Jorge Acosta

Experience

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  The Designory

  Feb 2001 - Jun 2004

  Project Manager

  • Producing Nissan, Infiniti, Disney and Isuzu Brand Sites, DVDs, microsites and CD-ROMs• Responsible for giving clear internal leadership and feedback to internal/ external creative and development teams• Running day-to-day management & setting performance expectations • On going management (scope, inception, resources, schedule, budget, quality assurance, integration)• Direct contact in fostering / maintaining client relations• Acquiring and managing localization projects for DVD, kiosks and web. • Managed localization of Nissan content for Hispanic websites and DVD• Responsible for acquiring / screening / budgeting for editorial services for sound design, voice over, post production, licensing music and composers • Managing 3rd Party partners for DVD production , DVD menu authoring, multi-angle, 5.1 sound design, QC and replication Show less

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  Saatchi & Saatchi

  Aug 2004 - Jun 2006

  Interactive Producer

  • Producing Toyota Brand Sites, Toyota Brand Launch sites and Toyota Media Ad Units.• Producing interactive components, updates and additional content for existing content on Toyota website• Budgeting for ongoing and upcoming web initiatives for Toyota• Managing resources, such as internal Flash development, Image Production, Content Management and Quality Control• Managing, directing, Interfacing and coordinating with 3rd Party developers and vendors• Managing schedule and managing efforts and workflow with traffic, account and client departments to ensure on-time deliverables• Managing client, account and agency expectations of deliverables and scope of projects• Executing tasks within content management, HTML and XML updates• Managing and coordinating with backend partner/developer on deployment of sites and updates Show less

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  Clickmedia

  Jul 2006 - Jan 2007

  Interactive Producer

  • Producer of AT&T blue room music, gaming and sports sites.• Managing client and agency expectations of deliverables and scope of projects• Responsible for ensuring weekly updates/upload of content for blue room sites are processed, tested and on time.• Responsible for acquiring, digitizing, encoding and QC of weekly content• Develop and maintain budget for ongoing and upcoming site initiatives for blue room.• Responsible for managing Sawmill Reporting System, summarizing media metrics on all blue room sites.• Managing and coordinating with partners and 3rd party vendors in development and backend support. Show less

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  LATV Networks

  Feb 2007 - Feb 2009

  Director of Interactive Production

  • Implement, create and establish LATV digital brand by rebranding the online presence and creating a social media extension.• Work with On-Air Programming to create synergies to enhance on-air programming through interactive/new media tools such as mobile SMS, UGC and use of online content• Responsible for leading brainstorming and ideation on new micro-sites, tools and UGC initiatives to support Sales and new Interactive projects• Work with Marketing/Promotions to seek out events that resonate with LATV online brand as a means of creating content, extending the brand and acquiring new fans/users/audience for the online brand• Responsible for defining and maintaining budget pertaining to Interactive department, 3rd party services and implementing infrastructure upgrades.• Work with Mobile senior producer to ensure that all initiatives, deadlines and deliverables are met• Evaluate and recommend 3rd party developers and solutions, for microsites, video platforms and widgets• Responsible for leading editorial direction for content• Responsible for final review and approval of all aggregated and edited online content • Creating and implementing strategy in syndication of content• Manage resource allocation and coordination pertaining to Producers, Creatives, Editing and Development. Show less

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  Saatchi & Saatchi

  Feb 2009 - Jun 2010

  Senior Interactive Producer

  • Managing and helping define strategy, architecture and user experience for iPhone Application development• Responsible for the vetting and hiring process of iPhone developers/vendors• Defining timeline for application development• Managing and helping define client mandates and expectations • Managing and coordinating specific vehicle launch initiatives and campaigns with social media, mobile and web deliverables.• Interfacing with Apple application managers along the QC process Show less

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  Ogilvy & Mather

  Jun 2010 - Dec 2010

  Senior Digital Producer (Freelance)

  *Collaborate and ideate on digital projects to ensure integrated campaigns met all digital touch points.*Responsible for vetting feasibility of site development, banner, mobile, iPad andapplication development against budget, timeline and any known constraints.*Responsible for managing client expectations through scoping, development andlaunch process of site and online campaign development*Responsible for managing senior and associate producers and project managers.*Involved in integrated process and production of on site shoots, on site editing anddelivering on site edited final cuts*Involved in scoping out and managing Pro Bono projects, assigning resources, andensuring the all needs are met*Involved in vetting 3rd party partners for application, social media, mobile and sitedevelopment*Involved in managing and producing events for clients to ensure that maximum exposureis met through online search, social media and mobile campaigns. Show less

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  Team One

  Dec 2010 - May 2012

  Senior Digital Producer

  *Collaborated and worked with leadership to bring solutions to Lexus that supported the future state and growth of digital solutions.*Part of the team that helped vet and recommend a robust Video CMS solution to Lexus/Toyota/Scion, which greatly improved workflow and management of video for both Team One and Lexus.*Manage Lexus.com updates, brand site builds, external Lexus content property sitebuilds/updates.*Work with Creative, UX/XD and Technology to ensure all ideas, creative and strategy is properlyvetted and supports cross platform initiatives (mobile, tablet specific or responsive) and meets internal and client expectations.*Work with cross functional teams to manage work load, manage scope, define budget and foresee and mitigate risk.*Manage team of producers, associate producers and coordinators to ensure that allprojects are in line with project plan, in scope and on budget.*Assign projects to producers and associate producers, provide leadership and help ensure all projects are meeting expectations.*Mentor, inspire and ensure that teams are working efficiently, meeting project mandatesand overall meeting expectations.*Vet and manage 3rd Party web, flash, app, and social media development partners,including triple bidding process and coordinate/work with Toyota/Lexus cost consultants. Show less

• 

  Fraser Communications

  May 2012 - Jan 2014

  Digital Consultant - Digital Director
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  Los Angeles World's Fair, FPC

  Jul 2013 - Jan 2018

  Digital Consultant - Member, MarCom FlexTeam
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  Team One

  Jan 2014 - now

  *Client management services, business development, budget and contract negotiations, risk management, create and implement production process and planning for agile, scrum, kanban, hybrid and waterfall/predictive, large scale projects. *Collaborating, planning and working with digital leadership teams across the agency to ensure delivery, execution of strategic, creative and technical visions.*Responsible for oversight and management of overall scopes and budgets for digital web projects, to ensure alignment with client and internal scope*Oversight, of senior to mid-producers, to ensure successful delivery of medium to large-scale enterprise projects for Lexus*Managing and mentoring a team of 10-15 producers, ranging from senior to associate level producers*Vast experience of working with and managing project teams of creatives, UX and developers, onshore/offshore and vendors. *Understanding complex digital eco-systems to create synergy and focused strategy to ensure ROI for delivery of projects. *Work with technical leads to create and implement fluid production strategies, technical and operational plans.*Collaborate and partner with Lexus day-to-day clients and Lexus project management team, to ensure both agency and clients are aligned on overall roadmap goals, planned delivery and management of scopes and budgets.*A team player, always willing to listen and collaborate, along with champion great ideas, while applying rigorous oversight and dissection of new ideas and strategies to ensure success for agency and clients. Show less

  • Group Director, Interactive and Digital Production

    Apr 2024 - now

  • Director - Interactive Production

    Dec 2021 - Mar 2024

  • Executive Producer - Interactive Production

    Jan 2014 - Nov 2021