
Waleed Waseem
Database Coordinator

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About me
Operations and Business Development Manager
Education

YMCA of Hong Kong Christian College
2009 - 2011High School Diploma Business and Economics
Hong Kong Baptist University
2011 - 2014Bachelor of Business Administration (BBA) MarketingActivities and Societies: Basketball Team, Organising activities for international students
Experience

The HK HUB
Jul 2011 - Dec 2012Database CoordinatorMaintain database by entering new and updated customer and account information. Prepares source data for computer entry by compiling and sorting information. Establishes entry priorities. Processes customer and account source documents by reviewing data for deficiencies.

Hong Kong Baptist University
Nov 2011 - Jan 2012I.T Support
Uniworld Logistics
Apr 2012 - Aug 2012Marketing TraineeIntroducing a Sales Process for Uniworld Logistics at a local, regional and global level which wouldassist the sales community to perform better and for the management to focus on areas which needed improvement.Implement the sales process and educate sales team in Hong Kong and Shanghai on proper use and benefits of the tool.

WeChat
Jun 2012 - Aug 2012Roadshow Marketing ManagerSource and Train staff on road marketing techniques.Reach targeted demographic.Created and delivered marketing reports on a daily basis.

H-Kore
Jun 2014 - Dec 2016Studio and Marketing ManagerStarting as receptionist, moving up to manage all studio operations; class management, roster scheduling, studio upkeep and administrative tasks. Main point of customer facing communication and strategy. Answering phone calls, emails and social media posts. Ordering and stocking inventory. Using LIFO to manage shelf life of retail goods. Organizing internal events, workshops, lunches and seminarsManage the brands social media accounts (FB & IG) resulting in 65% growth of followers and engagement. Create and manage digital advertising through Google & FB Advertising, increasing new clients by 25% month on month. Show less

IGNOTUS
Oct 2014 - Aug 2022PerformerAwarded Best Local DJ by HKCLUBBING.COM and Top 5 DJs to Watch.Official DJ for Rugby 7s, Lululemon, Mnet Music Awards, Redbull Dragon Boat Festival. Placed twice in the Beatport Tech House Top 10 charts with releases on TallDoor Records & Cartel Collective.Produced and self released for 3 years utilising release process, distribution vendors and streaming services.

More Chaos
Dec 2014 - Oct 2016Public Relations SpecialistEstablishing a positive reputation for the club. Organizing and promoting regular entertainment events to attract a loyal customer base. Booking performance artists, such as DJs and bands. Liaising and negotiating with artists' agents and club managers.

Junk Parties HK
Jan 2018 - nowCo-Founder Events & MarketingDeveloped business strategy and identified organization's direction.Manage all areas of events, from pre-planning, through the event day and post-event activities.Supervised team of event planners and assistants, while hiring support staff, DJs, caterers, and other contract workers as necessary. Strategized, developed and managed paid digital marketing across social media sites such as Facebook and Instagram leading to 20+ sold out events and 80% customer retention rate - all achieved during Covid-19. Show less

Evolution Music Group
Oct 2019 - Sept 2020Marketing ManagerRevive legacy catalogues which resulted in 100% increase in vinyl sales for selected titles through Google and Facebook ads - during the pandemic.Managing a marketing team of 4 spread across Asia-Pacific and Europe focused on the release of physical and digital audio/visual products, accounting for $3mn in revenues for the year.Partnerships management with key and upcoming streaming platforms (Spotify, Youtube, Tidal, Apple Music) to obtain prime placements for single and album releases.Directing the full release process of albums and singles across major territories and demographics in The Americas, Europe and Asia. Strategy and execution of artists' presence on streaming and social media, resulting in "Top 10 Jazz Albums of the Decade" published by Jazz Times Magazine. Show less

Freelance
Jan 2021 - nowSquarespace Web DeveloperClients:www.staafcoaching.se

The Place Stockholm
Feb 2022 - nowAssistant Studio ManagerLaunch team for the studio's Ride concept - covering the end-to-end process across project management, marketing, logistics, local policy management and team-wide training and development.Lead, train and develop team across client relationship management and customer service, key point of contact for handling escalations.Define the framework for the studio's policy towards customer service best practices. Implementation lead for operations management via Mindbody.Using simple analytics tools to develop insights and strategic recommendations with client data.Source and onboard trainers and reception staff. Show less
Licenses & Certifications
- View certificate

Google Ads Search Certification
Google AdsMar 2021 - View certificate

Youtube Music Certification
YouTubeDec 2021 - View certificate

YouTube Music Rights Management Certification
GoogleMar 2021 - View certificate

Youtube Content Ownership
YouTubeDec 2021
Honors & Awards
- Awarded to Waleed WaseemBest Local DJ Hong Kong Hong Kong Clubbing Aug 2016
- Awarded to Waleed Waseem2nd in English in Hong Kong in the University of New South Wales Exam University of New South Wales Exam Apr 2008
Languages
- enEnglish
- urUrdu
- caCantonese
- hiHindi
- puPunjabi
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