Tom Deraedt

Experience

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  InSites Consulting

  Aug 2007 - Aug 2013

  -Be accountable for the full project implementation process (within a certain method).-Be responsible for method quality maintenance and perpetual method innovation, monitor the quality level of all steps within the implementation phase, identify concrete improvement areas and execute these.-Bring consultants and project implementation teams up to speed of method and operational innovations by giving trainings and creating guidelines.-Set up a micro-planning of project implementation in collaboration with traffic management.- Assist R&D in change management to roll out innovations amongst project implementation teams: assist in process blueprinting & manual writing, training (development & execution), implementation of processes etc. Show less -Increase participant relation management through innovation, maintaining the research eco system.-Coordinate quotes for recruitments, building relationship with client & suppliers for operational issues and identify possible partnerships.-Advanced skills in project management, panel management and database management.-Implement and optimize research methodologies, lead automation and process improvement.-Take initiatives to improve customer experiences of internal customers.-Contribute to account teams by creating meta-knowledge for key customers.-Review work from (advanced) executives, coaching on the job, giving trainings, coordinating project teams.-Assist in launching the back office in Timisoara, Romania. Show less

  • Senior Project and Method Manager

    Jan 2012 - Aug 2013

  • Senior Project Manager

    Jan 2010 - Dec 2011

  • Project Manager

    Aug 2007 - Dec 2009
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  Survey Sampling International

  Aug 2013 - Oct 2015

  Key Account Manager Benelux

  SSI is the world’s leading provider of sampling, data collection and data analytic solutions for survey research. We reach respondents across 72 nations through the full range of modes, including online, landline phone, mobile/wireless and mixed access. With 30 offices spanning every time zone and, staff fluent in 36 languages, SSI offers the widest, most diverse access to consumer, B2B and healthcare audiences around the globe. More than 2000 companies worldwide—including the top-50 research organizations—trust SSI to fulfill their sampling and data collection needs.My responsibilities:- Achieve defined sales targets and commercial targets (margins, retention, client satisfaction, conversion).- responsible for managing key customer relationships and satisfaction. - develop and maintain strong relationships with other assigned and newly generated accounts.- encourage client project managers to develop strong working relationships with the client and key internal customers- build effective project teams for each project. - consult project management teams to strive for successful project execution and collaborate with members of several operational teams to ensure that the project objectives are understood by the entire team.- manage and maintain the team’s critical, highly complex and sensitive projects while upholding the company’s standard of quality assurance throughout the entire project lifecycle including all deliverables and communications. Mentor and guide team members to ensure and develop continued service improvements on strategic, tactic and operational level. - the first point of contact when escalations occur. - Form the bridge between Sales and Client Services and improve existing processes and procedures to settle for strategic development of the accounts. Act as a motivator and problem solver. Show less

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  Mediahuis België

  Oct 2015 - Apr 2017

  Key Account Manager Made !n

  Mediahuis is one of Belgium's famous players in the media industry representing, amongst many, distinguished and well known brands such as De Standaard, Het Nieuwsblad, Het Belang van Limburg, De Gazet van Antwerpen (print) and Jobat, Hebbes, Zimmo, Made In ... (online). With MediahuisConnect we are the biggest media agency helping companies to expand their business. By use of creative full service solutions we provide intelligent connections between brands and consumers.Made In is an online community with focus on positive regional and economic news. On a daily base independent journalists are sharing content relevant for entrepreneurs, CEO's and senior management of SME's and (inter)national companies. These enterprises have the opportunity to undertake commercial actions on this community in order to create awareness, to increase their image and to conduct lead generation. My responsibility is- to make the B2B market aware of the existence of this online community by visiting professional network events and to meet with C-level executives. - to help my clients building their business by offering creative ad hoc commercial solutions. Show less

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  Authority

  Apr 2017 - Jun 2020

  Extented my responsibilities as a client director and consultant with managing a team of client managers, guiding them through the wilderness of building strong relationships with our clients. Next to that, as authority is growing strong and internal processes need to be alligned constantly, I have been given the mandate the enroll a strategic sales account department within the company which will help us in our journey towards our mission. Within this role I am fully responsible for reaching the sales targets through inbound sales, business development and account management. Show less Authority develops and implements customized strategic insights to maximize the digital visibility of brands in a long lasting manner in order to fulfill the client's objectives and increase the ROI. In concreto we translate this approach in the following activities:* Search engine optimization: analyze relevant keywords, analyze the technical performance websites qualitative linkbuilding, copywriting, reporting & building customized dashboards, ... .* Content marketing: Copywriting, blogwriting, email marketing, social media content creation, social ambassadorship, PR and video marketing, ... .* Digital campaigns - search engine advertising: Google Adwords campaigns, affiliate marketing, social media advertising, youtube advertising, lead generation, programmatic buying of real time bidding, ... .* Strategy - Consultancy - Transformation - Management: marketing manager ad interim, coaching and training, review business plans, build a knowledge database, set-up digital work frames, support strategic development, ... .My role is to be the first point of contact for all commercial activities, focusing on building strong client relationships. My activities consist of * project management by picking up a leading role for all digital campaign managers, attracting relevant suppliers, selecting independent co-workers ... .* account & sales management by excelling in servicing clients when questions and requests are coming in, by proactively informing clients about new industry trends, setting up partnerships, ... .* business development managent by closely following up on leads, attending high end networking events, expanding and maintaining our business community, ... .* product management by safeguarding, analyzing, evaluating and optimizing our current offer towards the market, attending business events to maintain our expertise in the market, creating knowledge to share with our audience, ... .You can always contact me for a good cup of coffee! Show less

  • Client Director

    Jun 2018 - Jun 2020

  • Client Relationship Manager

    Apr 2017 - Jun 2018
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  IO

  Jun 2020 - Aug 2024

  GENERALManagement Team Member of the campus in Ghent• Representing the commercial service line in the management meetings, informing the other stakeholders on team, pipeline, commercial activities, etc plus supporting in the general operational management of the campus.• Starting solely and building up a team of 5 team members, split in business developers & account managers.SALES MANAGEMENT & BUSINESS DEVELOPMENTFull ownership of all commercial activities• Defining the sales strategy, including objectives, targets & KPI setting for the campus in Ghent supporting the commercial strategy for BENL.• Generating new business through inbound sales, following up on all incoming requests and closing deals throughconsultative selling, attending & organizing network & professional events and represent iO in relevant business network communities (Voka, CX Brussel).• Implementing an internal governance model to follow up on all service lines in digital (technology, marketing, content & crea, strategy)CLIENT MANAGEMENTBeing spoc & client lead for several clients• Defining scope & safeguarding roadmap based on needs and gap-analyses• Enrolling a goverance model (meetings, QBRs, evaluation) to inform, evaluate, plan & inspireClient references: bpost, MSD (6 EU countries), AstraZeneca, Roche, Novartis BE & NL, Caterpillar, etc. Show less Part of the sales team and activating business growth amongst our clients.iO, a digital consultancy firm with 10+ campuses in Europe, supports 2500+ companies in there digital transformation process through defining strategy, building the right technology, creating relevant content, developing customer intelligence data platforms and designing digital assets. Our goal is to generate data driven customer experiences tailored to the business needs of the sales, marketing and operational teams. Show less

  • Client Services Director - iO Campus Ghent

    Dec 2021 - Aug 2024

  • Sr. Business Developer & Strategy Consultant - iO Campus Ghent

    Jun 2020 - Dec 2021
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  QbD Group

  Aug 2024 - now

  Business Development Manager

  Sales, account & project management within the BU Business & Communication. Supporting life sciences companies putting their business & products in the market by enrolling business, communication & implementation plans and guiding them throughout this entire process. The QbD Group supports life sciences companies worldwide from idea to patient. With more than 600 experts, including expert strategists, scientists, communicators, and creatives, QbD is your partner for commercialization advice and support.QbD’s team offers knowledge & tailored (software) solutions in development, clinical, regulatory & compliance, production and distribution for companies active in ATMP, Biotech, Medical Devices, In Vitro Diagnostics, Digital Health and Pharma.Contact me if you want to have more information through a 1on1 conversation! Show less