
Mohamed Abulezz
Marketing Agent

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About me
Product @ WakeCap | CX | Continuous Discovery & Delivery | Low-Code Developer
Education

Ahmed Hassan Elzayat Secondary School
2004 - 2007General Certificate of Secondary Education (GCSE)
Mansoura University
2007 - 2016Bachelor's degree Business Administration and Management, General
Experience

Harvest Training Center
Mar 2011 - Aug 2011Marketing AgentAs a Marketing Agent I conducted indoor and outdoor activities to promote the center's offers and services among customers and prospects.October 2010 - June 2011

Freelance ESL Instructor
Oct 2011 - Oct 2012English as a Second Language (ESL) TeacherAs an English instructor I trained both group and private courses. I planned classes, researched materials and tested the students in order to determine their abilities and needs.I succefully conducted several marketing and sales activities to attract new students. I‘ve used social media as my primary method. I’ve also organized seminars where I conducted presentations to introduce the course objective through explaining the obstacles they share in speaking English fluently and how they can get over it. Show less

Engleasy
Nov 2012 - May 2023Founder & CEOEngleasy (formerly Alternative Education) has delivered over 100,000 hours of online and classroom-based training throughout 10+ years of successful business.Regularly researched, scoped out, tested, and updated educational products, aligning them with financial goals, operational objectives, processes, capabilities, and marketing needs.Successfully pivoted to online training, restructuring the company’s product offerings, operations, and sales processes to adapt accordingly.Created and launched mobile and web apps to own the delivery and sales processes, enhancing the company’s competitive advantages.Utilized no-code and low-code tools to reduce time-to-market and improve team performance.Aligned product offering with business objectives, ensuring alignment with educational standards while being financially viable and operationally efficient.Developed and implemented marketing strategies to effectively promote educational services in various market conditions. Show less

A-Solutions
Jan 2017 - Apr 2019Product Development SpecialistIdentified problems and areas for improvement for prospective clients by conducting research, gathering data from stakeholder meetings, and analyzing industry best practices.Designed initial wireframes and prepared interactive presentations, prototypes, and detailed proposals to discuss issues, showcase solutions, and present implementation plans.Collaborated closely with designers, developers, and team members to ensure timely and successful implementation of project plans.Key Project with the Ministry of Environment (MOE):- Was responsible for solutions to reduce air pollution resulting from the burning of rice straw and landfills, known as “the Black Cloud.”- Introduced a system that automatically pushed satellite-captured data to rangers’ mobile phones via a chatbot interface, prompting them to respond with specific incident information.- Used collected data to produce actionable insights and reports.- The system was implemented in five governorates; one reported over 5,000 incidents in a single season.- Project was recognized as an instant success and received commendation from the Minister of Environment.- Received a certificate of recognition and appreciation from the minister during the annual celebration. Show less

Neureach, Inc.
Mar 2020 - Dec 2020Product Manager - RemoteLed product research, ideation and planning for the company’s social-commerce platform.Conducted extensive research and facilitated brainstorming sessions to plan out features and specifications.Introduced novel ideas to address user experience challenges and offer competitive advantages.Authored comprehensive functional specification documents, including low-fidelity wireframes, user stories, vision boards, and detailed feature descriptions.Collaborated with a cross-functional team to design user journeys, workflows and high-quality wireframes.Worked closely with IT professionals to define system components, user interactions, and architecture design. Show less

MARIHUB
Sept 2021 - May 2023Growth Product ManagerDefined product vision and OKRs, evaluated business models, and contributed to the company’s strategic direction.Led the efforts on a comprehensive market analysis that identified price transparency as a key market differentiator and a solution to streamline the order process. Led the end-to-end product discovery and development, from ideation to launch, of a two-sided marketplace that strategically offers transparent prices, pivoting from the company’s initial vision of developing a requisition and bid analysis tool. This strategic shift enhanced customer trust, allowed for faster adoption, and improved customer retention.Utilized low-code tools to prototype and launch the MVP for the UAE BluePass app, in cooperation with the UAE MOEI. (Read more)In addition to customer facing products, I was responsible for scoping and building internal systems to streamline sales and operations workflows, increasing visibility, efficiency and productivity.Developed product documentation, release notes, and knowledge database content.Reported directly to the CEO and executive management on the product development status, plan, and overall product direction.Collaborated closely with Operations, Sales, and Procurement teams to determine opportunities for growth, implement solutions, and improve the company's overall performance. Show less

Squadio
Sept 2022 - Feb 2023Senior Product ManagerSquadio is a community of experienced product managers and software developers, where I worked on short-term projects with Squadio’s clients.Participated in product management sessions with other product managers as part of Squadio's community, sharing knowledge, best practices, and lessons learned.Helped clients with product strategy, roadmapping, user research, and other product management activities as needed.

Nebras Habwah
Oct 2022 - Feb 2023Senior Product ManagerSuccessfully digitized the company’s internal processes using low-code tools, increasing efficiency and productivity, reducing errors, and improving internal control.Applied agile methodologies to deliver the project on time, within scope, and under budget.Conducted user research to gather insights into employee needs and designed functional specifications for an internal system tailored to their requirements.Developed project roadmaps, validated system functionality and usability, and wrote training materials to facilitate effective system adoption by employees. Show less

WakeCap
Jan 2023 - nowAssisted in shaping the company’s current product operations cycle to increase the frequency of releases, directly address strategic goals, and respond to customer needs.Spearheaded product innovation in construction safety solutions to accelerate WakeCap’s market penetration in North America and increase the company’s competitive advantages in KSA.Leading the effort on consolidating WakeCap’s product lineup to solidify WakeCaps position as a market leader in construction technology.Led the efforts in rebuilding the product department by hiring, onboarding and mentoring product managers and designers.Currently responsible for companywide product discovery and delivery efforts.Managing a team of product managers and overseeing all product release efforts.Collaborating with clients, SMEs and internal stakeholders to craft the vision and strategic goals for WakeCap’s next stage of product development.Responsible for the development of the Project Control Center (PCC), winner of the 2024 CTF Tech for Safety Award.Utilized low-code technology to quickly prototype and test new features that later became key elements in WakeCap’s product lineup.Collaborated with product design team members to restructure WakeCap’s web and mobile apps, thus significantly enhancing the user experience. Show less Led a project focused on measuring and improving the implementation of our worker/equipment tracking system at construction sites. I worked closely with the Implementation team, to identify areas of improvement and reduce downtime. By doing so, we were able to enhance the solution's reliability and performance, leading to a better customer experience.Led a project aimed at improving the tracking of site workers' safety training data to promote site safety and transparency. My responsibilities included designing and prototyping a solution that allows seamless tracking and updating of workers' safety training, certifications, and safety-related incidents and observations. Show less
Senior Product Manager
Jun 2023 - nowSenior Product Manager
Jan 2023 - May 2023
Licenses & Certifications
- View certificate

Product Management Insights
LinkedInMay 2023 - View certificate

Product Academy Fundamentals
McKinsey & CompanySept 2022 - View certificate

Certificate of Attendance
Global Project Management Forum المنتدى العالمي لإدارة المشاريعMay 2025 - View certificate

Advanced AI Product Leadership Certification
MavenMay 2025 
English Speaking
EmmersionDec 2022
Volunteer Experience
Project Manager
Issued by Enactus Mansoura University on Sept 2009
Associated with Mohamed AbulezzFundraising & Development Director
Issued by Enactus Mansoura University on Oct 2010
Associated with Mohamed Abulezz
Languages
- arArabic
- enEnglish
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