Trudy Sutherland

Trudy sutherland

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location of Trudy SutherlandConcord, New Hampshire, United States
Followers of Trudy Sutherland5000 followers
  • Timeline

  • About me

    SR. Marketing Specialist, President’s Club. Grow your business nationally! Broadcast, Digital & more than just radio!

  • Education

    • Florida institute of technology

      -
      Associate
  • Experience

    • Concord monitor

      Jan 1989 - Jan 1993
      Circulation marketing director

      Increased visibility and profits for the newspaper by targeting potential subscribers. Created circulation telemarketing department along with advertising campaigns and marketing tools. Hired, reviewed, supervised and trained four inside sales representatives and 12 drivers. Oversaw delivery of Total Market Coverage product and telemarketing sales operations.Selected Contributions:♦ Transitioned distribution of the Total Marketing Coverage product from the U.S. mail to a newly established route delivery system that saved over $50,000 within first year of implementation.♦ Improved performance through training and incentives including a Carrier of the Month program.♦ Launched a telemarketing department and developed a dynamic, hard-working team that elevated productivity by over 30%. Show less

    • Ctc communications

      Jan 1993 - Jan 1995
      Sales consultant

      Coached and motivated sales peers to revitalize performance and produce higher-than-expected results. Interacted directly with clients to build relationships, close deals and manage communications.Selected Contributions:♦ Achieved over 120% of sales objectives by leading the team in pursuing and closing new business; personally selected as member of the President's Club.♦ Inspired the team to outshine colleagues and win a vacation for top-ranking sales performance.

    • New hampshire business review

      Feb 1995 - Jul 2011
      Senior account executive & special project coordinator

      Partner with clients in developing dynamic, results-driven marketing, advertising and communications plans. Develop proposals, present creative solutions to clients and skillfully craft marketing materials, advertisements and campaigns within New Hampshire Business Review and online products, Negotiate and close contracts. Expertly manage 500+ clients. Cultivate productive relationships and alliances with local businesses and organizations. Pioneer and manage all aspects of special publishing projects including assisting in compiling and editing content, layout, lead lists and ad sales. Assist in training new hires and leading the sales team in special projects.Selected Contributions:♦ Recognized as #1 sales performer for over 16 years in print and online products.♦ Dramatically expanded market share by 150% through active networking, on-site meetings, phone calls, online communications and relationship management.♦ Successfully created profitable special partnership publications SBDC NH Entrepreneur, State of NH Employment Leadership Awards, Remodelers Council, NH Businesses for Social Responsibility among others♦ Established a positive, team-oriented culture that supports and empowers colleagues and contributes to a loyal client base.♦ Received employee awards for superior performance for six consecutive years (every year the award was offered).♦ Built an exceptional reputation for being a business community as a partner, excellent customer service, retention and satisfaction. Show less

    • Iheartmedia

      Jul 2011 - now
      Senior marketing specialist

      I become a partner with business leaders and advertising agencies by developing special customized integrated marketing solutions to effectively broadcast their message and achieve their marketing goals.Note: NHAB winner of Best Commercial Campaign in 2019 and 2020! I have excellent customer management. Experienced and successful with multimarket local and nationwide radio integrated marketing campaigns for clients. Computer savvy and proficiently skilled in Excel, Word, PowerPoint, CRM using RadioFusion, PPO, SalesForce, social media platforms, and other software programs. Creative copywriting along with special campaigns that include contesting, the creation of landing pages, as well as e-commerce. Show less

    • Volunteer nh

      Nov 2011 - Oct 2013
      Board of directors

      Volunteer NH is a nonprofit organization with a mission to promote the tradition of service in New Hampshire. Building on that strong volunteer spirit, we support and sponsor national service initiatives and provide training, recognition, and a central site for volunteers and volunteer programs to help them strengthen their communities.

    • Piscataqua maritime commission

      Aug 2013 - Jul 2016
      Board of directors, sail portsmouth merchandise fundraising chair (3 consecutive profitable years)

      The Piscataqua Maritime Commission is a non-profit (501(c)(3) organization dedicated to the promotion and preservation of the maritime heritage of the Piscataqua River basin. Proceeds from Sail Portsmouth and the support from our sponsors fund sail training scholarships for area students in our Sea Challenge program for at risk youth.The Piscataqua Maritime Commission is a member of Tall Ships America and the Greater Portsmouth Chamber of Commerce.

    • Trudy's treasures

      Jan 2014 - Dec 2018
      Owner

      Purchasing inventory on a regular basis viva online, home calls, auctions, other antique stores and dealers, flea markets, estate and yard sales for over 20 years. Researching, pricing and displaying inventory. Bookkeeping and inventory management along with marketing and customer service skills.Key SkillsRetail Store OperationsP&L ManagementBudgeting & Cost ControlsShrink Reduction/Loss ControlCustomer Service ExcellenceTeambuilding/Training/SupervisionInventory ManagementMerchandising Strategies Always in search of different and upscale merchandise - so if you are downsizing or just tired of that old stuff give us a buzz - we buy! Find us on Facebook - https://www.facebook.com/trudystreasuresnh Show less

    • New hampshire home builders association

      Jan 2019 - Jan 2022
      Vice president of associates

      Vice President of Associates represents the Associate members of the NH Home Builders Association and acts as a conduit for the flow of information between the Associate members and the Executive Committee. The Vice President of Associates assists the President in the implementation of special projects and represents the Association on the NAHB Associates Advisory Council.

  • Licenses & Certifications

    • 2021 nh associate of the year

      New hampshire home builders association
      Dec 2021