Dane Van Zyl

Experience

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  University of Pretoria Business Incubator

  Jan 2010 - Nov 2010

  Consultant

  One of several consultants for the Business Incubator responsible for selecting new potential businesses and provide the business owners with advice and guidance in developing their businesses from idea to start up.

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  University of Pretoria

  Feb 2010 - Dec 2010

  Assistant Lecturer

  As an Assistant Lecturer in the Department of Business Management I was responsible for grading and sorting semester tests for 1st, 2nd and 3rd year students. I also served as an assistant to the senior lecturers and acted as a first point of contact for students.

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  KIPH

  Jun 2011 - Dec 2013

  Head Of Marketing

  I co-founded KIPH (pronounced “kiff”), South Africa’s first e-commerce store dedicated to curating and sourcing men's apparel from independent brands. As Head of Marketing, I was responsible for PR, content marketing, email campaigns, new product launches, PPC campaigns, and social media.I helped take our website from 0 organic hits a month to 15 000 in 18 months and had the brand featured in various publications, including Men's Health Magazine.

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  BlindCraft

  Jan 2013 - Jan 2016

  Director Of Operations

  BlindCraft is a family business that distributed window blinds to one of South Africa’s largest retailers. I was responsible for sourcing manufacturers in South Africa and China to deliver both the made-to-measure and ready-made ranges. I was also responsible for managing the roll out of our product into 70+ new stores, designing and developing the BlindCraft brand and website, managing international and local logistics, and on-site training for retail staff.

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  Uku Inbound

  Jan 2016 - now

  CEO, Co-Founder

  In 2016 we took a part-time consultancy and turned it into a leading Inbound Marketing Agency and Platinum HubSpot Partner. As CEO of Uku Inbound my role is focused on developing growth strategies for our clients and the agency. I am tasked with leading a team of talented marketers, copywriters, developers and designers to bring our clients' campaigns to life.Our approach is to drive leads and customer acquisition through effective content marketing, email, PPC, and lead nurturing. As a HubSpot Certified Partner I also lead the integration of HubSpot into our clients existing tech stack as a way to streamline marketing and sales ops, and improve ROI reporting.Some key results include:94% reduction in cost per lead for a luxury wine estate400% increase in leads for a Saas clientIncreased conversion rate from 1% to 21% for a multinational medical device company Show less

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  Power2Cloud

  Jul 2023 - now

  Director