Mickaël Goldschmidt

Mickaël Goldschmidt

Communications assistant

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  • Timeline

  • About me

    Customer Success Manager @SMADE

  • Education

    • Université Nancy 2

      2011 - 2013
      DUT Techniques de Commercialisation
    • Universite de Lorraine

      2014 - 2015
      Bachelor's degree: Foreign Languages Specialized in Trade & Business
    • Université Jean Moulin (Lyon III)

      2015 - 2017
      Master's degree in Foreign Languages Specialized in International Communications

      2 years long Master's degree. This includes classes given in English and Spanish such as Project management, Communications strategy, International marketing, Communications audit.

    • Universidad de Valencia

      2013 - 2014
      DUETI Administración y Dirección de Empresas
  • Experience

    • Parc Animalier de Sainte Croix

      Mar 2015 - May 2015
      Communications assistant

      • Developing the English-speaking activity of the park.• Welcoming foreign tourists (non-French-speaking).• Looking for new suppliers for the store, and monitoring the stock of items.• Hosting organized groups and journalists.

    • DECATHLON FRANCE

      Jun 2015 - Jul 2015
      Salesman (Cycling / Running)
    • Carlson Wagonlit Travel

      Jan 2017 - Jun 2017
      Communications Assistant

      Internal and external communication assistant.Internal communication :- Promoting and developing a new intranet (called Jive)- Updating the current intranet site CWT Online France- Helping with the organization of events within the company (such as media events or seminars)- Writing and sending internal communications- Creating posters, marketing banners.- Elaborating a satisfaction survey to receive internal feedbacks.- Translating internal communication coming from the American Headquarters.External communication :- Creating and sending the external newsletter (bi-monthly)- Updating the CWT France website- Sending emails to the existing clients (remarketing)- Helping to launch commercial challenges (in order to increase sales within CWT)- Participating in the launch of Customer events Show less

    • Sevenoaks School

      Nov 2017 - Jul 2018
      Foreign Language Instructor

      I took the opportunity to teach French as a Foreign Language Assistant for a year in the best independent school of the year 2017/2018 in the U.K. (according to The Times)This includes:- Preparing year 12 and year 13 students for the French oral exam for the International Baccalaureate.- Teaching French to year 8 bilinguals students - Leading the French debating competition team- Accompanying students on international school trips- Providing private tuitions to meet students' specific needs Show less

    • Accenture

      Sept 2018 - Feb 2020

      • Becoming an expert in search, display, mobile and video advertising using Google products: Google Ads, Google Analytics, Merchant Center, etc. • Providing support to small and medium-sized businesses (SMBs) • Identifying upsell and cross-sell opportunities and trends facing multiple SMB clients • Analyzing campaign performance and formulating optimization strategies • Providing product and tool support to improve the overall experience and drive higher Google products adoption and spend Show less

      • LCS Digital Customer Experience Associate

        Mar 2019 - Feb 2020
      • Digital Customer Experience Associate

        Sept 2018 - Mar 2019
    • Affiliad | Agence Webmarketing & Google Adwords

      Feb 2020 - Oct 2021
      Paid Media Specialist

      • Define and implement a profitable acquisition strategy for each client (Analysis, Audit and recommendations)• Creation & Management of SEA campaigns (Google Ads, Bing Ads)• Creation & Management of Social Ads campaigns (Facebook Ads, Instagram, Linkedin)• Implement & Diagnose any kind of issue related to a product feed (Google Merchant Center, Facebook Feed, etc.)• Audit, Consulting and SEO Optimization (Recommendation, Content, technique, netlinking ...)• Optimization of the conversion rate: (AB testing, Landing Pages, UX Recommendations, Remarketing)• Customer relations & Project monitoring including detailed reportings (email, dashboard ...)• Prospect new clients and develop the cross selling with existing customers• Training / Transmission of skills• Technological watch and identifying new tools, formats, channels and trends Show less

    • Neocamino

      Nov 2021 - Mar 2023
      Customer Success Manager

      • Ensure the digital success of more than 70 clients by setting with them the objectives and the action plan that will make them succeed.• Guarantee from A to Z, the realization of projects within the deadlines expected by the client in order to guarantee satisfaction and renewal of the portfolio.• Rely on a strategic knowledge of digital marketing (SEO, SEA, Analytics, Prospecting, Social) by offering an optimal customer experience in terms of posture, commitment, and empathy.• Identify and track upsell opportunities Show less

    • SMADE

      Sept 2023 - now
      Customer Success Manager
  • Licenses & Certifications

    • Google Analytics

      Accenture
    • Email Marketing

      HubSpot
      Dec 2021
    • Adaptive leadership

      Masa Israel Journey
      May 2023
    • Inbound Marketing

      HubSpot
      Dec 2021
    • 2023 Customer Success Professional Development Program Certificate

      Success Chain
      Nov 2021
      View certificate certificate
    • Google Ads Display Certification

      Google
      Mar 2020
    • Google Ads Search Certification

      Google
      Mar 2020
  • Volunteer Experience

    • Membre de l'événement "bouge ta cacahuète"​

      Issued by AFM-Téléthon
      AFM-TéléthonAssociated with Mickaël Goldschmidt