Cigdem Fareed

Experience

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  Infosys Global

  Jan 2006 - Jan 2008

  Marketing Supervisor
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  Dunes International School

  Jan 2009 - Jan 2011

  Physical Education Teacher

  ● Mandated with founding and managing the Aquatics program at the prominent elementary and secondary school ● Crafted and delivered specialized curriculum for swimming classes with up to 18 students from grade 1 to 12 Key Achievement:✓ Earned overwhelmingly positive praise from the Director and participants for establishing the first Aquatics program at Dune International School and crafting custom lessons that were tailored to unique swimmer needs

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  British Council

  May 2009 - May 2012

  Senior Invigilator
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  City of Calgary

  Jan 2012 - now

  Lifeguard & Relief Aquatic Lead Attendant

  ● Manage up to 25 team members in their daily activities during weekly shifts as the Relief Aquatic Lead Attendant● Devise and facilitate training programs to educate staff on safety policies, pool procedures, and best practices ● Serve as the Safety Officer and lead meetings to review safety protocols and Emergency Response Plans (ERP)● Tasked with maintaining the pool and basement areas to ensure all regulations and standards were sustained● Administer weekly schedules and confirm staff follow all personal protective equipment (PPE) and mask rules ● Provide expert customer service to guests by answering inquiries and resolving concerns in a timely manner● Complete regular basement inspections, report any problems, and liaise with contractors to repair equipment● Control product inventory, order new materials, and help negotiate solutions to escalated staff disputes● Consult senior management and offer insights and expertise to inform strategic planning for the facilityKey Achievement:✓ Introduced swim stroke illustrations that were so effective at demonstrating swimming techniques to young swimmers that the illustrations were replicated and adopted by all 12 public pools across the City of Calgary ✓ Significantly improved community engagement and relations by instituting a community board in the Foothills Public Pool lobby area for guests to write messages and provide feedback and criticism regarding pool operations ✓ Produced multiple videos to demonstrate how to perform routine inspections and maintain the unique basement operations at the Foothills Public Pool that was used as a valuable training resource and reference for new staff✓ Always met or exceeded performance targets during annual employee evaluations at the City of Calgary and received a recognition from the leadership team for being an exemplary team players and contributor Show less

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  Distinct Graphics & Software Solutions

  Jan 2018 - Jan 2022

  Managing Director

  ● Directed up to 4 employees in the day-to-day operations of the digital transformation consultancy that provided e-commerce, digital marketing, and web and app development services to emerging businesses across Alberta ● Oversaw all aspects of the company including sales, marketing, business development, and financial control● Accountable for employee hiring, training, talent development, and performance evaluation and management● Drove the full-cycle delivery of up to 3 concurrent client projects with individual budgets reaching $35,000● Built and nurtured client relationships to understand needs, identify deficiencies, and formulate custom solutions● Attended industry and networking events to uncover leads, expand market presence, and attract new business● Generated social media content and launched multi-channel marketing campaigns to raise brand awareness● Conducted research and prepared detailed applications to secure government grants and other public fundingKey Achievement:✓ Streamlined the creation of compliance manuals from up to 15 days down to a few hours for a Calgary consultancy by designing a website that allowed customers to upload requirements and automate the manual-making process✓ Earned glowing feedback and multiple customer referrals for completely rebranding a therapist’s company by building a unique, accessible, and user-friendly website that allowed the client’s business to expand dramatically ✓ Served as the Calgary affiliate for ARTIncTech ERP Solutions, participating in solution presentations, contributing to strategy planning in marketing, website UI/UX, software development, and Q/A testing, while fostering value-driven customer relationships✓ Achieved year-over-year revenue growth by consistently going above and beyond customer expectations ✓ Recruited by multiple local women’s groups to present on digital transformation and female entrepreneurship Show less

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  Freelance

  Feb 2019 - now

  Web Design Development Specialist