Diego Acedo

Diego Acedo

Operador de atendimento IV

Followers of Diego Acedo2000 followers
location of Diego AcedoSão Paulo, São Paulo, Brazil

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  • Timeline

  • About me

    Analytics Engineer at Mercado Livre | Dataviz, BI, Data Engineering

  • Education

    • Colegio Anna Tavares

      2006 - 2008
      High School Ensino Médio Completo
    • Escola Superior de Propaganda e Marketing

      2013 - 2015
      Postgraduate Marketing/Marketing Management, General
    • MBA USP/Esalq

      2024 - 2026
      MBA in Data Science and Analytics
    • Digital House Brasil

      2020 - 2021
      Data Analytics
    • Universidade Nove de Julho

      2009 - 2012
      University graduate Business Administration
  • Experience

    • Contax

      Oct 2007 - Jun 2009
      Operador de atendimento IV

      Trabalhava no atendimento às agências do banco Itaú.Através de um sistema CRM, fazia solicitações e consultas sobre cartões de crédito e procedimentos relacionados a cobrança e atendimento.

    • Companhia Paulista de Trens Metropolitanos

      Nov 2009 - Aug 2010
      Administration Intern

      Intern

    • Abril

      Aug 2010 - Sept 2016

      I worked in the Network Sales area, responsible for managing the 19 sales representative offices spread across the country, through the corporate sales channel and active telemarketing. Together these three channels represented around 35 thousand sales per month and had around 3,000 salespeople. My main activities were:-Production and analysis of reports and sales indicators;-Commercial intelligence;-Budget control of channels and costs of sales actions; -Planning sales, objectives and budget;-Control of sales processes and interface with the areas of systems, back office and distribution;- Control and production of gifts and POS materials;-Campaigns for sales points and salespeople development;-Support in holding sales convention events. Show less

      • Business Intelligence Analyst Sales OP

        Jan 2012 - Sept 2016
      • Sales Operations Intern

        Aug 2010 - Dec 2011
    • Pactum Consultoria Empresarial

      Jun 2017 - Aug 2018
      Marketing Analyst

      12 month project for the implementation of the marketing area and structuring of the commercial area.-Plan branding, logotype and visual identity;-Management of the customer base and CRM; -Inbound Marketing campaigns planning;-Production of service portfolios;-Media training with the team of lawyers;-Email marketing actions through the RD Station tool;- Support to the commercial area in planning and contact with prospects;-Interface between the office and press relations agencies;-Realization of events and workshops for internal and external audiences. Show less

    • Wewish Bebidas Saudáveis

      Sept 2018 - Dec 2018
      Sales Operation Analyst

      Temporary work to meet year-end demand. -Production and analysis of reports; -Sales administration; -Management of tasting and sales promotion teams at the POS -Planning and implementing actions at events; -Control of commission payments and support funds.

    • Boehringer Ingelheim

      Sept 2019 - Mar 2021
      Market Access Analyst

      -Sales reports (sell-in and sell-out);-Support for sales analysis and planning of KAMs and PMs;-Conversion project of the current reports to Tableau;-Prevision of products in the diabetes segment (iSGLT2 and iDPP4);-Control payments for exams performed by partner laboratories;-Analysis of prices and competition in tenders for the Chilean government.

    • Grupo Hinode

      Apr 2021 - Mar 2022
      Senior Business Intelligence Analyst

      -Implementation project of a new Data Lake for the commercial areas;-Compliance of data and documentation;-Development of queries and KPIs to support the analysis of operational areas;-Support to the CRM area in the automation and analysis of email triggers using the SalesForce tool;-Analysis of product sales results at Latam level;-Monitoring portfolio, analysis of churn and retention;-Building dashboards for directors and presidency.

    • Mercado Livre

      Mar 2022 - now
      Analytics Engineer

      -Data Mart Project for Loyalty;-Construction of datasets and ETL for analysis of marketing areas;-Maintenance and development of dashboards in Tableau;-Data compliance and mapping of KPIs;-Data Culture Programs focused on the development of business areas;-Implementation of Dataviz Looker tool.

  • Licenses & Certifications

    • Social Intrapreneurship for Innovation in Health

      Ashoka
      Jan 2021
  • Volunteer Experience

    • Trainee Voluntário

      Issued by AIESEC en Argentina on Sept 2016
      AIESEC en ArgentinaAssociated with Diego Acedo
    • Jovem Acolhedor

      Issued by Secretaria de Estado da Saúde de São Paulo on Aug 2009
      Secretaria de Estado da Saúde de São PauloAssociated with Diego Acedo