Lily Liu

Experience

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  Northern Quest Resort & Casino

  Feb 2014 - May 2016

  As a Casino Host, I work in many areas in the casino, which include but not limited to:* Initiated, maintained, and grew relationships with players and prospective VIP players to increase player visits and play. * Solved problems for players and analyzed player databases to determine ‘comp’ protocols. * Developed budgets, organized, and promoted different programs to the Asian market segment and the general public to promote the casino venue and hospitality and attract players. * Designed and published newsletters for players. * Worked with other hosts and departments within the casino to develop and execute various promotional programs for the general public. Show less My responsibilities include…* Manage and oversee the daily operation of Casino Hosts and VIP Services Representatives. * Set budgets and schedules for the Player Development Department. * Plan and strategize a long-term vision for the Player Development Department. * Organize and promote special targeted programs to increase play and to encourage the development of a relationship between Hosts and hosted players. * Develop the Host Incentive Program. * Develop and revise policies and procedures for Hosts and VIP Representatives. * Communicate with other departments on property to ensure services and support are provided internally for team members and externally to guests. * Manage, support, and develop Hosts and VIP Representatives. Resolve conflicts within and between departments. * Problem solve and innovate across the Loyalty Marketing and Player Development Departments. * Utilize data to drive strategy to increase number of players and amount of play throughout the casino. * Initiate, maintain, and grow relationships with players and prospective VIP players to increase player visits and play. Show less

  • Casino Host

    Mar 2005 - May 2016

  • Player Development Manager

    Feb 2014 - Oct 2015
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  Pala Casino Spa and Resort

  Jun 2016 - Feb 2017

  Director of Chinese Player Development

  · Plan and develop marketing strategy to expand the existing market· Visit local business and organizations to establish new connections to bring customers to the casino · Work with local bus companies to try to bring guests to the Casino· Work on inactive players to create attractions to reactivate the inactive guests

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  Harrah's Resort Southern California

  Feb 2017 - Apr 2022

  Senior Asian Executive Host