Jeff Monteleone

Experience

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  Reaction Marketing

  Jan 2012 - Jan 2013

  Account Executive

  Won pitch presentation and executed an experiential event for a TV broadcast client at the CMA Music Festival that set a record of 2,500 attendees. In 1-year, added 3 new clients to the agency’s portfolio list and increased overall revenue for the year by $300,000. Managed and booked venues for a portfolio of entertainment talent's event show tours that resulted in 20% increase revenue and set record of venues booked at 85% of max capacity.

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  Rosetta

  Feb 2013 - May 2014

  Senior Account Executive

  In 1-year, nurtured and managed a set of clients that grew and resulted in $20 million dollars in billable revenue for the agency. Developed and presented a 2-year department growth plan to the executive team that ensured continued delivery of client needs and expanded productivity capacities by 25%. In 6 months, managed a global project team to overhaul a client's entire website that resulted in cutting the bounce rate by 50% and increasing product sales by 20%.

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  AutoAnything

  Aug 2014 - Sept 2015

  Traffic Coordinator

  Successfully implemented brand and product strategies for portfolio of private-label and vendor products that increased market share by 15% across respective product categories. In 6 months, executed a large photo shoot project to build a custom photo asset library of over 300+ product and lifestyle photos for the marketing and eCommerce departments. Led a first time 3-day video media project to capture over 150+ new and leading products from the company's top supported brands at the SEMA Trade Show in Las Vegas. Show less

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  Lytx Inc.

  Jan 2016 - Nov 2017

  Traffic Manager

  Spearheaded a six-month project to implement, administer, and onboard a new department-wide project management system and digital asset management (DAM) system. In 1-year, increased workflow process productivity by 250%, saved the department an estimated $100,000 yearly, and set a standard and record of 95% on-time project delivery. Implemented and optimized new departmental live dashboards to access project burn rates and enabling forecasting of resources over a year in advance. In 1-year, expanded our new marketing tech-stack infrastructure from our headquartered 100+ team to our global teams based across multiple U.S. and U.K offices. Successfully on-boarded, trained, and mentored all business partners on project management tools, asset naming conventions, and best-practice workflow and production processes. Show less