Hyekyung Jung

Hyekyung Jung

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  • Timeline

  • About me

    Investment Manager at KT | MBA Tech

  • Education

    • University of Wisconsin-Madison

      -
      Exchange Students Digital Communication and Media/Multimedia
    • Ewha Womans University

      -
      Bachelor’s Degree Public Relations, Advertising, and Applied Communication .
    • Cornell Johnson Graduate School of Management

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      MBA Tech MBA

      社团活动:MBA, Class of 2018

  • Experience

    • KT

      Jan 2008 - Apr 2017

      • Managed contracting and implementation of new media service in Singapore and China.• Invested in and produced new media contents: VR & hologram contents.• Planned and launched a hologram contents platform and related services utilizing VR/AR media • Led mobile sales through strategic distribution channels : homeshopping and 10 sales agencies.• Built “Homeshopping Efficiency Data-set” help partners choose cost-efficient broadcasting slots. • Established contents soursing partnerships with local contents providers.• Found strategy to grow a contents ecosystem for KT’s multi-screen service (IPTV and mobile IPTV).• Formulated annual budget plans on media content expenditure for KT's IPTV. • Developed advertising business strategy for KT's IPTV platform.• Launched various new advertising products: Korea's first pre-VOD advertising, TV Commerce mall, And VOD-embedded commerce service.

      • Manager, Next Generation Media Biz Unit, Future Business Division

        Dec 2014 - Apr 2017
      • Assistant Manager, Strategic Distribution Channel Division

        Jan 2013 - Nov 2014
      • Assistant Manager, Contents Partnership Unit, Media Division

        Jan 2011 - Dec 2012
      • Associate, Advertising Business Unit, Media Division

        Jan 2008 - Dec 2010
    • Cornell Johnson Graduate School of Management

      May 2017 - May 2018
      MBA Candidate
    • KT

      Jun 2018 - now

      Strategic Investment in TMT Sector(Tech, Media, and Telecom)

      • Investment Manager

        Feb 2020 - now
      • Manager, Biz Incubation Center

        Jun 2018 - Jan 2020
  • Licenses & Certifications

    • Chartered Financial Analyst (CFA)

      CFA Institute
      Jan 2024