
Karina Brown
Marketing

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About me
Director of Communications for the CFO at The Ohio State University
Education

Otterbein University
1990 - 1994BA Marketing/PR
Experience

Fifth Third Bank
Jan 1994 - Jan 1998MarketingClub 53 Product Coordinator / Marketing Specialist - Managed all aspects of Club 53 Senior Checking program, including sales promotions, advertising placement, newsletters, group travel and special events. As Marketing Specialist, coordinated sales promotions, corporate ad campaigns, customer & employee relations, seminars and corporate special events.

Progressive Insurance
Jan 1998 - Jan 2000Marketing ManagerAgent Marketing Manager - Managed and created all strategic cooperative marketing plans for Progressive's Independent Agent Channels in Central & Southen Ohio region, including sales prospecting, brand awareness, direct mail, agent newsletters, corporate signage and special events. Managed marketing budget, coordinated billboard, print, radio and cable buys for Agents' promotional campaigns.

Arthur Andersen
Jan 2000 - Jan 2002Marketing Senior Account DeveloperMarketing Senior Account Developer - Drove high revenue, high visibility Key Account Teams by facilitating firm sales process, creating tactical marketing plans, synthesizing team results, integrating industry communications and increasing market offerings to increase team revenue. Analyzed industry market research across Retail, Financial Services, Energy and Pharmaceutical Distribution industries. Trained teams on web-based global sales data tracking system.

Columbus Chamber
Jan 2002 - Jan 2004Marketing ManagerMarketing Manager, Workforce Development - Assessed programs to develop collateral for community-wide healthcare recruitment campaign involving multiple healthcare partners. Created marketing for workforce development programming and managed all aspects for marketing delivery for K-12 education programs, college graduate audiences and dislocated workers. Provided editorial and copy writing support in creation of workforce speeches, presentations, proposals and grants for senior management executives. Show less

Columbus State Community College
Jan 2007 - Apr 2011Marketing & Events ConsultantMarketing Consultant, Institutional Advancement & Center for Workforce Development at Columbus State Community College - Provided strategic marketing & communications campaigns, project management, collateral development, sales promotions, seminars and special events to multiple audiences. Special events project management included: new college president inauguration, college access summit, workforce conferences, focus groups and training programs.

Columbus State Community College
Aug 2011 - Jul 2019Key Member of President's Leadership Team - Facilitator for executive communications and emerging initiatives of the President's Office. Manages communications to support the advancement of the college and reinforce student engagement and community awareness. Manages the President's Office staff, provides campaign research, proposal development, program execution and project management for initiatives and events identified by the President. Marketing & Special Events Project Management - Developed and managed major college events for President's Office, alumni, employees and community stakeholders, such as Central Ohio Compact Regional Summits, workforce conferences, employer seminars, commencement and other ceremonial & recognition events. Lead social media and marketing branding strategies.
Assistant to the President
Sept 2013 - Jul 2019Marketing & Special Events
Aug 2011 - Sept 2013

The Ohio State University
Jul 2019 - nowDirector Of Communications for the CFOSenior team member in Business & Finance (B&F), providing leadership and strategic direction for all aspects of internal and external public relations, communications and marketing efforts to support operational excellence and resource stewardship in B&F. Prepares and leads communication strategy and implementation for major initiatives that support the mission, strategic goals, and objectives of the office.
Licenses & Certifications
- View certificate

Business Leadership, Social Change, and Movements
LinkedInJun 2024
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