Experience

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  Logic consulting

  Aug 2007 - Sept 2009

  Business consultant

  Handle full-fledged marketing projects including marketing strategy setting, marketing plans, promotional plans, supervise desk research and market surveys. Worked in projects for FMCGs, automotive, real estate, and NGOs sectors.• Identify new products and product modifications/savings to support the brands. • Develop and implement brand strategies and marketing programs to meet business growth and profit objectives. • Lead a wide variety of functional areas to develop and manage marketing objectives, goals, strategies, and tactics for the brand, which are developed based on consumer needs and market opportunities. • Lead product development process which begins by identifying new consumer insights, creating product positioning, assessing market potential, and partnering with other functional areas to quickly bring viable new products to market. • Deliver sales and profit goals of the brand. Setting the direction for the Brand's yearly goals, strategies, tactics and measures. • Manage relationships with Agencies and internal resource; ensure a unified Brand image and message throughout advertising, packaging and promotional efforts. عرض أقل

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  E& egypt

  Sept 2009 - Sept 2012

  • Manage the acquisitions and retention of the prepaid segment from all aspects• Design promotions and rate plans to help increase the subscriber base and increase revenue through the quality of acquisition• Develop agency briefs for new products, to ensure delivering the right message to our customers • Conduct thorough analysis and researches needed pre and post launch for understanding customer needs• Identify annual/monthly sales targets, and ensure proper regional distribution• Oversee sales channels’ performance, through in-house provided data and physical market visits• Work directly with data mining, customer insights marketing communications and research teams• Design data modeling to help identify the sales gaps in the market• Prepare periodic reports and reviews on the health of the prepaid segment عرض أقل

  • Marketing Acquisition Team Leader

    Sept 2010 - Sept 2012

  • Marketing Prepaid Retention Sr Specialist

    Sept 2009 - Sept 2010
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  Vodafone

  Oct 2012 - Apr 2020

  • Design and manage new products to generate revenues from Non-Telecom streams• Managing Big Data projects for data monetization• Developing and delivering on clients' business needs and insights• Managing B2B customer relations and developing new work streams for Big Data projects• Support and Develop the company’s 3-5 year Strategy & Business Plan • Identify and analyze industry business opportunities & threats to come up with the main impacts on our business. • Identify and resolve critical strategic issues impacting the company• Building business & financial models for competitive analysis عرض أقل • Manage the acquisitions of the new customers from all aspects• Design promotions to help increase the subscriber base and increase revenue through the quality of acquisition• Develop the Go-to-Market Strategies for acquisition products• Direct and Manage the teams responsible for the on-ground activations• Develop agency briefs for new products, to ensure delivering the right message to our customers • Conduct thorough analysis and researches needed pre and post launch for understanding customer needs• Identify annual/monthly sales targets, and ensure proper regional distribution• Oversee sales channels’ performance, through in-house provided data and physical market visits• Work directly with data mining, customer insights, marketing communications and research teams• Design data modeling to help identify the sales gaps in the market• Prepare periodic reports and reviews on the health of the prepaid segment عرض أقل

  • Strategy & Innovation Manager

    Dec 2015 - Apr 2020

  • Marketing CVM Sr Team Leader

    Aug 2014 - Dec 2015

  • Marketing Aquisition Sr Team leader

    Oct 2012 - Aug 2014
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  Halan - حالا

  Apr 2020 - Nov 2021

  Gm halan pay

  • Responsible for the P&L of Halan Pay• Creating Targets and KPIs for market growth• Managing the relationships and negotiations with CBE and Partner Banks• Creating new opportunities with other businesses to grow the payment solutions• Work closely with marketing, sales, and product to drive growth while optimizing user retention.• Building the right team for each function

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  Divers & co.

  Oct 2021 - now

  Co-founder & cco