
Diego Acedo
Operador de atendimento IV

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About me
Analytics Engineer at Mercado Livre | Dataviz, BI, Data Engineering
Education

Colegio Anna Tavares
2006 - 2008High School Ensino Médio Completo
Escola Superior de Propaganda e Marketing
2013 - 2015Postgraduate Marketing/Marketing Management, General
MBA USP/Esalq
2024 - 2026MBA in Data Science and Analytics
Digital House Brasil
2020 - 2021Data Analytics
Universidade Nove de Julho
2009 - 2012University graduate Business Administration
Experience

Contax
Oct 2007 - Jun 2009Operador de atendimento IVTrabalhava no atendimento às agências do banco Itaú.Através de um sistema CRM, fazia solicitações e consultas sobre cartões de crédito e procedimentos relacionados a cobrança e atendimento.

Companhia Paulista de Trens Metropolitanos
Nov 2009 - Aug 2010Administration InternIntern

Abril
Aug 2010 - Sept 2016I worked in the Network Sales area, responsible for managing the 19 sales representative offices spread across the country, through the corporate sales channel and active telemarketing. Together these three channels represented around 35 thousand sales per month and had around 3,000 salespeople. My main activities were:-Production and analysis of reports and sales indicators;-Commercial intelligence;-Budget control of channels and costs of sales actions; -Planning sales, objectives and budget;-Control of sales processes and interface with the areas of systems, back office and distribution;- Control and production of gifts and POS materials;-Campaigns for sales points and salespeople development;-Support in holding sales convention events. Show less
Business Intelligence Analyst Sales OP
Jan 2012 - Sept 2016Sales Operations Intern
Aug 2010 - Dec 2011

Pactum Consultoria Empresarial
Jun 2017 - Aug 2018Marketing Analyst12 month project for the implementation of the marketing area and structuring of the commercial area.-Plan branding, logotype and visual identity;-Management of the customer base and CRM; -Inbound Marketing campaigns planning;-Production of service portfolios;-Media training with the team of lawyers;-Email marketing actions through the RD Station tool;- Support to the commercial area in planning and contact with prospects;-Interface between the office and press relations agencies;-Realization of events and workshops for internal and external audiences. Show less

Wewish Bebidas Saudáveis
Sept 2018 - Dec 2018Sales Operation AnalystTemporary work to meet year-end demand. -Production and analysis of reports; -Sales administration; -Management of tasting and sales promotion teams at the POS -Planning and implementing actions at events; -Control of commission payments and support funds.

Boehringer Ingelheim
Sept 2019 - Mar 2021Market Access Analyst-Sales reports (sell-in and sell-out);-Support for sales analysis and planning of KAMs and PMs;-Conversion project of the current reports to Tableau;-Prevision of products in the diabetes segment (iSGLT2 and iDPP4);-Control payments for exams performed by partner laboratories;-Analysis of prices and competition in tenders for the Chilean government.

Grupo Hinode
Apr 2021 - Mar 2022Senior Business Intelligence Analyst-Implementation project of a new Data Lake for the commercial areas;-Compliance of data and documentation;-Development of queries and KPIs to support the analysis of operational areas;-Support to the CRM area in the automation and analysis of email triggers using the SalesForce tool;-Analysis of product sales results at Latam level;-Monitoring portfolio, analysis of churn and retention;-Building dashboards for directors and presidency.

Mercado Livre
Mar 2022 - nowAnalytics Engineer-Data Mart Project for Loyalty;-Construction of datasets and ETL for analysis of marketing areas;-Maintenance and development of dashboards in Tableau;-Data compliance and mapping of KPIs;-Data Culture Programs focused on the development of business areas;-Implementation of Dataviz Looker tool.
Licenses & Certifications

Social Intrapreneurship for Innovation in Health
AshokaJan 2021
Volunteer Experience
Trainee Voluntário
Issued by AIESEC en Argentina on Sept 2016
Associated with Diego AcedoJovem Acolhedor
Issued by Secretaria de Estado da Saúde de São Paulo on Aug 2009
Associated with Diego Acedo
Languages
- inInglês
- esEspanhol
- poPortuguês
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