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Álvaro Fraile Del Pino

Álvaro Fraile Del Pino

Marketing Junior Specialist at Neomobile

Followers of Álvaro Fraile Del Pino1000 followers
location of Álvaro Fraile Del PinoLas Palmas de Gran Canaria, Canarias, España

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  • Timeline

  • About me

    Digital Strategy Director en 22GRADOS

  • Education

    • Universidad Complutense de Madrid

      2010 - 2014
      Graduado en Comercio Marketing

      Actividades y grupos:Team of futsal - Study and development of projects in various fields (Marketing, Consumer behavior, E-commerce, IT, Statistics, Mathematics, Sales, Law, Accounting, History.- Exhibitions and weekly debates in public.- TFG (Final Year) Market Apps in Spain.

    • Spain Business School

      2015 - 2016
      Máster Marketing digital y estrategia

  • Experience

    • Neomobile

      Jan 2014 - Jun 2015
      Marketing Junior Specialist at Neomobile

      Skills- Management of CPC and CPA partners.- Roi analysis of campaigns services and network - Helping in strategic decision making - Preparation of business documents and presenting them.- Creation and installation of new services- Competitive analysis

    • IW Advertising

      Oct 2015 - Jan 2017
      Ad Ops / Programmatic Trader (Seller)

      Skills- Trafficking of campaigns (CPC, CPM and CPE) in SMART AdServer, IW-adserver (self-server) and RTB campaigns in platforms of technology AppNexus, Improve 360 Yield, DFP, Google AdExchange, Google AdSense.- Monitoring and reportings on campaigns CPM, CPC, CPV and CPE.- Analysis and optimization of these campaigns.

    • SunMedia (now part of EXTE)

      Jan 2016 - Jan 2017
      Ad Ops / Programmatic Trader

      - Trafficking of video campaigns (CPV, CPM) in Ooyala Pulse(Videoplaza). - Monitoring and reportings on campaigns CPM and CPV.- Analysis and optimization of these campaigns.

    • Ve Global

      Feb 2017 - Mar 2018
      Programmatic Trader

      - Planification, implementation, optimization and reporting of display and video campaigns of CPM, CPL, CPA, CPV and Native.- Buy of traffic (CPM, CPL, CPA) in DBM, Mediamath and Volvelle (own DSP).- Negotiation and generation of deals programmatic into the DSP.- Generation of segments of the DMP to the DSP.- Contact with clients in order to planification, implementation, resolution problems and presentation of results.- Support to sales team in programmatic campaigns.- Negotiation and buying to suppliers of inventory. Mostrar menos

    • GroupM

      Jan 2018 - Jan 2021
      Senior Programmatic Trader

    • Xaxis

      Jan 2018 - Jan 2021
      Senior Programmatic Trader

    • Adgravity

      Jan 2021 - Jan 2022
      Operational Programmatic Manager

    • 22GRADOS

      Jan 2022 - now
      Digital Strategy Director

  • Licenses & Certifications