities for revenue growth and operational efficiency.t best practices for inventory management, supply chain logistics, and store operations, Monitor and address customer feedback and concerns related to operations.Negotiate favorable terms and conditions to support operational goals and achieve set goals. Show less