Wanjiru Gathanga

Experience

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  TECNO Mobile Global

  Jan 2016 - Jan 2017

  Android Beta Testing

  Worked alongside the TECNO Kenya team receiving and reviewing devices to create clear product experience guidelines to support consumer engagement, product launch and promotion.

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  Freelance

  Jun 2017 - Nov 2020

  Graphic Designer & Social Media Marketeer

  I helped business owners turn their branding and marketing strategies into visual brand designs and managed implementation across their social media channels.

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  Aisanguyan Safaris

  Jan 2018 - now

  Brand Consultant

  As Head of Brand, I worked alongside the CEO and Founder to set up the operational brand framework and continuously consult on brand communication, marketing and advertising.

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  Ministry of Education Science and Technology

  Aug 2018 - Nov 2018

  ICT Student Intern

  Learned from senior ICT staff: troubleshooting computer hardware and software, ICT user support, computer networking and data centre & server room policy.

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  BrandTheChange.org

  Nov 2019 - now

  I oversee the strategy, execution, and management of branding and communication projects for mission-driven organisations. I lead cross-functional teams across Africa, Europe, North America, and Asia, ensuring seamless collaboration and high-impact outcomes. My role includes developing brand strategies, leading brand identity development through creative consultants, digital campaigns, and crafting compelling content to enhance audience engagement and brand positioning. I also conduct brand audits, market research, and stakeholder engagement to drive informed decision-making and long-term brand growth. Minder weergeven

  • Project Lead

    Jan 2025 - now

  • Brand Researcher, Strategist & Trainer

    Aug 2020 - Jan 2025

  • Research Fellow

    Nov 2019 - Jul 2020
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  Nalima Digital

  Jun 2022 - now

  Brand Consultant

  I am building the Nalima brand through co-creation workshops with the founders, taking responsibility for the brand’s identity, reputation and all communications to our audiences and stakeholders.