Febry Kurniasih

Experience

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  PT Bank Central Asia Tbk

  Oct 2015 - Dec 2015

  Marketing and Communications Intern

  3 Months Internship Programm:- Help manage BCA Social Media Content (Facebook, Twitter, and Web)- Write article for BCA Prioritas Web- Write summary (SWOT analysis) and make presentation for the potential BCA creative agencies- Write SWOT analysis and make presentation for BCA Marketing Communication Advertisement tools- Help managing video and photoshoot for BCA web and social media

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  PT. Trans Pacific Global

  Sept 2016 - Oct 2017

  Marketing Relations

  - Marketing Tender- Establish various transportation quotations- Ensure customer satisfaction- Establish weekly and monthly KPI reports- Support business development around Indonesia (Jakarta and Padang) and Turkey (Istanbul Airport)

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  Well Off Design Studio - Creative Agency

  Jan 2018 - Jun 2018

  Marketing, Public Relations, Writer

  - Marketing communication- Handle the company administrations- Internal and external relations- Writer/Content Creator for Cerita Kita by Clean & Clear

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  Widya Wicara

  May 2019 - Jan 2021

  Digital Marketing Associates

  - Manage Digital Marketing Campaign for company's Website, Social Media and E-Commerce- Handle E-Commerce admin and advertise- Help organize the event for the first Virtual Launch - Make Press Release and Media Coverage- Manage KOLs for marketing purpose- Provide market research, campaign results, and consumer trends through FGD (Focus Group Discussion)- Content creator for Widya Wicara Smart Speaker- Handle the communication with sales team- Help the team to open more than 10 stores around Indonesia- Manage and ensure the fixture displays in every store- Manage POSM (Point-of Sales Material) an advertising materials that are used to communicate product info to the consumer at the point of sales.- Responsible for Event Management (School to school campaign) Show less

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  Smart Green

  Feb 2021 - Jul 2022

  Marketing

  - Create and manage digital campaigns for the company such as Website and Social Media.- Create and manage E-Commerce; Shopee, Tokopedia, Dinomarket- Create Key Visuals or images and contents for marketing purposes

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  PT. Laboe Game Indonesia

  Sept 2021 - Jul 2022

  Marketing Manager
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  PT Equine Global

  Sept 2022 - now

  Marketing Communications Officer

  #EquineGlobalSupportsDiversityAndInclusion #ForwardTogether- Identifying the effectiveness of marketing material by tracking metrics including conversion rates, customer loyalty and customer satisfaction-Reviewing and analyzing consumer data to analyze effective marketing strategies and successful ways to increase brand awareness- Tracking and recording the performance of marketing campaigns and presenting this information to the members of a company's management team- Designing, creating, and distribute marketing materials/content, including newsletters, brochures, videos and promotional emails. - Networking with potential customers and industry professionals to grow brand awareness and promote the company's products- Event Management: Prepare plans for promoting the company and its products during social events where the most potential consumers are to be found.- Gather and analyze feedback data to develop new ideas improving marketing strategy and advertising.- Monitor social media platforms and develop new ideas to enhance customer engagement by acknowledging and solving their problems and queries.- Focusing on planning, executing, monitoring & reporting for brand campaigns and community activities.- Collaborate with the sales team and providing them with customer feedback on the company’s products. Show less