Diala Naffouj

Experience

• 

  Servier

  Nov 2006 - Nov 2010

  Medical Representative

  Promoting Diabetic & Cardiovascular medications , with a close follow up of the sales with different key players .

• 

  Eli Lilly and Company

  Nov 2011 - now

  • One year assignment as the point of contact for any compliance queries from UAE sales team to ensure demonstrating the highest level of integrity on the level of implementation/ communication internally & externally.• Marketing & Sales management assignment where I actively participated in a Marketing Six Sigma project and led on collaborating with Emirates Osteoporosis Society & Emirates Medical Association to be presented strongly in their annual conferences.• In Jan 2016 I had an internal move within Lilly to Diabetes sales team (Insulins) where I continued my marketing assignment which I'm still accountable for till present including but not limited to the following strategic & tactical responsibilities:- Leading the team to launch a new Insulin in UAE.- Data analysis (IMS, Brand tracker..) to tailor the marketing solutions based on the identified gaps & opportunities (Ex: Utilizing digital channels..)- Actively participating in setting the Marketing Brand Strategy.- Developing an innovative medical material to enhance the medical back ground of the sales team in MEA as part of my Medical assignment.• Starting Sep, 2011 I have been Responsible for the promotion of an Osteoporosis medication in MOH, DHA & Retail which involved a great deal of understanding of business dynamics in UAE in terms of access/ ordering process, internal & external Compliance standards & SOPs.• Being the Gulf Medical Champion accountable for coaching peers to run a patient support program for Osteoporosis over all the gulf countries and participating in a Six Sigma project to analyze the gaps & opportunities of this program and tailor the solutions as per the identified needs.• In Dec, 2012 I won the APEX award as one of the top 3 best achievers in MEA. Show less

  • Associate Director- Field Medical Optimization Lead- Lilly International

    Aug 2024 - now

  • Medical Scientific Liaison Manager

    Jan 2024 - Sept 2024

  • Immunology Medical Science Liaison- UAE

    Jan 2020 - Jan 2024

  • Product Specialist

    Nov 2011 - Jan 2020