
Andra Şania

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About me
Global Group Account Director at MRM//McCann Spain
Education

Universitatea din București / University of Bucharest
2011 - 2014Bachelor's degree Journalism, Public Relations and Advertising
Experience

Tempo Advertising Romania
Dec 2013 - Jan 2018Primary point of contact between the agency and its main clients: Terapia (Consumer Health) and E.ON Group. Key responsibilities included: managing client accounts and day to day requests with the support of and Account Executive, coordinating mid and large-scale campaign and collaborating with internal teams to deliver solutions that meet client objectives. Responsible for managing the key client accounts for the agency: Metro Cash & Carry and Terapia (Consumer Health). The role involved coordinating the day to day requests of the brands, developing promotional materials and mid and large-scale activations and campaigns. The role involved managing high-profile clients such as Metro Cash & Carry Romania and CEZ Group Romania, while helping with the day to day business and providing support on large-scale campaigns and activations.
Account Manager
May 2017 - Jan 2018Senior Account Executive
Jul 2015 - Apr 2017Account Executive
Dec 2013 - Jun 2015

McCann Erickson Romania
Feb 2018 - Nov 2019Regional Account ManagerResponsible for managing Mastercard Central Eastern European Hub (20+ markets), ensuring creative excellence, coordinating and delivering regional toolkits for brand communication. Coordinating day to day and mid and large-scale campaigns for Mastercard Romania and Israel. Coordinating digital campaign toolkits development for Beko Global (Arçelik Group).

MRM Spain
Nov 2019 - Jul 2022Responsible for managing Sanofi Global brands (Digestive Wellness), ensuring creative excellence, coordinating and delivering global toolkits for brand communication. The role involved team management and leadership, developing strategic account plans to align with the overall business objectives, establishing and monitoring global workflows. Included key markets coordination and constant category monitoring. Responsible for managing Mastercard European Hub, focusing on Central Eastern Europe (20+ markets), ensuring creative excellence, coordinating and delivering global toolkits for brand communication. Coordinating digital projects, overseeing all stages of development (strategic planning, execution, optimization, performance) and developing Global communication strategies and creative toolkits for Sanofi Global brands (Digestive Wellness).
Global Account Director
May 2021 - Jul 2022Global Account Supervisor
Nov 2019 - May 2021

MRM Spain
Aug 2024 - nowGlobal Group Account DirectorResponsible for managing the agency's key accounts: Sanofi Global brands (Allegra) and Radisson Hotel Group on a global scale. Focus on digital projects and social media, coordinating multi-disciplinary teams to ensure creative excellence, strategic growth and operational efficiency.
Licenses & Certifications

Cambridge English: Advanced (CAE)
Cambridge English Language AssessmentAug 2010
Fundamentals in Marketing & Communication
IAA School RomaniaMar 2016
Volunteer Experience
Media Coordinator
Issued by ADVICE Students on Sept 2012
Associated with Andra ŞaniaMedia Executive
Issued by ADVICE Students on Nov 2011
Associated with Andra Şania
Languages
- enEnglish
- spSpanish
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