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Lucrezia Brunello

Lucrezia Brunello

Fashion Editor

Followers of Lucrezia Brunello685 followers
location of Lucrezia BrunelloMilano, Lombardia, Italia

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  • Timeline

  • About me

    PR & Communication Manager @ The Mall Luxury Outlets | Communications Strategy

  • Education

    • Liceo Classico G.Carducci

      2006 - 2011
      Diploma

    • Università degli Studi di Milano

      2011 - 2015
      Laurea triennale Scienze Politiche - Comunicazione e società

      Thesis title: "The strength of consumer's in-store experiences in marketing strategy. A comparison between La Rinascente and Ikea."

    • Il Sole 24 ORE Business School ed Eventi

      2018 - 2018
      Master Digital specialist

      > 1° Module – Social Media Manager> 2° Module – Content Manager & SEO Copywriting > 3° Module – Reputation & Storytelling Manager> 4° Module – Digital Advertiser> 5° Module – Web Analyst & Data Scientist

  • Experience

    • Luuk Magazine

      Jan 2012 - Jan 2016
      Fashion Editor

    • Eos comunica

      Apr 2015 - Jan 2015
      Press Officer & Social Media Manager - Internship

      Duties include: - Compiled daily coverage reports, monitoring coverage through regular online and print checks- Wrote and sent press releases - Updated mailing lists - Developed contents for social networks (Facebook, Twitter, Instagram) of different clients

    • Benetton Group

      Nov 2015 - Apr 2016
      Fashion PR - Internship

      Duties include:- Compiled daily coverage reports, monitoring coverage through regular online and print checks- Summarised special projects- Updated mailing lists - Managed showroom/sample requests- Assisted in organizing events and press day.

    • Agnona

      Jan 2016 - Mar 2019
      Junior Digital Manager

      - Defining digital KPIs per each campaign - Coordinating and supporting the digital media agency with a critical approach- Developing the social media plan aligned with creative direction’s guidelines - Closely collaborating with Merchandising and Sales teams in order to deal with the digital investments in an integrated way - Coordinating shootings for digital assets - Building relationships with influencers and brand ambassadors

    • The Mall Luxury Outlets

      Apr 2019 - now

      • PR & Communication Manager

        Jan 2024 - now

      • PR & Communication Coordinator

        Jan 2022 - Jan 2023

      • Digital Specialist

        Apr 2019 - Apr 2022

  • Licenses & Certifications

    • Inside LVMH Certificate

      LVMH
      Jan 2023

  • Volunteer Experience

    • Demi pair

      Issued by Dublino on Jan 2013
      DublinoAssociated with Lucrezia Brunello