
Timeline
About me
Digital Marketing & PR Specialist at LG Electronics
Education

University of algiers 2 - abou el kacem saâdallah -
2007 - 2012Bachelor's degree english language and literature/letters
Experience

Lg electronics
Jan 2016 - now Generate marketing and communication materials to support the goals of the business including messaging, business and product collateral, press materials, marketing campaign content – articles, emails, ads, web content and other public facing materials required as a part of the marketing execution plan. Provide a smooth & effective customer experience across various channels (Social Media, SMSing…etc) Ensure the Brand consistency and resonance with the target audience Create strong marketing strategy that focuses on the accomplishing the business objective in the most efficient and cost-effective matter, with a creativity flare and a strong storytelling, long-term brand building objective. Partner with sales and executives to build and grow the customer / partner pipeline by creating content and campaigns that is in alignment with the sales strategy and the customer journey. Work with multiple agencies as the extended marketing team to carryout marketing campaigns, including PR, advertising, creative, content and social media Local & global press releases management highlighting different topics (Product/brand & local activities) CSR actions management & execution based on the two CSR pillars (Social & Environment) Engage the Brand as a social responsible organization towards the local community Weekly & monthly report related to PRV$ & website traffic to RHQ (Dubai) & HQ (South Koea) Plan & manage a strategic SNS (Social media) communication on daily basis Organize & monitor the SNS activities based on targets, seasonality & NPIs such as: Monthly communication plan, Influencer collaboration plan) Official Brand Website management in terms of content, promotions. Monthly performance report to RHQ (Dubai) Show less Responsible for planning & executing monthly trainings based on regional situations and training level Establish and utilize best methods in creating the training sessions to improve sales techniques, method and approach. Organize sales talk competition among the floor sales people. Prepare and deliver overseas best practices for sales skills developments in RHQ (Dubai) & HQ (Korea). Report a Monthly presentation to RHQ (Dubai) on the sales training status, identify the needed sales talk related to each product and establish an action plan. Monitor and follow up the training levels. Show less
Marketing And Public Relations Specialist
Jan 2016 - nowSales Data Analyst
Jan 2017 - Jan 2019Sales Trainer
Jan 2016 - Jan 2019
Licenses & Certifications
- View certificate

Content marketing foundations
LinkedinNov 2021 - View certificate

Email and newsletter marketing foundations
LinkedinNov 2021 - View certificate

Google ads essential training
LinkedinNov 2021 - View certificate

Google analytics 4 (ga4) essential training
LinkedinNov 2021 - View certificate

Marketing on facebook
LinkedinNov 2021 - View certificate

Marketing on instagram
LinkedinNov 2021 - View certificate

Seo foundations
LinkedinNov 2021 - View certificate

Social media marketing foundations
LinkedinNov 2021 - View certificate

Social media marketing: strategy and optimization
LinkedinNov 2021 - View certificate

Digital marketing foundations
LinkedinJun 2021
Honors & Awards
- Awarded to Nadia BouregaMBPA (MEA Best Promoter Award) - 2017 Golden AwardRegional Headquarter, LG Electronics Middle East & Africa, Dubaï,
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