Marialena Tzavara

Experience

• 

  WEST SA

  Jul 2017 - Aug 2020

  Sales Promoter

  Build brand awareness at the store level

• 

  Athens Starlight Hotel

  May 2020 - Oct 2020

  Front Office Manager

  • Ensure front desk is tidy and has all necessary stationery andmaterial (e.g. pens, forms and informative leaflets)• Recruit, train and manage the front office team members tomaintain high standards for all daily requirements• Schedule shifts• Ensure timely and accurate customer service• Handle complaints and specific customers requests• Troubleshoot emergencies• Monitor stock and order office supplies• Keep updated records of office expenses and costs• Ensure company’s policies and security requirements are met• Supervising the activities of the front office team and ensuresupportive, learning working environment for the team membersin developing their professional skills• Coordinate with other departments for any special arrangementsand provide the maximum quality of service hospitality to theguests.• Manage to improve hotel ranking on TripAdvisor, Booking, Expediaand popular web sites by customer-focused approach Show less

• 

  Ourhome.gr

  Nov 2020 - Mar 2021

  Marketing Assistant

  Manage and schedule social media content (Facebook, Instagram) to drive engagement.Assist with email marketing campaigns and promotional newsletters.Conduct market research to inform strategies and understand customer trends.Oversee product listings, promotions, and content updates on the website.Design promotional materials (banners, ads) to support marketing initiatives.Handle customer inquiries and monitor social media reviews.Support the execution of online sales events and special offers.Maintain customer databases for targeted outreach.Evaluate potential partnerships to expand brand presence.Ensure optimal product presentation on the website. Show less

• 

  IScool

  Apr 2021 - Oct 2021

  Marketing Specialist

  Identify emerging marketing trends and key opportunities for innovation to drive business growth.Organize and manage promotional events and digital campaigns, ensuring successful execution and optimal engagement.Plan, implement, and track the annual marketing and social media strategies to enhance brand visibility and reach.Create and post compelling content on the company’s website and social media platforms to engage target audiences.Write and publish articles to drive website traffic and improve SEO performance.Evaluate marketing campaign data, generate reports on key metrics, and analyze trends to optimize future strategies.Prepare and deliver promotional presentations to effectively communicate marketing initiatives to stakeholders.Conduct comprehensive market research to identify trends and opportunities within the puzzle market.Develop and maintain the company’s profile to strengthen brand presence and attract potential partners. Show less

• 

  VASSILIAS S.A

  Sept 2021 - May 2023

  Brand Manager

  • Plan and implement annual marketing plan, social media plan• Create content for Instragram and Facebook account• Design promo activities (price off strategy, content, ATL & BTLactivities)• Evaluate and negotiate offers received from suppliers• Participate in the R&D process for the development of newproducts• Design product’s artworks and advertising materials incollaboration with Graphic Designer• Department• Monitor market trends, brands’ performance and competitionactivities• Manage external marketing partners such as advertising agenciesand other production• companies• Observe and check orders’ progress• Present new products to salespeople• Translate instruction manuals in Greek language Show less

• 

  Exclusive Plan Suites

  May 2023 - Sept 2023

  Supervisor

  Completed daily cash functions like account tracking, payroll and wage allocations, budgeting, and all types of cash and banking reconciliationsCommunication with third parts of companyBuilt supplier relationships to mitigate risk and establish effective purchasing arrangements with indirect and logistics customers.Reported facility and room maintenance problems to appropriate personnel for immediate remediationKept accounts in balance and ran daily reports to verify totalsCalculated billings and posted charges to roomaccounts, reviewing all charges with guests at checkout.Check in/ check out. Show less

• 

  SPK Elna

  Dec 2023 - May 2024

  Product Manager

  Evaluate and negotiate offers received from suppliersParticipate in the R&D process for the development of new productsDevelop and manage the product strategy for new and existing home appliance categories.Conduct thorough market research and competitive analysis to understand market trends and consumer needs.Collaborate with the Purchasing, Sales, and Marketing departments to ensure alignment of product,strategies, and market positioning.Created and curated engaging content to facilitate the successful launch of new products.Create and implement effective pricing strategies based on comprehensive cost and competitive analysis.Acquire and maintain detailed knowledge of the product range to provide valuable insights to the Sales and Marketing teams.Influence and manage product lifecycle and go-to-market strategies, ensuring successful product launches and market penetration.Stay current with industry trends and consumer preferences to drive innovation and product relevance. Show less

• 

  FOURNARAKIS SA

  May 2024 - now

  Junior Product Manager