Sharon Craft

Experience

• 

  AMP

  Jan 2000 - Jan 2002

  Website Designer

  Updated the Pearl/AMP website using lotus notes. Search engine optimised the copy and keywords so the site could easily be found in the early search engines.

• 

  NetSupport ltd

  Jan 2002 - Jan 2005

  Search Engine Optimiser

  I assisted the marketing manager in producing analytic reports using webtrends and google analytics. I also researched keywords to be used in the company's websites and made recommendations.

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  Papershrink Ltd

  May 2005 - Apr 2010

  Marketing Manager

  Papershrink Ltd is a document scanning bureau based in Peterborough Cambridgeshire. We have many services to help you save time, space and money. We also help with companies wishing to outsource by proving a secure server and FTP services. We also have a secure destruction service and a storage and retrieval service. Please contact me if you would like to know how we can be of help to you.

• 

  Encocam Limited

  Apr 2010 - Dec 2013

  Marketing Manager

  Marketing Manager for all divisions within Encocam Ltd which includes:EncocamStonehill EngineeringMykonZingBikesCellbondCorex HoneycombEuro Road SafetyBespoke Composite PanelsI co-ordinate and look after all aspects of marketing for Encocam Ltd.I have indepth experience of B2B marketing with a particular interest in all aspects of on line and digital marketing.

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  Thomas Cook

  May 2014 - Jan 2020

  Google Analytics specialist reporting into Finance to help support business and management Intelligence. This is done with the use of google analytics and producing reports to the business on a regular and ad-hoc basis which in turn supports data driven decisions made by management. Ensuring the Thomas Cook group of websites are optimised from a customer perspective and that fulfill search engine and user experience requirements. Experience in using Google tag manager and a developed understanding of the use of cookies on websites. Using webtrends to carry out A/B and multivariant testing on Thomas Cooks group of websites.Demonstrable experience of the delivery of site optimisation strategies, increasing conversion rates and reducing abandonment rates. Show less

  • Content Analytics & Optimisation Executive at Thomas Cook

    Apr 2018 - Jan 2020

  • Data Analytics & Site Optimisation Executive

    May 2014 - May 2019
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  KINGSLEY BEVERAGE LIMITED

  Oct 2019 - now

  Receptionist
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  RNIB

  Dec 2019 - Jan 2020

  Volunteer
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  Labcorp

  Mar 2024 - now

  Laboratory Support Manager