
Megha Varma
Product Marketing Manager - Magicbricks, Times Group

Connect with Megha Varma to Send Message
Connect
Connect with Megha Varma to Send Message
ConnectTimeline
Skills
Competitive analysisMobile devicesGo to market strategyMobile marketingKey account managementMarketing strategyDigital marketingMobile applicationsPre salesTelecommunicationsManagementChannel partnersMarketingOnline advertisingBrand managementAbout me
Digital marketing professional with over 11 years of experience. Director, Digital Strategy & Planning, Performics (June 2014 onwards) Product Manager, Paytm (2011-2014) Product Manager, Magicbricks.com - 2010-2011
Education

Birla Institute of Technology
2006 - 2008MBA Systems & MarketingMBA (Systems and Marketing)

Kurukshetra University
2000 - 2004B. Tech Electronics & CommunicationB. Tech (Electronics & Communication)

Kurukshetra University
2000 - 2004Bachelor of Technology - BTech Electronics and Communications Engineering A
Experience

The Times of India
Jan 2010 - Aug 2011Product Marketing Manager - Magicbricks, Times GroupProduct Marketing Manager for Magicbricks.com

One97 Communications Limited
Aug 2011 - Jun 2014Product Marketing ManagerDesigning Mobile Marketing strategies and executing Mobile Marketing campaigns for Brands and Enterprises

Zenith
Jun 2014 - Mar 2020Group Head - Digital Strategy & PlanningDigital Media Strategy and Planning

Performics.Resultrix
Oct 2017 - Mar 2020Digital Media Strategy and Planning
Director, Digital Strategy and Planning
Apr 2019 - Mar 2020Associate Director - Digital Planning and Strategy
Oct 2017 - Mar 2020

Wavemaker
Mar 2020 - nowClient Partner Digital
Licenses & Certifications

Google AdWords
Google
Trailblazer
ZenithApr 2016
Honors & Awards
- Awarded to Megha VarmaBronze at Campaign India Digital Crest, 2021 for Mother Dairy Paneer with Talking Tuttler Campaign India Digital Crest Aug 2021 Category - Mobile Voice Based
- Awarded to Megha VarmaGold at e4m IDMA, 2021 for Royal Stag Dominates Music Genre with YouTube's Top 100 Trending Music Charts Campaign India Digital Crest Jul 2021 Category - Best Digital Innovation
- Awarded to Megha VarmaBronze at Mobexx, 2019 for Clinching the MOMENT with Durex on WhatsApp! Mobexx, Adgully Nov 2019 Category - Messaging Campaign
- Awarded to Megha VarmaBronze at Mobexx, 2019 for Dettol's New Offering Co-Created with Moms Mobexx, Adgully Nov 2019 Category - Launch Campaign
- Awarded to Megha VarmaBronze at Mobexx, 2019 for Gamifying #OrgasmInequality! With Durex Mutual Climax Mobexx, Adgully Nov 2019 Category - Best Use Of Gamification Within Games
- Awarded to Megha VarmaBronze at Mobexx, 2019 for Marriott Inspiring New Perspectives Mobexx, Adgully Nov 2019 Category - Content Marketing
- Awarded to Megha VarmaGold at Mobexx, 2019 for Dettol's Win in Many Indias at Kumbh Mela Mobexx, Adgully Nov 2019 Category - Brand Campaign
- Awarded to Megha VarmaGold at Mobexx, 2019 for Unveiling the Dettol Mystery Box Online Mobexx, Adgully Nov 2019 Category - Rich Media Campaign
- Awarded to Megha VarmaGold at The Maddies Awards, e4m 2019 for Overcoming #OrgasmInequality with Durex Mutual Climax The Maddies, Exchange4Media Oct 2019 Category - Launch of Product/Service
- Awarded to Megha VarmaSilver at Delhi Ad Club, SAARC Awards 2019 for Durex India - Overcoming #OrgasmInequality Delhi Ad Club, SAARC Awards Sep 2019 Silver for Durex India - Overcoming #OrgasmInequality in Social Media Co-Creation Category
- Awarded to Megha VarmaSilver at Mobexx Awards 2018 for Uber India - Safety At Heart Share Your Ride Status 2018 Mobexx Awards Dec 2018 Silver for Uber in the Category: Mobile Advertising Excellence In In-App Advertising Campaign
- Awarded to Megha Varma50 MOST INFLUENTIAL STRATEGY LEADERS The Mobile & Digital Marketing Summit, supported by CMO Asia & World Marketing Congress Nov 2018 "50 MOST INFLUENTIAL STRATEGY LEADERS 2018" by The Mobile & Digital Marketing Summit, supported by CMO Asia (www.cmoasia.org) & World Marketing Congress (www.worldmarketingcongress.org)
- Awarded to Megha VarmaBronze APAC - DMA Asia - OLX TV Ad talking the Digital Language DMA Asia Jun 2017 At the DMAsia awards affiliated to the International ECHO, 'OLX TV ad talking the Digital language' won Bronze at APAC level in the 'Creative Use of Technology' category.
- Awarded to Megha VarmaGold - CIDCA 2017 - Hotels.com Summer Sale Campaign Campaign India Digital Crest Awards 2017 Jun 2017 Gold for 'Hotels.com Summer Sale Campaign' at Campaign India Digital Crest 2017 Awards in the 'Mobile Display'category.
- Awarded to Megha VarmaSilver - OLX Location Leads to Conversion Asia Pacific Customer Engagement Award 2017 Apr 2017 Category - Mobile MarketingSub Category - Successful Use of TechnologySilver for OLX Location Leads to Conversion
- Awarded to Megha VarmaGold - Digixx Awards - OLX TV advertisement talking the Digital Language Digixx Awards - Adgully Mar 2017 Gold for OLX TV advertisement talking the Digital Language campaign in Mobile & Apps Marketing category
- Awarded to Megha VarmaSilver - Digixx Awards - Hotels.com Summer Sale campaign Digixx Awards - Adgully Mar 2017 Silver for Hotels.com Summer Sale campaign in the Data, analytics and optimisation category
- Awarded to Megha VarmaGold - MMA - OLX Location Leads to Conversions Mobile Marketing Association - MMA Smarties Oct 2016 Gold - OLX Location Leads to Conversions
- Awarded to Megha VarmaCreative Effectiveness - Creative Use of Technology DMA CREATEFFECT Awards 2016 Aug 2016 Silver - OLX TV ad talking the Digital languagehttp://2016.awards.asia/winners-india/
- Awarded to Megha VarmaGold - Mobile Marketing - Best Use of Celebrity Endorsement Asia Pacific Customer Engagement Award Apr 2016 Campaign: Promoting Fit Habits With McvitiesCategory: Mobile Marketing - Best Use of Celebrity Endorsementhttp://www.customerengagement.asia/award-winner-april-2016/
- Awarded to Megha VarmaMobile Marketing - Successful Use of Technology Asia Pacific Customer Engagement Award Apr 2016 Bronze OLX – TV advertisement talking the Digital languageCategory: Mobile Marketing - Successful Use of Technologyhttp://www.customerengagement.asia/award-winner-april-2016/
- Awarded to Megha VarmaIndia's Top Digital Planner 2015 Digital Market Asia and Businessworld Dec 2015 To recognise professionals in media services (media planning and buying) in India excelling in crafting digital strategies and handling digital mandates for marketers, Digital Market Asia and its partner in the initiative, DGM India, put together ‘India’s Top Digital Planners’. “India’s Top Digital Planners aims to celebrate the people who work behind the scenes representing the best interests of their clients. The endeavour is to identify, appreciate and applaud this talent, on the back of… Show more To recognise professionals in media services (media planning and buying) in India excelling in crafting digital strategies and handling digital mandates for marketers, Digital Market Asia and its partner in the initiative, DGM India, put together ‘India’s Top Digital Planners’. “India’s Top Digital Planners aims to celebrate the people who work behind the scenes representing the best interests of their clients. The endeavour is to identify, appreciate and applaud this talent, on the back of a rigorous judging processhttp://businessworld.in/article/Omnicom-Media-Group-Leads-Top-Digital-Planners-2015/15-12-2015-89375/ Show less
- Awarded to Megha VarmaBest integrated digital campaign IDMA Jun 2015 Bronze - Superbabies campaign
- Awarded to Megha VarmaBest use of Mobile Display Campaign India Digital Crest Awards Jun 2015 Bronze - Maggi Oats campaign
- Awarded to Megha VarmaBest Use of Digital as a Medium Media Abbys Apr 2015 Silver - Superbabies Campaign
- Awarded to Megha VarmaBest Integrated Digital Campaign DMAi Awards Feb 2015 Silver - Panasonic Eluga Campaign
Languages
- enEnglish
- hiHindi
Recommendations

Carrie velliquette
Owner & CEO at Helm Senior Care Management, LLCColumbus, Ohio Metropolitan Area
Aishwarya srivari
Digital Marketing SpecialistLelystad, Flevoland, Netherlands
Isfandyar khan mian
Software Developer at QvantelFinland
William sloane
J9 3/7 Division Chief DLAFort Belvoir, Virginia, United States
Minu john
Senior Quality Analyst | ISTQB Certified Test ProfessionalGrand Prairie, Texas, United States
Jakub žďárský
Ten co nestuduje, ale chodí na univerzitu 🧑🏻💻🪛Prague, Czechia
Gavin clay
Senior Developer at AmazonLongmont, Colorado, United States
Sara saqfelhait
AR-EN-DE TranslatorAmman, Jordan
Théa stübener
Public Relations studentParis, Île-de-France, France
Mikalai sudzenka
QA Lead + PM – OtiumSoftMinsk, Belarus
Vivek rana
Senior Officer (HR), GAIL (India) Ltd. | MBA-HR, IIM Ranchi | Computer Science (Honors), Hansraj Col...Ranchi, Jharkhand, India
Shanieka berry, acpp
Public Procurement Administrator @ Jamaica Bauxite Mining Limited | Office Administration, Communica...Kingston, Jamaica
Jaan iqbal
Drug Discovery Degree Apprentice at AstraZeneca || Gold medalist in the London athletics youth gamesEast of England Apprenticeship Ambassador Network
Greta marciulaityte
Project Manager at JacobsWickford, England, United Kingdom
Ashis kumar jena
Operations Manager,After Sales and Service at PMI Electro Mobility Solutions Private LimitedOdisha, India
Frankie del valle
CEO at Pulpo Creativo Inc, Event Producer, Entrepreneur and Business ConsultantGuaynabo, Puerto Rico
Gabriel teoxon
Management Information Systems Student at Sam Houston State UniversitySpring, Texas, United States
Alkis geralis
General Manager Greece, Cyprus & Malta at MarsMarousi, Attiki, Greece
Dawie de villiers
Chief Marketing OfficerCity of Cape Town, Western Cape, South Africa
Fanny ceja-alcazar
Accounting Administration/Business Operations ProfessionalGreater Augusta Area
...