
Youssef Abbas
Social media evaluator

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About me
Corporate Communications Officer at Gulf Islamic Investments (GII)
Education

Cairo University
2018 - 2022Bachelor of Laws - LLB Law Good
Udacity
-Nanodegree Digital Marketing
Experience

Appen
Jul 2018 - Sept 2021Social media evaluator
Eagle direction
Aug 2018 - Jan 2019Social media moderator- Reviewing and moderating comments, messages, and posts to ensure compliance with community guidelines and company policies.- Responding to user inquiries and addressing any issues or concerns in a timely and professional manner.- Collaborating with the social media team to develop and implement moderation strategies and best practices.- Monitoring and reporting on social media metrics to track engagement and community growth.- Utilizing tools such as sentiment analysis to identify and respond to potential crisis situation- Assisting in developing and implementing social media campaigns and promotions. Show less

Eventy
Aug 2019 - Sept 2022- Develop and maintain consistent, high-quality content across all social media platforms, including crafting and editing posts and enhancing customer engagement through alignment with the company's brand identity.- Efficiently handle a substantial daily volume of social media posts.- Conceive, execute, and oversee influencer marketing campaigns.- Initiate, design, and implement effective social media campaigns.- Generate periodic reports analyzing social media performance and assessing its impact.- Conduct situational analysis reports for potential clients.- Contribute to the development of innovative strategies through brainstorming sessions.- Provide guidance and mentorship to interns and new employees.- Assist in identifying target audiences and planning media campaigns.- Manage and optimize Facebook advertising campaigns.- Adjust plans and budgets to achieve optimal media mix and maximum ROI.- Provide regular updates and reports to clients, summarizing progress and results.- Moderate all social media platforms for all assigned accounts.- Promptly address customer complaints or forward them to the appropriate team for resolution.- Report any incidents of brand attack to the alert team.- Engage with customers through interactive posts to increase brand engagement and foster customer relationships. Show less - Establish a moderation profile incorporating account information, frequently asked questions, and a protocol for handling customer complaints.- Manage incoming messages and comments through various social media platforms, applications, and websites.- Compile and maintain comprehensive Google Sheets to record leads, complaints, job requests, and customer reviews.- Implement a daily follow-up process to ensure that all responsible accounts adhere to proper lead collection and complaint resolution procedures.- Monitor and evaluate team performance to ensure efficient and effective operations.- Generate and distribute timely client reports to keep them informed of any updates.- Communicate and enforce knowledge base updates to ensure that the team is fully aware of any changes.- Provide prompt and comprehensive support to customers by addressing their concerns through social media platforms, applications, and websites.- Conduct regular data sheet reviews to guarantee completeness and accuracy. Show less
Social Media Marketing Specialist
Jan 2020 - Sept 2022Community Manager
Oct 2019 - Jan 2020Digital Marketing Intern
Aug 2019 - Oct 2019

Mobiuspace
Sept 2020 - Jan 2023Social Media Specialist- Overseeing and maintaining social media accounts on platforms such as Facebook and Instagram.- Developing and publishing weekly content for Facebook and Instagram.- Organizing and scheduling a weekly content calendar.- Utilizing keywords to improve search engine optimization and increase visibility.

Al Rowad Al Arab
Sept 2022 - Jun 2023Senior Social Media Marketing
Gulf Islamic Investments
Aug 2023 - nowCorporate Communications Officer
Licenses & Certifications
- View certificate

Search Engine Optimization (SEO) Foundations
National Association of State Boards of AccountancyDec 2022 - View certificate

The Six Morning Habits of High Performers
Pete Mockaitis Int'lDec 2022 - View certificate

Advertising on LinkedIn
LinkedInJan 2023 - View certificate

McKinsey Forward Program
McKinsey & CompanyJul 2024 - View certificate

Google Ads Essential Training
LinkedInJan 2023 - View certificate

Social Media Marketing: Strategy and Optimization
LinkedInDec 2022 - View certificate

Inbound Marketing
HubSpotJul 2022 - View certificate

Growing Your Small Business with LinkedIn
LinkedInDec 2022
Volunteer Experience
Content Creator
Issued by The Power Of Social Media on Mar 2020
Associated with Youssef AbbasExternal convoys
Issued by Resala Charity Organization | جمعية رسالة للأعمال الخيرية on Jan 2017
Associated with Youssef Abbas
Languages
- arArabic
- enEnglish
- geGerman
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