
Rita Luz
Public Relations - Intern

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About me
No-Code Consultant | Web Developer | Project Manager
Education

Escola Secundária Padre Alberto Neto
2001 - 2006Communication Techinical Communication Technological Course
University Lusíada de Lisboa
2007 - 2010Bachelor's degree Communication and MultimediaThis comprehensive program provided me with a broad and practical understanding of various disciplines, enabling me to face the dynamic challenges of the digital world.Main Course Components:Integrated Communication: I studied communication theories and practices, ranging from persuasive writing to visual communication, preparing me to convey messages effectively in different contexts.Multimedia and Graphic Design: I developed solid skills in graphic design, image… Show more This comprehensive program provided me with a broad and practical understanding of various disciplines, enabling me to face the dynamic challenges of the digital world.Main Course Components:Integrated Communication: I studied communication theories and practices, ranging from persuasive writing to visual communication, preparing me to convey messages effectively in different contexts.Multimedia and Graphic Design: I developed solid skills in graphic design, image editing and creating engaging visual content, using modern tools and design techniques.Audiovisual Production: I delved into audiovisual content production, including video creation, editing and visual storytelling, exploring the nuances of cinematic language.Web Design and Development: I acquired fundamental knowledge in web design and development, enabling me to create intuitive and functional interfaces for the web. Show less

Nocode Institute.io
2023 - 2023NoCode programmingDuring the NoCode course, I acquired exceptional skills in creating websites, applications and databases without the need for conventional programming. I used powerful platforms such as Softr, Airtable, Glide, Gumroad to unlock my creative and innovative potential.
Experience

Marinha Portuguesa - Página Oficial
Feb 2011 - Aug 2011Public Relations - Intern- Creating and updating content on the EN website - Organization and management of school visits to EN - Participation in Navy Day and other internal and external events- Canvassing and answering questions from potential students

Portugal Telecom
Oct 2012 - Dec 2013Internal Auditor
Kantar Worldpanel
Jun 2014 - Oct 2017Analysis and dissemination of data collected by external panelists for FCMG customers.Leader of the team to collect the consumption of panel employees,via telephone contact, who analyzed and reported the data to thenational FCMG customers. Output performance for an international project on a platformorganization in a bilingual environment.Validation of produced data.
Project Executive
Oct 2014 - Oct 2017Data Producer Executive
Jun 2014 - Oct 2014

NielsenIQ
Oct 2017 - nowCPS Data Acquisition ProfessionalIn my professional journey at NielsenIQ, I have taken on a multi-faceted position, performing crucial roles encompassing web content creation, strategic recruitment of households for the panel, merchandising updates and coordination of wide-ranging initiatives.Main Contributions:- Web Content Creation:I developed engaging web content, ensuring an impactful and informative online presence for Club NielsenIQ.- Strategic Recruitment:I led recruitment initiatives to broaden panel membership, ensuring diverse and comprehensive representation.- GDPR Implementation:I developed and implemented practices and policies in compliance with the GDPR law in Portugal, strengthening data security and privacy in the panel of households.- Coordination of the New Data Management System:Together with colleagues from other countries, I successfully coordinated the implementation of a new data management system, providing efficiency and integrity to our database.- Translations and KPI Analysis:Responsible for translating important materials, ensuring clear and cohesive communication. In addition, I conducted in-depth analysis of KPIs to guide strategic decisions.- Budget Management and Invoicing:I played a key role in creating budgets for merchandising activities and was responsible for preparing invoices, optimizing financial processes. Show less
Licenses & Certifications
- View certificate

Introdução ao Mobile Marketing
Edukemy - View certificate

Comunicação Digital
Edukemy 
No Code Developper
Nocode Institute.ioNov 2023- View certificate

Marketing Digital
Google Digital Atelier BelgiumAug 2022
Honors & Awards
- Awarded to Rita LuzCoordinator responsible for transition to the new branding - NielsenIQ NielsenIQ Jun 2021 Managing the transition to the new brand - NielsenIQ for Portugal and Spain
- Awarded to Rita LuzCoordinator responsible for implementing a new platform in Portugal Nielsen Mar 2019 This platform will include all European countries with their respective panels. Will automatize all the process to be fewer, faster and bolder.
- Awarded to Rita LuzResponsible for applying the GDPR law in Portugal Nielsen May 2018 Responsible for applying the GDPR law in Portugal the according with ours studies, personal information from panelists.
Volunteer Experience
Voluntário
Issued by Instituto Português da Juventude
Associated with Rita Luz
Languages
- inInglês
- esEspanhol
- poPortuguês
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