Experience

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  Avalonbay communities

  Jan 1996 - Jan 2001

  Supervised property management, leasing, and maintenance teams. Exceed lease up occupancy targets ahead of stabilization goal. Integral contributor to Avalon at Florham Park’s marketing plan, recognized “Best Marketing Plan” by NJ Apartment Association in 2000. Managed 500+ unit communities. Led team to be recognized with company-wide “Lease-Up Team of the Quarter award, increasing initial reported yield of 10.6% to 12.5%.

  • Senior Community Manager

    Jan 1999 - Jan 2001

  • Community Manager

    Jan 1996 - Jan 1999
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  Jpi partners

  Jan 2001 - Jun 2002

  Regional manager

  Managed the Southern FL portfolio for a merchant apartment builder, totaling 1797 apartment homes.Collaborated with Development on new community design, partnered with marketing agencies, worked jointly with Asset Management and developed business plans.

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  Avalonbay communities

  Aug 2002 - now

  Led a successful team to develop and deliver the Digital Renewals MVP pilot for AvalonBay residents. Launched our product portfolio wide to over 290 apartment communities, customizing the experience to meet unique community needs and legal requirements. Managed interdepartmental partnerships to prioritize needs, meet legal guidelines, and coordinate work among UX Design, engineers, and other departments. Communicated with stakeholders to craft our product’s vision. Led Prioritization Forums to identify priorities, streamline development, and determine project roadmaps.Maintained open communication with the engineering team to trouble-shoot and maintain velocity to meet deadlines. Facilitated user discovery interviews (among associates and residents) to identify core product needs. Recruited subject matter experts to serve as advisers and product testers and maintained their engagement throughout the product development and implementation process. Show less Implemented and managed revenue strategy for 74 apartment communities with over $50 million monthly residential revenue.Collaborated with Residential Vice Presidents and Directors to set strategy. Aligned on strategies to optimize renewal revenue, resident retention, and balance between new lease occupancy and rate based upon market performance review.Directly responsible for Northern California and New York City regions totaling 17,718 apartment homes and responsible for New York Suburban and Fairfield, Connecticut strategy (3,362 apartment homes.) Previously managed revenue optimization programs for other New Jersey and Mid Atlantic portfolios. Show less

  • Product Management Director, Digital Technology

    Feb 2024 - now

  • Senior Product Manager, Digital Technology

    Nov 2021 - Feb 2024

  • Senior Manager, Pricing & Revenue

    Mar 2015 - Nov 2021

  • Pricing & Revenue Manager

    Mar 2009 - Mar 2015

  • Strategic Business Services Analyst

    Feb 2007 - Mar 2009

  • Senior Community Manager, Community Manager

    Aug 2002 - Feb 2007