Jennifer Watson

Experience

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  Gemz Social

  Feb 2018 - now

  Social Media Manager | Social Media Specialist | Content Creator

  Conduct data analysis on content engagement and reach, optimizing content strategies and achieving a 20% increase in social media following Apply data-driven insights to refine content creation, leading to a 25% increase in social media engagement and a 30% rise in audience retention

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  Tim Hortons

  Aug 2018 - Mar 2020

  Crew Member

  Leveraged to study customer ordering patterns, leading to improved menu recommendations and a 15% increase in upsell opportunitiesExpertly handled cash transactions, minimizing discrepancies to less than 0.5% of total sales, maintaining financial integrity for the company

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  Little INKPLAY Shop®

  Jul 2021 - Nov 2021

  Personal Assistant

  Utilized Slack and Google Calendar to optimize the tattoo artist's calendar, resulting in a 15% increase in appointment bookings and reducing scheduling conflicts by 90%Maintained and managed financial records, ensuring all transactions were accurately recorded and reconciled, minimizing discrepancies to less than 0.5% of total revenue

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  Finding Your Influence

  Mar 2022 - Aug 2022

  Head of Outreach

  Researched and identified potential brand collaboration opportunities for social media creators, leading to a 30% increase in collaboration requestsRegularly updated with attention to detail, a comprehensive database of potential brand partners, ensuring accurate and timely outreach to optimize collaboration potential