Fragkiskos Pollakis

Fragkiskos Pollakis

Sales Assistant

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  • Timeline

  • About me

    Senior Partner Marketing Specialist at Booking.com

  • Education

    • Technical Educational Institute of Ionian Islands

      2006 - 2012
      Bachelor of Applied Informatics in Finance Information Technology

      Activities and Societies: Seminars in Marketing, Business Administration, Information Society. While i was a student in Technical Educational Institute of Ionian Islands i had the chance to meet exceptional professors who guided me through important economics and IT aspects. A great combination of educational field that made me a more analytically thinking person, inspired me to identify and meet organisations and people's needs and also to orient myself in a more high-tech direction.

    • University of Groningen

      2013 - 2014
      Pre-master Marketing Marketing/Marketing Management, General

      Activities and Societies: While i was studying in University of Groningen i was a member of their swimming team. A great period for my life which helped me to meet great people and improve also my social skills. This intensive international experience helped me improve my team working skills, develop an innovative way of thinking, and be more competitive in dealing with real case studies from the current market. Courses description:Strategic Marketing Organisational Theory & Design Mathematics for Economic AnalysisInnovation ManagementMarketing ResearchBusiness Research MethodsManagerial StatisticsHuman Resources Management

    • Athens University of Economics and Business

      2014 - 2016
      Master's degree International Marketing 7.6/10

      Activities and Societies: While i was working on a project guided by my professor Dr. Karantinou and Mr Anastasios Palaiologos (Ph.D.) i had the opportunity to be a part of the Ph.D candidates' group. This gave me a great experience and insights in many aspects about consumer behaviour, market analysis and marketing research. This Masters refers to the joint development of a "study program" in International Marketing at an advanced level in a highly competitive and international setting. The innovative approach of the modules and the use of creative and integrated strategies to face challenges made me a strong problem-solver and an adaptable person in different situations.An international joint program with five partner universities such us:University of Strathclyde, Glasgow, Scotland, United… Show more This Masters refers to the joint development of a "study program" in International Marketing at an advanced level in a highly competitive and international setting. The innovative approach of the modules and the use of creative and integrated strategies to face challenges made me a strong problem-solver and an adaptable person in different situations.An international joint program with five partner universities such us:University of Strathclyde, Glasgow, Scotland, United KingdomBusiness University of Cyprus, Nicosia, CyprusTechnical University of Dortmund, Dortmund, GermanyLinnaeus University of Sweden, Växjö, Sweden Radboud University Nijmegen, NetherlandsDissertation title: "Investigating the impact of Electronic Word of Mouth (e-WOM) on Facebook and its impact on purchasing intentions for services ". Show less

    • Duke University

      2017 - 2017
      Business Administration - Business Analytic Techniques

      Six month intense program in Big Data Analyses Techniques from Duke University. The program consists five core courses and a finale capstone project.Communicating business-relevant implications of data analyses.Structure data analysis projects to ensure useful appropriate results for stakeholders. Data Visualisation and Communication with TableauManaging Big Data with MySQLHarnessing Data Analytics

  • Experience

    • Inditex

      Nov 2009 - Jan 2013
      Sales Assistant

      -Cultivating and maintaining excellent clientele relations. -Maximizing sales opportunities, to meet and exceed targets, ensure perfect visual standards

    • Hellenic Army

      Feb 2010 - Nov 2010
      Military Service, Major's Assistant - Department's Administration

      Major's Assistant at the Department's Administration

    • Piraeus Bank

      Feb 2011 - Nov 2011
      Department of Terms Deposits

      During my time in Piraeus Bank i was assisting the product manager in many and different duties such as:-Identifying innovative building ideas to increase business projects-Building a more youth-friendly brand of the Bank-Analysing competitors’ performance to provide recommendations for brand development-Assisting the Terms & Deposits department

    • Booking.com

      Apr 2017 - now

      • Responsible for the conception and execution of batch and automated email marketing programs, including segmentation, and deployment, as well as ongoing evaluation for improvements.• Plan and execute A/B testing to define and implement enhancements to productivity, conversion rates, program/campaign ROI, and product implementations growth improvements.• Create dynamic, mobile-friendly newsletters, web forms, surveys and advanced analyses of performance indicators.• Build complex product lifecycle journeys, capture segmented initiatives and apply results for the most tailored partner experience with Go To Market track.• Develop and manage omni-channel campaigns for optimum partner lifecycle stages including channels such as email, social media, mobile push notifications and internal ones (partner platforms, banners etc). Show less

      • Partner Marketing Senior Specialist

        Aug 2022 - now
      • Ethics Ambassador ( Volunteering program)

        Jan 2020 - Oct 2022
      • Partner Marketing Specialist

        Mar 2020 - Aug 2022
      • Digital Partner Marketing Executive

        Sept 2018 - Mar 2020
      • Partner Services Support Executive

        Aug 2017 - Aug 2018
      • Customer Service Executive

        Mar 2016 - Jul 2017
      • Marketing Assistant - New Partnerships

        Apr 2017 - May 2017
  • Licenses & Certifications

    • Google AdWords

      Google
      Feb 2015
    • Business Administration and Management

      Ministry of Education, General Secretariat of Lifelong Learning
      Jan 2007
    • Marketing

      Ministry of Education, General Secretariat of Lifelong Learning
      Jan 2006
    • Adobe Certified Professional - Marketo Engage Business Practitioner

      Adobe
      Jan 2022
      View certificate certificate