Ross Broussard

Experience

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  Focus Research, Inc

  Aug 2007 - Aug 2008

  Research Analyst

  • Entered data from surveys and questionnaires into SPSS • Aided in all aspects of the Marketing Research process, from problem definition to report preparation and presentation • Performed observational research and in-depth interviews• Pulled quotes from focus group transcripts and placed in report

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  The University of Texas at Arlington

  Sept 2008 - Sept 2009

  Graduate Research Assistant

  • Summarized secondary data for alumni foundation project• Created PowerPoint presentation for Student Alumni Association based off survey results

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  DSS Research

  Sept 2009 - Apr 2010

  Research Analyst

  • Conducted multiple research projects and reached deadlines for each report• Formulated report templates and completed data entry• Analyzed data in cross-tabs and wrote takeaways and executive summaries on findings• Checked cross tabulations and teammates’ work for quality control • Created banner plans for research projects

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  United Sample Pvt. Ltd.

  Apr 2010 - May 2011

  Project Manager

  • Contributed to meeting sampling goals for over 13 clients, delivering high-quality, timely results.• Managed over $55,000 in monthly revenue, maintaining strong client relationships and ensuring satisfaction.• Oversaw and completed multiple projects simultaneously, ensuring client expectations were met or exceeded.• Conducted feasibility analyses for clients’ projects, offering pricing and bidding solutions tailored to their needs.

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  DSS Research

  May 2011 - Jul 2015

  Project Manager

  • Managed multiple projects across three major industry programs, ensuring all projects adhered to government regulations and client specifications.• Assisted in the creation and design of an internal reporting website, improving internal project management and reporting processes.• Ensured smooth project execution from mailing to final reporting, consistently meeting deadlines and project milestones.• Responsible for scheduling and ensuring all project due dates were met, working closely with teams to keep progress on track.• Coordinated across departments to ensure projects were properly set up and entered the field on time. Show less

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  Nielsen

  Jul 2015 - Nov 2019

  Associate Client Manager

  • Provided consulting in category management across food, beverage, and general merchandise categories, quantifying dollar opportunities for clients.• Led data sharing initiative between Military Exchanges and the Commissary, presented findings and insights to senior leaders to drive strategic decision-making.• Managed projects utilizing Nielsen AOD scan, Homescan panel, and Retail Analytics data to address business questions, delivering actionable insights across various departments.• Ensured the accuracy of all deliverables by thoroughly reviewing findings and data before presentation to clients.• Conducted training sessions for client contacts at all organizational levels on Nielsen’s pricing and syndicated data reporting portals.• Delivered thought leadership by proactively analyzing market trends and providing insights to ensure clients were aligned with industry movements.• Acted as Nielsen’s regional Salesforce Super User and Power User, assisting 30 retail accounts with managing Salesforce opportunities and optimizing account management processes. Show less

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  Dickies®, a VF Company

  Dec 2019 - now

  • Led a team of four in inputting sales forecasts using Logility software for all work accounts, ensuring monthly forecasts are accurately prepared for production transfer.• Hosted monthly cross-functional channel meetings to compare account forecasts with financial plans, identifying areas for alignment and growth opportunities.• Reported key performance indicators (KPIs) in the work channel to senior leadership during monthly executive sales and operations meetings.• Trained the supply chain team on Power BI, developing dashboards that significantly enhanced data analysis and reporting capabilities.• Analyzed sizing data and collaborated with the merchandising team to optimize size scale recommendations, improving SKU efficiency for seasonal buys.• Partnered with the data analytics team to create a demand forecast semantic model in Power BI, facilitating enhanced supply chain reporting.• Awarded the Sales Partner Award for developing a sales forecasting tool that helped the sales team improve account-level forecasting accuracy. Show less • Acted as the subject matter expert on data integration, combining information from multiple sources to create comprehensive datasets for executive reporting.• Led the design and development of complex Tableau dashboards to track KPIs across all accounts using point of sale (POS) data, improving visibility and data-driven decision-making.• Created and implemented Alteryx workflows to automate and streamline the POS data collection process, significantly increasing efficiency.• Managed a team of five responsible for national brick-and-mortar account reporting, ensuring timely and accurate data delivery to the sales team.• Collaborated on point of sale data collection and Tableau reporting for 30 key work accounts, contributing to the preparation and presentation of data for seasonal buy meetings with accounts.• Documented data collection procedures and facilitated the smooth transition of data processes to the newly formed data analytics team. Show less

  • Demand Planning Manager

    Apr 2021 - now

  • Manager of Customer Analytics

    Dec 2019 - Apr 2021