
Erum Rahim
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About me
Data Analytics Insights Analyst at Telstra
Education

Swinburne University of Technology
2018 - 2020Master of Business information systems Management Information Systems and Services
Sultan Mohamed Shah Aga Khan School, Karachi
2007 - 2009High School Diploma Business/Commerce, General A
Shaheed Zulfikar Ali Bhutto Institute of Science and Technology
2013 - 2017Bachelor's degree BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES 3.21
Aga Khan Higher Secondary School, Karachi
2009 - 2011High School Diploma Business/Commerce, General A
Experience

Jump Activations
Apr 2017 - May 2017Social Media InternResponsible for managing social media platform of renowned brands. Client servicing and brand management of different stakeholders.
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State Bank of Pakistan (SBP)
May 2017 - Aug 2017Advisory InternMerit based internship.Awarded 1st position across the internship program.

Reactivate Private Limited
Aug 2017 - Jul 2018Account PlannerWorked as a key account planner for Unilever brands such as Lifebuoy, SunSilk, fair & lovely and others. Project lead for strategic planning and on ground activation. Budget and cost planning along with project pitching. Client servicing and business development duties along with effective relationship management. Marketing planning and implementation across different channels.

Woolworths Supermarkets
Sept 2018 - Aug 2022Customer Service Representative
Telstra
Nov 2019 - Jun 2020Technical Analyst - Information & Cyber SecurityWorked at Belong, Telstra’s subdivision, responsible for producing and delivering communication notifications for the new systems to be deployed. Also worked on the security review, maintenance, and process improvement for the Braintree gateway. - Responsible for extracting communication templates already in use within in the old systems. - Perform business analysis pertinent to analysing the current state and gathering requirements from stakeholders such as product owner to transition towards the future state. - Plan our discovery sessions to communicate requirements to respective stakeholders such as developers and testers. - Extract trigger points and firing events from respective systems such as SalesForce, to enable communication notifications from marketing cloud. - Review communication templates, perform required investigation and draft final communication templates for content and legal team’s approval. - Organising, participating and running agile ceremonies such as stand ups, sprint planning, PI planning and Sprint retros amongst others. - Writing user stories and drafting acceptance criteria to support testers in testing feature functionalities. - Extended support to product owner, scrum master and security professionals in conducting security review of roles and access permissions for Braintree payment gateway. Alongside, recommended process improvement through establishment of an integrated access removal approach with onboarding/ off-boarding. - Competent in tools such as confluence, Jira, MS Suite, Power BI, Tableau and Business process modelling.- In process of up skilling on python, Splunk along with data analytics and Visualization tools such as Google Analytics. Show less

Telstra
Feb 2021 - nowData Insights Analytics Analyst
Apr 2022 - nowData Specialist
Feb 2021 - Apr 2022
Licenses & Certifications

ADVANCED DATA ANALYTICS
University of Technology SydneyJan 2022- View certificate

Communication Foundations
LinkedInJan 2020 
Associate Member
ACS - The Professional Association for Australia's ICT sectorSept 2020
Academic Diploma in Business Analysis
IIBASept 2020- View certificate

Giving and Receiving Feedback
LinkedInMar 2021 - View certificate

Time Management Fundamentals
LinkedInJan 2020 
Product Management
RMIT UniversityApr 2023
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