Mark Lincoln

Experience

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  PlaceMakers

  Jan 2003 - Jan 2005

  Sales Consulant

  Sales at the Cranford Street, Christchurch branch. Received a Certificate for Excellence in Customer Service, achieved 100% in a mystery shopper report and completed a National Certificate in Retail. I was also elected as the Chairman of the Health and Safety Committee by my peers.

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  Rock & Ice Aotearoa

  Jan 2005 - May 2007

  Sales & Marketing Manager

  Rock & Ice is a corporate team building and specialist performance training organisation. I was involved with:- the creation of marketing and promotional material- regularly meeting with clients- the delivery of corporate team building games and specialist performance training.I left this role after being contacted by Wattyl.

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  Wattyl

  May 2007 - Jul 2008

  Trade & Industrial Sales Representative

  Looking after the needs of trade painters and industrial coatings applicators throughout Canterbury. In this role I:- acted as a link between large clients and our factory- solved problems and complaints- provided technical information and support - took and encouraged orders for productI left this role to pursue my passion for online content.

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  Hot Pyjama Productions

  Jul 2008 - Feb 2010

  Business Development Manager

  At Hot PJ - a graphic and wed design studio - my role involved marketing the company and sourcing new work. I was the client's liaison with the company at every step of the process and also involved with approving designs and usability as well as proof-reading copy. I also created the monthly newsletter, wrote regular blog posts and represented Hot PJ on Twitter and Facebook. This then lead to me taking on a presenting role whereby I presented on the use of social media for small businesses - the largest being to a group of 100 representatives from charities around New Zealand. I was then asked to present to a larger group of around 300 attendees but left the company before this was finalised. Show less

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  NZS.com

  Feb 2010 - Jun 2012

  SEO Specialist

  Editor at NZS.com - a human edited web directory and provider of resources for businesses looking to promote themselves online. A large part of my role involved writing content optimised for search engines, including everything from articles about renting a car in New Zealand to providing information and advice for Kiwis looking to boost their online presence. A number of these articles have been included on business.govt.nz.I worked closely with some of Australasia's top SEO companies and consultants to help provide results for their client's websites. I also wrote weekly marketing emails to targeted audiences, as well as monthly emails to a large (20k+) database or website owners. I also represented NZS.com on social media channels such as Twitter and Facebook. Show less

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  Foodstuffs (South Island) Ltd

  Aug 2011 - Jun 2012

  Digital Media Specialist

  As a key part of the Foodstuffs Online Media team, I worked with various departments and stores across the country to create, maintain and develop the company's online presence, finding new ways to maximise the return from a variety of online channels that include websites, social media and email marketing. I was initially focused mainly on PAK'nSAVE's online content (adding new content to the website, representing the brand on Facebook and YouTube, setting up email campaigns and policing content produced by individual stores to maintain brand consistency) and I later took on similar responsibilities for Four Square stores as well. Show less

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  Miles Group

  Jun 2012 - now

  Group Marketing Manager

  I joined the Miles Motor Group in June 2012 as a Digital Media Specialist. Became a Team Leader in 2013 and then Marketing Manager in 2015. In this role I and my team are primarily involved with developing and maintaining our many website and social media channels, as well as running email direct marketing campaigns and developing online advertising and promotions in the pursuit of increased brand reputation and awareness, customer loyalty, and in generating leads for the sales, service, and parts departments. Show less