Sofia Bjursåker

Sofia Bjursåker

Quality Assurance Tester

Followers of Sofia Bjursåker1000 followers
location of Sofia BjursåkerMalmo, Skåne County, Sweden

Connect with Sofia Bjursåker to Send Message

Connect

Connect with Sofia Bjursåker to Send Message

Connect
  • Timeline

  • About me

    Strategy Director at IJOVI | MSc Strategic Communication and BSc Business & Economics

  • Education

    • Katedralskolan, Linköping

      2010 - 2013
      Upper Secondary School Social Sciences & Economics with Entrepreneurial learning; Music profile 20 / 20 (MVG)

      Activities and Societies: The PR-committee of the Student Council Final year project work: Spanish step 5 with a week of exchange in Zaragoza

    • Lund University

      2018 - 2021
      Master of Science - MS Strategic Communication GPA: 3.85 / 4.0

      International 2-year Master's programme; brand communications, organizational communication, PR, public affairs, crisis communication, visual communication, AI, cognition & culture, planning, controlling & evaluation, qualitative & quantitative methods.Thesis: An interdisciplinary study using the information processing theory of the Elaboration Likelihood Model (Petty & Cacioppo, 1986) as framework. A quasi-experimental online survey was used to fulfill the aim of increasing the… Show more International 2-year Master's programme; brand communications, organizational communication, PR, public affairs, crisis communication, visual communication, AI, cognition & culture, planning, controlling & evaluation, qualitative & quantitative methods.Thesis: An interdisciplinary study using the information processing theory of the Elaboration Likelihood Model (Petty & Cacioppo, 1986) as framework. A quasi-experimental online survey was used to fulfill the aim of increasing the understanding about how argument quality, source credibility, visual design and risk perception influence the perceived effectiveness of a health risk message regarding vaccination in the context of covid-19. Show less

    • 一橋大学

      2017 - 2018
      Exchange Semester International & Japanese Business GPA: 3.76 / 4.0

      Courses: Intercultural communication, Negotiations, Japanese market analysis, Japanese management, Global business & persons, Japanese

    • Folkuniversitetet

      2019 - 2019
      Burning - Leadership Course

      3 day course in non-profit leadership with Lisa Moreaus. Covered personal leadership, motivation & driving forces, roles & non-profit organization, group development, climate of dialogue & conflict management, projects & processes and sustainable engagement. Lectures and workshops based on research and practice as well as discussions connecting to participants' own experiences.

    • Lund University School of Economics and Management

      2014 - 2018
      Bachelor of Science - BS Business Administration and Economics GPA: 3.64 / 4.0

      Major: Business administration with specialization in MarketingOther areas: Economics, Statistics, Business law, Media & CommunicationThesis: Sustainability labelling in the Clothing industry - a way to build brand equity?A study of how a sustainability label on clothing in an e-commerce context affects the brand equity of a company.

    • Lund University School of Economics and Management

      2015 - 2016
      Leadership Academy

      20 students chosen to get the chance to develop in their role as a leader, together with leaders from the business life and professors from the University. Workshops , discussions and seminars about strategic management and leadership, as well as one day of shadowing a leader at Nordea.

  • Experience

    • Configura

      Jun 2011 - Jul 2012
      Quality Assurance Tester

      Functiontesting, proofreading and design testing of the webcommunity MyConfigura and software CET Designer. I was working together with a web team, and as the link between them and the programmers.

    • Norins Ost AB

      Sept 2013 - Aug 2014
      Saleswoman

      Seller of cheese and other delicacies. Customer experience, cash handling, working during pressure and stress, display and design. Store of the Year in Swedish Retail Awards.Part-time 1 year (2014-2015) + summer (2017 + 2018)

    • Stiftelsen Michael Hansens Kollegium

      Mar 2015 - Jun 2016
      Graphic Designer

      Created new logotype and design proposition for new website, according to wishes and demands for the student housing.

    • Configura

      Jun 2015 - Jun 2015
      Marketing Assistant (summer intern)

      Handling and updating of social media, research of potential communication channels and speaking opportunities, web design and planning of marketing campaign.

    • LundaEkonomerna

      Jul 2015 - Jun 2016
      Communication Manager & Board Member

      Student association working with educational surveillance, career activities and social events for 3500 members, with 250 volunteers, and a turnover of 8 million SEK. Worked fulltime in the executive team and as a board member, individually responsible for the brand, communications and members management.Responsibilities and tasks:- Strategic management & development of external & internal communications,- Management of intranet, website and social media channels,- Teaching & supporting communication activities of 27 committees,- Coaching leadership of 8 committee leaders,- Budgeting & economic follow-up,- Managing members system, helping members with issues & questions- Representative in the student life cooperation of 19 organizationsAchievements: - Created a web magazine together with editor-in-chief for the digital transition of the student paper.- Initiated and organized a network for approx. 40 people working with marketing in the organization.- Analysed & evaluated our communication channels, then turned into strategies & a comprehensive guide.- Executed research on perceptions of our recruitment processes through a survey that was turned intoinsights.- Implemented the newly developed brand book & web site throughout the organization. Show less

    • Reach Potential Sweden

      Jul 2018 - Jul 2019
      Web Assistant

      Updating the web site of the consultancy firm, both by redesigning it graphically and structurally (Wordpress), including rewriting of all text based on interviews.

    • Akademiska Föreningen

      Jul 2019 - Jun 2020
      Executive Director

      Non-profit organization from 1830 with 22 000 members, 450 volunteerly working and a turnover of 12 million sek. AF supports and gathers student-driven associations and cultural life at the university. Worked full time leading the daily operations and reporting to the board, including the overall responsibility for the association’s finances. Represented the shares in the subsidiary company AF-Borgen AB and in external relations with other student organizations, the university and the municipality.Further responsibilites: - Budgeting & financial control of the organization,- Employer’s responsibility for 7 full-time employees,- Leading the executive team, incl. individual development talks,- Leading the strategic work with the business plan,- Negotiations with other parties,- Dealing with media & pressBiggest challenge and learning opportunity: Crisis management during the pandemic- Managed information flow & assessment of how to act- Set up a framework for communication & workflow- Balanced worries & needs of employees & volunteers- Developed impact assessments & future scenario analyses of the finances. Show less

    • Wetterhäll Accounting AB

      Sept 2020 - Dec 2020
      Visual Brand Identity Designer

      Developed a visual brand identity for the company, as an individual pro bono project in relation to my education. Design concept developed based on interview with the co-founder, and latest scientific research in the field.

    • Ijovi

      Aug 2021 - now

      Advising and consulting in corporate communications, marketing, and medical education for global pharmaceutical companies. Key responsibilities include providing strategic oversight across multiple projects and accounts, guiding project leads in aligning with client goals, and contributing to the conceptual and strategic direction of projects.Additionally, developing the company’s offerings through with new areas and improvement of services, pitching for new projects and identifying customer needs. Involved in coaching teams to ensure delivery excellence while driving organizational growth and innovation.IJOVI is a part of Zealth Group, a scale-up in healthcare communications, market access, and business intelligence within the life sciences industry. Announced Gazelle-company 2022 and 2024 in Denmark. Show less Consulting in corporate communications, marketing, and medical education to global pharmaceutical companies. Key responsibilities are client engagement, project management, strategic advising to customers and development of solutions and materials.Management responsibility, first for part-time employees, followed by gaining the trust to manage full-time employees, including employer branding, recruitment, business and organizational development.IJOVI is a part of Zealth Group, a scaleup in healthcare communications, market access and business intelligence in the life sciences industry. Announced Gazelle-company 2022 and 2024 in Denmark. Show less

      • Strategy Director

        Sept 2024 - now
      • Account Manager

        Jan 2023 - Aug 2024
      • Marketing Consultant

        Aug 2021 - Dec 2022
  • Licenses & Certifications

  • Volunteer Experience

    • Student representative, Cultural Council of Lund University (LU's Kulturråd)

      Issued by Lunds universitets studentkårer (LUS) on Jul 2020
      Lunds universitets studentkårer (LUS)Associated with Sofia Bjursåker
    • Member Board Of Directors

      Issued by Akademiska Föreningen on Jul 2016
      Akademiska FöreningenAssociated with Sofia Bjursåker
    • Event Planner

      Issued by Lunds universitets studentkårer (LUS) on Nov 2016
      Lunds universitets studentkårer (LUS)Associated with Sofia Bjursåker
    • Member of the Nomination Committee

      Issued by Lunds universitets studentkårer (LUS) on Feb 2018
      Lunds universitets studentkårer (LUS)Associated with Sofia Bjursåker
    • Marketing Coordinator, The Corporate Relations Committee

      Issued by LundaEkonomerna on Sept 2014
      LundaEkonomernaAssociated with Sofia Bjursåker
    • The PR Committee of the Student Council

      Issued by Katedralskolan, Linköping on Aug 2012
      Katedralskolan, LinköpingAssociated with Sofia Bjursåker