Experience

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  Raz tech

  Mar 2016 - Jul 2016

  Digital marketing assistant

  Participated in the development of the e-commerce website by working on SEO & Adwords and monitoring performances through Google Analytics.

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  Weiss - chocolaterie française

  Jan 2017 - Jun 2017

  Product manager assistant (b2b)

  Managed our B2B range and innovations plans (recipe booklets, catalogs, training materials…) and organized one of the major Food Service trade shows SIRHA while supporting the company in its digital transformation through the e-commerce website for professionals.

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  Moët hennessy

  Aug 2018 - Jul 2019

  Marketing assistant

  Developed and executed the brand strategies and activations for the Champagne & Wine portfolio in line with global brand strategies. Focused brands: Ruinart, Moët & Chandon, Veuve Clicquot, Estates & Wines.Main projects: Ruinart Carte Blanche at Art Basel & Ruinart Sommelier Challenge.

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  Make.org

  Jul 2020 - Dec 2020

  Mécénat de compétences

  Make.org is a foundation exclusively dedicated to the nationwide implementation of social projects tackling major social issues. During my internship at Ruinart, I dedicated each Friday to a project between the foundation & Cultures du Coeur. Our objective was to define through, several focus group, a plan to develop their branding, website and partnership framework. The goal was to help them to increase their brand awareness and make them one of the main NGO in the field of Culture.

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  Ruinart

  Jul 2020 - Dec 2020

  International brand manager assistant

  Supported the international brand manager in the development of major projects such as: second skin, Dom Ruinart 2010 new bottle design, Blanc Singulier the newest cuvée of the House.

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  L'oréal

  Aug 2021 - Jan 2022

  Brand manager assistant

  Helped the brand business leader in the definition & implementation of 360° launch plans for the introduction of new fragrances from Giorgio Armani (My Way, Si, Acqua di Gio, Armani Privé), Maison Margiela, Viktor & Rolf in line with the brand activation & engagement manager.

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  Pernod ricard

  May 2022 - Sept 2024

  Junior brand manager

  Developed and executed brand strategies for the Champagne & Wine portfolio (Perrier-Jouët, G.H. Mumm, and Sainte Marguerite en Provence), ensuring alignment with global strategy. By translating these strategies into creative activations and brand experiences, I collaborated closely with sales teams and internal and external partners to bring the vision to life. This approach led to the successful launch of Sainte Marguerite en Provence in the Swiss market, expanding its presence. Additionally, I managed high-profile strategic partnerships, including the Michelin Guide Switzerland and Snow Polo St. Moritz, to elevate brand visibility. Throughout, I inspired stakeholders through impactful product education, deepening their connection with our Houses. Show less