
Ken Sayker
International Sales Manager

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About me
Director of Account Management | Business Development | Sales Leadership | Key Account Management | Uncovering Growth Opportunities in International Markets
Education

University of San Francisco
-Bachelor of Science in Business Administration - BSBA International Business ManagementGraduated Magna Cum Laude
Experience

Electric Light Systems
Jun 2007 - May 2013International Sales ManagerIn leading international sales for a consumer lighting brand operating in 50 markets, I directed a multicultural 10-member sales and customer service team, enhancing performance and driving growth across 40 large accounts and distribution partners located in Europe, North America, South America, and Asia. One of my signature accomplishments was brokering an $84M strategic sales contract with a global $3.5B lighting brand, a milestone for our sales team that underscored our dedication to delivering value and forging lasting partnerships. I also launched our first retail sales program with Walmart, B&Q, and Home Depot, generating an additional $12M in revenue and establishing critical relationships with these major retailers.Training and mentoring were key parts of my role, especially in North America, where I coached 35 independent sales reps. Sales performance soared, with our partners surpassing first-year sales targets by an impressive 31%. To support this growth and streamline processes, I also led an assessment of our sales process for a new ERP system, analyzing legacy methods to lay the groundwork for enhanced efficiency.Key Achievements:● Forged three strategic partnerships across North America, Europe, and Asia, contributing $10M in new revenue and expanding the company’s global footprint.● Implemented a comprehensive training program focused on consultative selling and cultural adaptability, which boosted team morale and helped exceed revenue targets by 15% within the first year. Show less

Intermatic
Aug 2013 - Dec 2019Sales Director, Asia PacificBuilding a high-performing distribution network across Asia-Pacific for a leading lighting control and automation manufacturer was a rewarding challenge. I focused on creating a sustainable market presence through strategic partnerships and a robust go-to-market strategy. By driving sales planning and delivering targeted training to sales reps, customers, and external teams, I built a foundation that empowered measurable growth and established the Intermatic brand as a market leader.Guiding all sales and marketing efforts for our partners—from pricing strategy to marketing campaigns—I collaborated closely with sales channel leadership, achieving 100% customer retention and brand loyalty. A key initiative was the pricing restructure, shifting to a value-driven, three-tier model that led to a 12% increase in margin, maximizing our competitive edge.The region’s distribution network grew by 35% under my leadership, with a strategic focus that led to expansion in five new markets and an impressive 45% market share in Thailand. To support these initiatives, I devised and implemented Salesforce from the ground up, ensuring automated pipeline activities and seamless sales forecasting.Key Achievements:● Captured a high-profile, $1M street lighting control contract with the largest public utility in the Philippines, positioning innovative technology over traditional solutions to advance industry standards. ● Secured new growth by identifying and executing a cross-selling opportunity with an Australian energy services provider, opening access to government and private sector contracts. Show less

Theben AG
Jan 2020 - Apr 2020Sales Area Manager, Asia PacificWhen I was brought on board to develop a distribution network across the ASEAN region and Australia for a $140M German smart home and automation controls manufacturer, I saw a tremendous opportunity to make a lasting impact. Tasked with building new market channels from the ground up, I set out to shape a robust go-to-market strategy that would not only drive growth but position Theben as a leader in this dynamic space.I established fresh sales pipelines and identified business development opportunities, generating $1.25M in initial revenue. To ensure these new channels would remain strong, I mapped and assessed the entire sales cycle—from prospecting to post-sale retention. Each sales process was designed to create a seamless, customer-centric journey that strengthened brand loyalty.Unfortunately, the Covid-19 outbreak led to a pause on the project, but the foundation and strategy developed remain valuable. This experience reinforced my sales leadership skills and belief in adaptable, scalable sales strategies that set a new benchmark in my approach to market expansion.Key Achievements:● Enhanced sales processes by implementing data-driven improvements, optimizing work flows, and streamlining key steps that increased efficiency and accelerated revenue growth.● Led and optimized relationships with distribution partners, aligning goals to drive sales growth, improve market penetration, and ensure consistent performance across assigned territories. Show less

Hayco
Nov 2020 - Dec 2024Hayco is a global leader in plastic injection molding, offering comprehensive services that include product design, manufacturing, assembly, packaging, and fulfillment for major consumer brands worldwide, including several Fortune 500 companies.Throughout my tenure at Hayco, I have demonstrated strong sales leadership in business development, key account management, and strategic planning, consistently showing a passion for driving growth and forging robust, strategic partnerships.As the director of a 35-member cross-functional team, I focus on unlocking account expansion opportunities and driving sustained growth across diverse geographies. In managing the P&L for a $110M consumer products business unit, I ensure that strategic account plans align closely with corporate objectives, reinforcing each decision's impact on financial success.Key Achievements:● Surpassed annual sales targets by 15-20%, achieving the highest sales growth rate in the company.● Delivered $5.5M in cost savings for FY2023-2024, securing a 53% gross margin. ● Drove $20M in new revenue by supporting the development and global launch of 15 products.● Earned a 95% customer satisfaction rating from a Fortune 500 CPG client, the highest among external manufacturing partners. ● Expanded business reach through targeted cross-selling strategies across three top brands, enhancing lead generation. Show less
Director of Account Management
Dec 2021 - Dec 2024Associate Director - Account Management
Nov 2020 - Dec 2021
Licenses & Certifications
- View certificate

Management Skills - Team Leadership Skills Masterclass 2020
UdemyJun 2020 - View certificate

The Complete Digital Marketing Course
Udemy - View certificate

Empathy for Sales Professionals
LinkedInJul 2020 - View certificate

Scrum Certification + Scrum Master + Scrum Training
UdemyMay 2020 - View certificate

Data Analytics for Business Professionals
LinkedInApr 2020 - View certificate

Google Analytics Essential Training
LinkedInApr 2020 - View certificate

Mindfulness for Beginners
LinkedInJul 2020 - View certificate

Key Account Management
LinkedInMar 2020 - View certificate

Inbound Sales Certification
HubSpotJun 2020 - View certificate

Frictionless Sales Certified
HubSpotJul 2020
Languages
- enEnglish
- maMandarin
- thThai
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