
Tyler Holloway
Mac Specialist, Plano and Mac Packing Team Member

Connect with Tyler Holloway to Send Message
Connect
Connect with Tyler Holloway to Send Message
ConnectTimeline
About me
Marketing Consultant | Educator | Nonprofit Founder | Fractional CMO | 10+ Years and 100+ Clients | Specialized in: Branding, Digital Strategy, and Customer Experience Management (CXM)
Education

Wilmington University
2011 - 2012Master of Business Administration (MBA) Organizational Leadership
Wilmington University
2010 - 2011Master of Business Administration (MBA) Marketing Management
University of Delaware
2005 - 2010BAAS Music Business
Glasgow High School
2001 - 2005Distinguished High School Diploma Music
Experience

Apple Retail
Jul 2007 - Dec 2008Mac Specialist, Plano and Mac Packing Team MemberAs a Mac Specialist, I interacted with customers as an educator, business consultant and salesperson. It was my goal to provide the best possible experience for my customers and to find them the perfect solution.As a Plano Team member, I worked after-hours to install new products, security, and store displays.One of my proudest accomplishments at Apple was taking part in the development and implementation of the Mac Packing Team. The role of the team was to aid customers in their transition from PC to Apple by transferring their files and educating about their new computer. Show less

The Magic Shop Recording Studio
Jan 2009 - Feb 2009Intern
Christina School District
Jul 2009 - Jul 2014Drum Line InstructorResponsible for the music composition and education of the Glasgow High School Drumline in both the outdoor and indoor marching band seasons.- Student class sizes of 5-12 ranging from 14-18 years old- Consistently recognized as Top Percussion Section in Tournament of Bands competition- Transitioned teaching and writing responsibilities to former student

THinc. Productions
Jun 2011 - Jun 2021OwnerAudio Production Facility- Multi-Track Recording Studio- Voice Overs / Foley Effects- Post Production and Mastering Services- Front of House Engineering for Live Performances- On-Site Field Recording and Production for Film

Trellist Marketing and Technology
Feb 2013 - Apr 2023Managed partnership, agency services, and account portfolio for Sprinklr CXM platform across 70+ Fortune 1000 client relationships.Established service capabilities and expert reputation for Implementations, Managed Services, and Reporting across all SaaS platform functions, including Listening, Publishing, Engagement, Advertising, Advocacy, and Care. Led all project requirements gathering, co-selling, estimation, contracts, platform architecture, user training, and all onboarding to the platform as well as ongoing consulting services and insights reporting. Developed job requirements for hiring and training plans to grow a team of 12 consultants, engineers, analysts, project managers, and account executives. Key Accomplishments:- Architected and deployed customer support solutions for one of the world’s leading social media platforms, enabling the client to process over 1M inbound messages and leverage AI models to reduce assigned, actionable messages by 96%- Achieved 4x the standard internal margin and awarded agency’s first software commission by rapidly onboarding over 100 global users across 40 countries to Sprinklr in one month for a Fortune 1000 client- Pioneered monetization strategy for agency-owned Sprinklr instance by expanding social business service offerings and market research capabilities for agency clients to offset platform costs- Ideated and implemented a first-of-its-kind digital display solution for a Fortune 500 travel company’s tentpole event. Engineered and deployed a repeatable, customizable experience that has become Best Practice- Onboarded over 12 prominent universities to Sprinklr in less than one year to advance research and channel management. Collaborated with clients and engineers to introduce custom functionality such as raw data exports and random sampling to address data use cases for academic and peer-reviewed studies Show less Responsible for leading all aspects of enterprise account management, including business development, cross-functional team leadership, and nurturing consultative relationships with executive stakeholders.Drove all strategic communications and consulting efforts, including business planning, project ideation, project scope and estimation, as well as budget management. Served as subject matter expert about the clients business to onboard multi-disciplinary project teams, drive client interactions as lead consultant, and oversee project success metric measurement.Key Accomplishments- Managed AOR relationship for international health sciences organization, overseeing a full company rebrand, CMS selection & website development, trade show booth and sponsorship management, as well as multiple product brand launches across various divisional offerings. Developed an innovative digital catalog that saved the company thousands of dollars of printing costs annually and provided deeper analytics tracking of end users to inform future product prioritization- Empowered a pizza delivery company client with local insights to guide store closings and new safety policies in response to Covid-19. Designed social listening queries and dashboards for real time volume measurement and sentiment analysis of Covid conversations and store sanitization practices- Uncovered Covid’s impact on affluent consumer preferences of credit card features to inform Fortune 50 product offerings. Developed digital listening queries, dashboards, and a thorough insights report comparing top four global credit card brands- Revitalized a dated brand of a nonprofit arts organization through comprehensive marketing audit, competitive analysis, new brand identity, and updated strategy. Reactions to the brand were described as “a breath of fresh air,” from audiences and, “in the top 1% of work,” from the Executive Board Show less Developed an “agency within the agency” to scale the enterprise service offerings to the needs and budgets of local small businesses and nonprofits through innovative project team structures, flexible pricing models, and solution-focused packaged service offerings. Built and maintained a successful, longstanding, portfolio of 100+ clients across a variety of industries. Maintained project profitability through efficient project planning, flexible team structures, and lean project estimation.Elevated to a new role in 2020 called Chief Account Leadership Officer due to exceptional client service and account performance to scale the successful Small Business and Nonprofit Vertical Area. Mentored a hand-selected team of Project Managers/Account Executives to transition the existing client relationships from the account portfolio of over 100 accounts in order to scale ongoing portfolio growth. Show less Directed project planning, managed client meetings, and facilitated delivery of all project components. Oversaw quality assurance process with meticulous attention to detail, ensuring all assets were delivered correctly, on time, and within budget. Effectively communicated with all internal and external stakeholders throughout project lifecycle.Key Accomplishments:- Seamlessly navigated FDA review for 80 print and digital assets to deliver on-time, on-budget digital marketing collateral for new drug launch (Fortune 500 pharmaceutical company) including supervising medical, legal, and regulatory review- Transformed internal business frameworks to decrease project documentation time by 50-80% and reduce errors- Collaborated with CTO to identify opportunities to implement tools to automate processes for a more streamlined and scalable medical, legal, and regulatory review process Show less Directed business opportunity generation and new client acquisition related to enterprise accounts. Fostered account relationships and facilitated daily business development projects, task, and initiatives to increase Enterprise business development team effectiveness.Oversaw full sales process including lead generation, opportunity scoring, briefing the internal pitch team, managing all prospect communications, producing proposals and PowerPoint presentations, as well as leading in-person sales pitches all the way through to contract development, negotiation, and execution.Key Accomplishments:- Developed scoring system for qualifying and classifying new business leads- Managed RFI/RFP processes, including response creation and leading pitch meetings, which has resulted in winning competitive bids that have led to multi-year client relationships Show less
Chief Account Leadership Officer
Jan 2020 - Apr 2023Practice Area & Partnership Director - Sprinklr CXM
Jan 2019 - Apr 2023Senior Consultant & Account Services Executive
Jan 2018 - Apr 2023Small Business and Nonprofit Vertical Area Leader
Jan 2015 - Jun 2022Project Manager
Feb 2013 - Jan 2018Enterprise Sales Support & Business Development Leader
Feb 2013 - Jan 2015
Licenses & Certifications
- View certificate

Sprinklr Campaign Manager Pro
SprinklrMay 2022 - View certificate

Sprinklr Community Manager Pro
SprinklrMay 2022 - View certificate

Sprinklr Content Creator Pro
SprinklrMay 2022 - View certificate

Sprinklr Marketing Manager Pro
SprinklrMay 2022 - View certificate

Sprinklr Marketing Operations Pro
SprinklrMay 2022 - View certificate

Sprinklr Media Practitioner Pro
SprinklrMay 2022 - View certificate

Sprinklr Ads Analyst Pro
SprinklrApr 2022 - View certificate

Sprinklr Brand Manager Pro
SprinklrApr 2022 - View certificate

Sprinklr Marketing Research Analyst Pro
SprinklrApr 2022 - View certificate

Sprinklr Social Analyst Pro
SprinklrApr 2022
Volunteer Experience
Member Board of Directors
Issued by Delaware Symphony Orchestra on Jul 2021
Associated with Tyler HollowayCo-Founder and Board Chair
Issued by The Travel Songs Foundation on Sept 2010
Associated with Tyler HollowayProgram Director & Mentor - TEENS Program
Issued by Philly Ad Club on Sept 2016
Associated with Tyler Holloway
Languages
- spSpanish
Recommendations

Marlene avila
Outsourcing Services Manager at GBM as a ServiceCosta Rica
Jiayu gu
Senior Data Analyst at Capital OneRichmond, Virginia, United States
Silvia ioana cintita
Assistant Store Manager at Douglas RomaniaRomania
Saumya gupta
Deputy Manager in supply chain (Buyer) at Maruti Suzuki India Limited | Ex MG Motor India Ltd.Gurugram, Haryana, India
Chun chang
Chief Administrative officer at Dashan Inc.New York City Metropolitan Area
Joanna moses
Instructional Designer | eLearning Developer | I combine my skills in instructional design and educa...Tolleson, Arizona, United States
Isabel shaw
Economics and Management BscUnited Kingdom
James beck
Staff Engineer M365 at The TJX Companies, Inc.West Lafayette, Indiana, United States
Denis gorokhov
DevOps EngineerNo man's land
Sangeeta itrajh
ComplianceCentrum, Paramaribo, Suriname
Beatriz esther hernández garcía
Coordinador Comercial en Gigante Grupo InmobiliarioNaucalpan de Juárez, México, Mexico
Jim guarnera
Chief Executive Officer at Bravissimo Recognition SolutionsSt Paul, Minnesota, United States
Anja kraaijvanger
betrokken enthousiast leergierig, storytelling persoonlijke aandacht geven. we rise by lifting other...Bergeijk, North Brabant, Netherlands
Jan kamphuis
Cursusontwikkelaar / Docent bij Jan Kamphuis Opleidingen Training en AdviesBorne, Overijssel, Netherlands
Ajay veer singh choudhry
Manager- Human Resource (Swiggy) | KornFerry | I-PAC | SBI | TISS HRMBengaluru, Karnataka, India
Agnès bregeon
Product Manager @Le MondeFrance
Robert wantowski
Honor Foundation Fellow | Strategic Advisor | Frustrated Ukulele PlayerEnglewood, Florida, United States
Ahmed issa
project engineerCairo, Egypt
Rubén padilla polo
Automotive Engineer Lighting Department Validation and Developement at SEAT & CUPRAGreater Barcelona Metropolitan Area
Nada pupovac
Digital Marketing & Project Manager @ DigitalHQ Clg | Lead Advisor for Marketing Strategy @ Animo Sa...County Limerick, Ireland
...