Christiane Schicker

Experience

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  Werbeagentur Karius & Partner GmbH

  Jan 1997 - Jan 1999

  Media Manager and Marketing consultant

  Media Planning, media booking and accounting, consulting in media strategies; Media-Mix: TV, Print (professional press, magazines and daily press), Radio, Outdoor; projects: media booking / accounting and consulting for dairy brand Ehrmann Yoghurt, hair-care brand Plantur, media advertising for Hitradio Antenne 1, B2B media-planning and consulting for GEZE, marketing consulting for regional retail-chain

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  Stuttgarter Zeitung Werbevermarktung GmbH

  Apr 1999 - Sept 2001

  Product Manager

  B2B-promotion for daily and weekly news-press media. Target audience: decision makers in advertising + media planners; Focus of activities on direct marketing, media planning, sales materials, event management + CRM; member in a database project to build up a future driven marketing intelligence system for all marketing activities.

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  GlaxoSmithKline Consumer Healthcare

  Jan 2001 - Jan 2011

  Media Management & Digital Marketing

  Media planning & Digital Marketing Management of the whole brand-portfolio of GSK Consumer Healthcare for Germany, Switzerland, Austria.

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  GlaxoSmithKline Consumer Healthcare (seit 2022 HALEON)

  Nov 2011 - Jun 2016

  Media Management & Digital Marketing

  Media planning & Digital Marketing for GSK Consumer Healthcare for Germany, Switzerland, Austria, Scandinavia, Benelux. Brand-portfolio: Odol, Odol-med3, Dr. BEST, Aquafresh, Sensodyne, Corega, Panadol, Alvedon, Nezeril, Cetebe, Formigran, Niquitin, Zovirax; responsibilities in detail: media procurement; driving the media-agency (Carat/ Aegis, MediaCom/GroupM and Starcom/Vivaki); brand connections-planning; media-mix: TV, magazines & newspapers, outdoor, online, ambient, viral advertising, WOM etc.; media auditing: finance and media-buying controlling; contracting, bidding & recruitment of media-agencies; Digital Marketing: Website-Marketing, SEM, Display-Advertising + Native Content Integrations, Social Media + WOM, mobile advertising + mobile applications, digital performance advertising; bidding & recruiting of digital agencies; Development of centralized Media Expertise Hub within an integrated Global Media Expert Team. Development and Leadership of Global and sub-regional, cross-functional projects. Weniger anzeigen

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  Carat

  Jan 2017 - Sept 2019

  Managing Director
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  On My Way

  Jan 2019 - Jan 2020

  Transformation Leadership & Facilitator

  Education to become a Facilitator / Coach / Consultant for all kind of organizational and individual Transformation

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  Self-employed

  Jan 2020 - now

  Sparringpartner, Consultant, Facilitator and Coach in all aspects of inner and outer development. I empower executives to drive holistic transformation and to unlock human centric future skills for sustainable, innovative value driven entrepreneurship in thoughtful (self-) leadership. I support to generate authentic relationships with your stakeholders, employees, colleagues and peers. Resilience and wellbeing at work, agility and inner and outer development for the experience of a vital professional culture are main drivers for my serving mission. Weniger anzeigen

  • INQA-Coachin - für gelingenden digitalen Wandel in der KMU Arbeitswelt

    Jul 2023 - now

  • Transformation Expert I Facilitator I Business Coach

    Jan 2020 - now
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  ChefCoach Unternehmensberatung GmbH

  Jul 2023 - now

  Coaching & Transformationsbegleitung