Astrid Leduc

Astrid leduc

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location of Astrid LeducSydney, New South Wales, Australia
Followers of Astrid Leduc1000 followers
  • Timeline

  • About me

    Media Manager LVMH at L’Atelier

  • Education

    • Iae la rochelle - école universitaire de management

      2011 - 2014
      Licence de gestion économie de gestion
    • Esgci

      2015 - 2018
      Master's degree management du luxe et retail

      Major de promotion

  • Experience

    • The messengers

      Apr 2014 - Sept 2014
      Marketing and communication assistant

      Accounts: Chantelle, La Redoute, Leica, Dolby- Participation in communication tools- Preparation and participation in strategic events- Performance monitoring and analysis

    • Mahola hôtesses

      Apr 2014 - Aug 2014
      Hostess

      Event hostess

    • Publicis media

      Apr 2017 - Jun 2017
      Digital account manager assistant

      Accounts: Groupe Clarins & Ralph Lauren- Liaise with media vendors to uncover research for client- Work with various teams to manage the setup- Execution of digital media & social campaigns- Campaign survey and simultaneous monitoring- Conclusion and recommendations for future campaigns

    • Hermès

      Jul 2017 - Dec 2017
      International project manager assistant

      Events: Hermès Hors les Murs Melbourne, Silk Mix Rome, Hermesmatic (3 en Italie, Manchester, Istanbul), Hermesistible, Crazy Carré Dubaï, Funfair Fantasy DubaïAdvice and support of the subsidiaries:- Analysis of the subsidiaries' demands in Europe, Middle East and Australia- Update of the events and activations timeline- Interface between subsidiaries, businesses, project teams and service providers- Participation in major international eventsProject Management:- Design management with the creatives- Management of retroplanning and supervision of production - Control of print and digital tools- Invoicing and measurement of the impacts Show less

    • Essencemediacom

      Apr 2021 - Aug 2022
      Account executive

      Accounts: Xiaomi, JD Sports, Dr Oetker, Freixenet- Development of media strategies based on client briefs (global strategy and investment strategy on the various media)- Management of relations with internal media experts as well as with advertising agencies: presentation of studies, meetings with various media vendors : TV, OOH, radio and digital- Intervention on the management of plurimedia plans- Production and delivery of campaign reports and performance analysis- Development of qualitative and quantitative competition analysis (monitoring of media investments and communication strategy) Show less

    • Publicis media

      Aug 2022 - Jan 2024
      Account manager lvmh

      Maisons LVMH: Tiffany&Co., Loewe, Rimowa, Fendi, Loro Piana, Moët Hennessy (Hennessy, Belvedere), Kendo, Ruinart- Development of media strategies based on client briefs (global and investment strategies on the various media)- Relations with internal media experts: Cinema, TV, Print, OOH and Digital- Management of plurimedia plans, optimization of the campaign - Production and delivery of PCA

    • L'atelier powered by groupm

      Jan 2024 - now
      Media manager lvmh

      Maisons LVMH: Tiffany&Co., Loewe, Rimowa, Celine, Moët Hennessy (Moët & Chandon, Chandon, Belvedere, Hennessy, Glenmorangie, Veuve Clicquot), Tag Heuer, Chaumet, Fred, Hublot- Development of media strategies based on client briefs (global and investment strategies on the various media)- Relations with providers: Print, OOH, Digital and Cinema- Management of plurimedia plans, optimization of the campaign - Production and delivery of PCR

  • Licenses & Certifications

    • Toeic (900/990)

      The toeic program
      Sept 2017
    • Ielts (grade 7)

      British council
      Nov 2023
    • Amazon advertising foundations certification

      Amazon
      Sept 2023
    • Mfa digital foundations certificate i & ii

      Media federation of australia
      Nov 2024
    • Inside lvmh certificate

      Lvmh
      Jul 2024