Bianca Botero-Murphy

Experience

• 

  Barclaycard

  Jun 2014 - Aug 2014

  Intern - NFL Partnership

  Designed different marketing initiatives for the NFL Extra Points Credit Card - Event marketing, social media, print signageDeveloped and organized a marketing library for the Barclaycard NFL TeamResearch and development for product innovationResearched and presented to the executive team an innovated business strategy

• 

  Cortex Creative

  Jun 2015 - Aug 2015

  Project Manager Intern

  Managed several clients for numerous website development projectsEdited different websites for several clients with WordPress

• 

  U.S. Chamber of Commerce

  Sept 2015 - May 2016

  Researcher, Emerging Issues, U.S.Chamber of Commerce Foundation

  Provided research and analytical writings for 5 of the Chamber's eventsPublished blogs to the Foundation’s website covering a range of emerging issue topics including self-driving cars and 3D food printingProofread and edited a number of Chamber’s published papers Attended Senate hearing and drafted a report to my supervisorAssisted in planning and organizing on many Chamber events

• 

  Infinitive

  May 2016 - Dec 2019

  Project managed a four-month infrastructure pilot for a new digital ordering platform to drive customer complianceDeveloped, led and analyzed five outreach campaigns during a nine-month implementation to ensure positive customer adoption to new digital ordering processes Identified business process gaps within the personalized care customer service department and developed and implemented solutions for an improved processWorked with leadership to build out the expansion of the internal personalized care department with the launch of the new digital platformManaged six training efforts for customers on new online ordering system and ordering processDelivered trainings for 15 onboarding employees on new customer services processes and online ordering system Show less

  • Principal Consultant

    May 2016 - Dec 2019

  • Principal Consultant

    May 2016 - Dec 2019
• 

  ThoughtForm

  Dec 2019 - Aug 2023

  Active member of the Area Steering team which manages business areas, identify business issues and needs, and implements strategic internal initiativesParticipated in building a strong case for an internal marketing department, garnered buy-in from executive leadership and staff Managed over 20 projects to completion for multiple fortune 500 clients; created project plans to align with stakeholder needs and delivered within budgetAssisted in developing a new project management office by developing Miro templates and establishing best practices for internal and external process execution

  • Strategic Programs Lead

    Jan 2023 - Aug 2023

  • Project Manager

    Dec 2019 - Jan 2023
• 

  The College Board

  Aug 2023 - now

  Director, AP Product and Solution Management