Matt Lowe

Matt lowe

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location of Matt LoweChicago, Illinois, United States
Followers of Matt Lowe2000 followers
  • Timeline

  • About me

    Marketing Campaign Strategies | Branding | Brand Voice | Content Production | Sr. Executive | Channel Strategy

  • Education

    • Loyola academy

      -
      High school

      Activities and Societies: Wrestling Team

    • Columbia college chicago

      -
      Bachelor of arts - ba broadcast journalism

      Activities and Societies: WCRX DJ, Fiction Writers at Lunch award winner, member of H2O (Columbia Hip hop organization), writing center tutor Graduated Magna Cum Laude

    • Ohio wesleyan university

      -
      Journalism

      Activities and Societies: Campus Radio DJ, Phi Kappa Psi member, collegiate writers guild member

  • Experience

    • Abc news

      Jan 2005 - Apr 2008
      Marketing and promotions manger

      Planned, developed and executed all of the station's promotional events. Assisted with news writing and editing.

    • Radio disney

      Jan 2005 - Apr 2006
      Radio dj

      Hosted Live events at greater Chicago area venues such as Navy Pier, China Town, Lincoln Park, and assorted festivals such as Taste of Chicago along with performing at other notable Chicagoland venues.

    • Ink inc pr

      Apr 2008 - Jan 2014
      Account director
    • Barkley

      May 2014 - May 2018
      Senior media strategist

      As Senior Media Strategist, I served as a contributor and/or consultant on all of our clients, played a key role in pitching big projects across all teams and leading special pitch teams as necessary. I collaborated with account leadership to guide media outreach strategy and led teams in building strategic outreach lists, developing smart and unique pitch angles and executing our various media outreach strategies.

    • Spring venture group

      May 2018 - Apr 2021

      Led the creative team responsible for driving meaningful campaigns for our brands. My responsibilities include overseeing messaging and copy development, video production, graphic design, UX design and testing, social media, PR and web content. I directed the planning, development, implementation, and continual review of our content guidelines and standards to ensure alignment between voice, business objectives, and content publishing schedules. As Corporate Communications Manager I led communications efforts for both Spring Venture Group and our brands (United Medicare Advisors and SmartMatch). I led all public relations and community relations efforts, media outreach, partnership strategy, and content delivery programs and advised on internal communication best practices.

      • Director of Content and Communications

        Oct 2019 - Apr 2021
      • Corporate Communications Manager

        May 2018 - Oct 2019
    • Spring venture group

      Jul 2022 - Apr 2024
      Vice president, brand & content
    • Office of the illinois state treasurer

      Sept 2024 - now
      Director of marketing & content
  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Matt Lowe
      2015 GKC PRSA Silver Award Public Relations Society of America Oct 2015 Events and ObservancesOpening of AC Hotels by Marriott, Kansas City Westport, AC Reveal.
    • Awarded to Matt Lowe
      Silver PRISM 2012 for "Marketing Consumer Products and Services" Public Relations Society of America Oct 2012 Oversaw the media and community outreach of SEA LIFE Aquarium Kansas City (owned by Merlin Entertainments) earning a Silver PRISM award for "Marketing Consumer Products and Services"Achieved unprecedented media coverage of events leading to the opening as well as engaging the KC community leading to record breaking ticket sales. http://kansascity-prsa.org/downloads/prism_winners_ver3.pdf
  • Volunteer Experience

    • Community Volunteer

      Issued by Project Homeless Connect
      Project Homeless ConnectAssociated with Matt Lowe
    • Volunteer

      Issued by The Skatepark Project
      The Skatepark ProjectAssociated with Matt Lowe
    • Community Volunteer

      Issued by Jackson County CASA
      Jackson County CASAAssociated with Matt Lowe
    • Strategy Consultant

      Issued by Meals on Wheels America
      Meals on Wheels AmericaAssociated with Matt Lowe
    • Volunteer

      Issued by Habitat for Humanity International on Jan 2010
      Habitat for Humanity InternationalAssociated with Matt Lowe
    • Board Member

      Issued by Columbus Park Community Council on May 2018
      Columbus Park Community CouncilAssociated with Matt Lowe
    • President Of The Board Of Directors

      Issued by Columbus Park Community Council on Apr 2012
      Columbus Park Community CouncilAssociated with Matt Lowe
    • Public Relations

      Issued by Steps Of Faith Foundation on Sept 2017
      Steps Of Faith FoundationAssociated with Matt Lowe