Julia Lange

Experience

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  UFMG Consultoria Jr.

  Aug 2016 - Aug 2018

  Main responsibilities include: carrying out the company's marketing control, ensuring its sustainability; realization of the core strategy, through KPIs and IPOs; planning and execution of the publicity of company events; management and monitoring of social media and customer acquisition; management of strategic partnerships. Main responsibilities include: execution of marketing projects; management of the company's social media; obtaining and tabulating data; execution of the strategy linked to the client's objective; key indicators analysis. As a consultant, I monitored, evaluated and trained the company's trainees, developing leadership and organization, in addition to helping them maintain excellent results even when working under pressure.

  • Social Media and Marketing Manager

    Aug 2017 - Aug 2018

  • Consultant

    Dec 2016 - Oct 2017

  • Trainee Program Advisor

    Mar 2017 - Jul 2017

  • Trainee

    Aug 2016 - Dec 2016
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  Banco de Desenvolvimento de Minas Gerais

  Jan 2019 - Dec 2020

  Economics and Communications Intern

  Main responsibilities include: planning and executing the Bank's economics and communication strategy as a financial institution; analysis of digital and marketing metrics and combination with economic planning data; events aimed at prospecting strategic partnerships and partner management; analysis of marketing results; communication management, through institutional presentations; preparation of external material.

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  Anglo American

  Apr 2021 - Aug 2024

  Main responsibilities include: planning of customized projects according to demand and execution of important events aimed at prospecting strategic partnerships and partner management; social media and digital metrics analysis, keeping up to date with social media developments; writing area briefings; building good external relationships with the main industry associations in the sector; identification of new trends, forecasting performance trends and delivering insights for the segments involved; everyday work with the Communication/Branding team. Show less

  • Economics and Public Relations Assistant

    Jan 2022 - Aug 2024

  • Economics and Public Relations Intern

    Apr 2021 - Dec 2021
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  DEEPR Comunicação

  Nov 2022 - now

  Communication Analyst and Journalist

  Main responsibilities include: responsible for producing content for the Luxury (fashion) and finance accounts; analysis and strategies for social networks and production of content for them; event coverage; analysis and planning of SEO strategies; strategic monitoring of goals; performance in the development of engagement and media training strategies, assisting in the planning of content distribution; management of published content (writing texts and video scripts); analysis of Trade Marketing strategies; social media; engagement with customers; Show less

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  FFW - Fashion Forward

  Jun 2023 - now

  Fashion and Economics Journalist

  Main responsibilities include: producing content in all platforms about economics and its impacts on fashion and vice-versa; cover fashion shows and write analysis about it, considering the economical impact; writing personal articles with my point of view in some aspects of fashion; producing videos and social media for the website, Instagram and TikTok; taking part in fashion events; analyzing fashion companies, consumer behavior, market trends through economics lenses.