Sonia Petecka

Experience

• 

  Stony Brook Southampton Hospital

  Jun 2007 - Sept 2007

  Intern

  • Assisted hospital staff in maintaining high level of patient care • Helped organize the annual fundraiser

• 

  Max Studio

  Jun 2007 - Sept 2007

  Sales Associate

  • Managed retail and office work at a high-end women's clothing store • Maintained high level of customer service with a demanding clientele

• 

  Hôpitaux Universitaires Pitié Salpêtrière - Charles Foix (APHP)

  Feb 2009 - May 2009

  Intern

  • Independently performed lab tests and analyzed results • Translated science papers between French and English

• 

  St. Vincent's University Hospital

  Jun 2009 - Sept 2009

  Intern

  • Assisted staff in different hospital departments (OR, OBGYN, Cardiology, Pathology, Child Psychiatry)• Organized activities and games for children in the Child Psychiatry department

• 

  Tufts University

  Jan 2010 - May 2010

  Research Assistant

  • Assisted in breast and prostate cancer metastasis research • Worked with PhD students to develop a silk-based culture insert used to study organ specific metastasis in vitro

• 

  Genzyme Genetics

  Jun 2010 - Dec 2010

  Research Assistant

  • Led experiments and analyzed large clinical trial data sets for the Campath drug testing• Worked with a team of 6 scientists managing post-marketing testing for 3 different enzyme replacement therapy drugs, presented results in lab meetings

• 

  Brigham and Women's Hospital

  Jan 2011 - Jun 2012

  Research Assistant

  • Managed and executed multiple research projects on the role of different T cell subsets in a mouse model of Multiple Sclerosis that resulted in publication in the Proceedings of the National Academy of Sciences • Coordinated collaborations with scientists, biotechnology and pharmaceutical companies• Analyzed experiment data and presented research findings at lab meetings• Trained, mentored, and directed new interns and students

• 

  SVILU

  Sept 2012 - Dec 2012

  Consultant through the Stern Luxury and Retail Club Consulting Corps

  • Prepared a business plan and an investor presentation for a sustainable fashion start-up as part of the Stern Luxury and Retail Club Consulting Corps • Brainstormed ideas for reaching new clients through improving the website and expanding channels of distribution• Set up financial models to ensure the proper calculations of costs and revenues• Performed market research and competitive analysis, created, distributed and analyzed market surveys, researched potential investors

• 

  Kiehl's Since 1851

  Feb 2013 - May 2013

  Project lead, Consultant through the Stern Luxury and Retail Club Consulting Corps

  • Directed a team of 4 MBA students to analyze the competitive landscape of the skincare industry and developed new retail ideas and social media strategies for the brand• Performed an analysis of the brand’s target customer segments through surveys and developed programs to expand the customer base and increase customer engagement and loyalty• Evaluated existing partnerships and researched potential new collaboration opportunities to identify ways to leverage partnerships to gain exposure and awareness Show less

• 

  NYU Langone Medical Center

  Feb 2013 - May 2013

  Consultant through the Stern Consulting Corps

  • Developed a marketing strategy and a business plan to bring the Integrative Health Program to profitability• Researched and determined best practices in terms of pricing and offerings among other medical centers that can be used at NYU Langone and prepared an implementation plan

• 

  Revlon

  May 2013 - Aug 2013

  Global Knowledge and Insights Intern

  • Researched and presented brand tracking reports for hair color in the US to senior managementteam leading to optimization of the brand’s marketing and advertising efforts• Analyzed secondary research and syndicated reports (sourced from Nielsen and GFK/Roper),provided analysis of current trends in the market with recommendations for future expansionopportunities to the marketing team• Prepared discussion guides for focus groups and assisted in concept development on severalproduct concepts Show less

• 

  NYU Stern School of Business

  Sept 2013 - May 2014

  Graduate Teaching Fellow

  • Assisted Professors in teaching and grading for graduate and undergraduate Economics classes

• 

  Infosys

  Jul 2014 - Feb 2020

  • Initiated, managed and expanded relationships with Fortune 500 clients at all levels of the organization in the retail, CPG and logistics industries, as well as relationships with vendors and partners • Grew account revenue from $3M to $9M annually over 2 years through implementing a robust strategic sales plan • Drove the delivery of multiple projects, managed onsite and offshore teams (sales, delivery, marketing, HR, finance, legal), facilitated regular reviews of status reports, gave feedback to teams, managed escalations, established best practices and implemented continuous improvement and optimization initiatives• Wrote digital marketing campaigns, prepared client and internal communications, proposals, and revenue forecasts • Organized, led, and presented at events including client roundtables, innovation sessions and conferences • Researched potential innovation ideas that fit in with clients’ current business and technology priorities and goals, prepared pitches and presentations, presented them to C-level executives Show less

  • Associate Manager Client Services - Retail, CPG and Logistics

    Dec 2015 - Feb 2020

  • Business Development Executive

    Jul 2014 - Dec 2015
• 

  Sonia Petecka Coaching & Consulting

  Jun 2015 - now

  Founder, CEO, Leadership and Wellbeing Coach

  • Coached professionals to achieve emotional, physical and financial wellbeing as well as sustainable success• Mentored clients on managing stress, growing as leaders and improving their relationships, for example guided a client to permanently overcome extreme anxiety and panic attacks resulting in her being more effective in her business • Facilitated Subconscious Reprogramming to help clients overcome what is holding them back, for example helped a client sign their largest deal at a rate 7x what he received in the past• Organized and led 2 wellness retreats in Miami, facilitated a wellness retreat in Paros, Greece, as well as numerous personal growth workshops, webinars, Kundalini Yoga and Meditation and Breathwork classes in person and online, collaborated with other coaches and wellness practitioners to host events Show less

• 

  Iowa Sports Management

  Sept 2016 - May 2018

  Kundalini Yoga and Meditation Teacher
• 

  Overton Venture Capital

  Jan 2024 - Dec 2024

  Consultant

  • Managed Fund Administrator selection, Single Purpose Vehicles, employees in the Philippines, internship program, communications, research, CRM and ad hoc projects

• 

  IDA Ventures

  Jan 2024 - Dec 2024

  Chief of Staff, Program Manager

  • Developed strategic plans, standardized processes and culture guidelines for holding company verticals including investing, innovation and impact, led the execution of key initiatives, managed communications, marketing and CRM • Hired, trained and managed teams in New York, Miami and the Philippines• Evaluated potential investments and partnerships, managed Single Purpose Vehicles• Organized and hosted in person investor and high net worth client events including ones at eMerge Conference, a16z Tech Week as well as virtual events Show less