
Michael Anderson
Sales Executive

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About me
Software Sales | Strategic Management | Business Development | Strategic Sales / #ONO
Education

Chartered Institute Marketing
-Professional Postgraduate in Marketing
ABE UK
2009 - 2010Postgraduate Diploma in Management Studies
CIM | The Chartered Institute of Marketing
2019 - 2020Chartered Marketer Marketing
Anglia Ruskin University
2010 - 2012MSc Global Marketing Practice
Chartered Institute of Marketing
2000 - 2001Certificate Marketing
Experience

CAMIG LIMITED, ACCRA
Feb 2001 - Sept 2003Sales ExecutiveIdentifying sales territoriesReceiving customer problems and addressing themCustomer knowledge and researchUnder studying customer responseGoing for Trade Shows

ALLGROW GHANA LIMITED
Apr 2004 - Jun 2007Marketing ExecutiveReporting periodically to the Head Marketing, on the performance of the product.Developing appropriate policies and procedures for effective implementation of the activities of the general business department.Monitoring and coordinating the activities of the department in respect of the product.Undertaking other assignment delegated by the Head Marketing.Client SearchCustomer Knowledge and ResearchAttending Meetings and PresentationsPromoting the company's product in other Regions Show less

Vatebra Limited
Mar 2008 - Feb 2012Executive Marketing SpecialistFormulating and Implementing business solutionsDeveloping market penetration strategiesRelationship management with clientDoing presentations and demonstrations on behalf of the companyDoing requirement gathering and trainingContract NegotiationsClient Search and formulating innovative solutionsEnsure proper management of crisis with aggrieved clientsPrepares quarterly business planEnsure adequate after sales support thereby reducing customer complaints and strengthening business relationshipsGenerate business leads, and drafting of proposalsManage and control sales and marketing operating costs towards achieving or exceeding required margins. Show less

POWER WORKS ENERGY SYSTEMS LIMITED
Mar 2012 - Mar 2014Country Sales ManagerManage and coordinate work in progress Devise and plan the policies of the company.Develop guidelines for the operation of the company.Devise and set up an annual Sales budget.Prepare elaborate reports of the function and all departments.Travel on a national and international level to visit potential clients and discuss business.Discuss plans and marketing strategies with marketing and sales teams.Ensure that all departments and practices are working as anticipated by the company's annual plan.- Management Administration and Support To support operations and administration of the management by advising and informing management members of all relevant and critical information, interfacing between the management and staff.To seek the Management approval for limits and transactions above the authority as specified by the - Management Program, Product Sales and Service Delivery To oversee the designing, marketing, promotion, delivery and quality of programs, products and services Responsible for the overall productivity of the Firm’s sales program To develop and direct Firm’s Business Development Strategy for Management approval. To provide leadership to sales team and staff in implementing sales objectives that appropriately reflect the Firm’s business goals. To lead sales team to identify opportunities for sales process improvement To ensure sales reports and other business intelligence are provided to management. To achieve Firm’s sales, profit, and strategic objectives - Human Resource Management To effectively manage the Human Resources of the organization according to authorized personnel policies and procedures that fully conform to current Laws and Regulations To be a leadership role model. To effectively collaborate with subordinates in managing performance and behavioral attributes of the team. Show less

CREATIVE TRENDS
May 2014 - Oct 2014BUSINESS DEVELOPMENT MANAGERGoal: To be abreast with the key portfolios of Creative Trends, which are marketing, events management, Publishing, advertising and tourism. However, focus diligently on events management and new businesses.Reports To: Chief Executive OfficerKey Output: In depth knowledge of the workings of the various portfolios with key focus on developing and implementing events and attracting new businesses into the company.Key Duties and Responsibilities1. Planning and Coordination Provide leadership and vision to the organization by assisting management and staff with development of long range and annual plans, and with the evaluation and reporting of progress of plans. Liaise between various department heads in the areas of marketing, events management and customer service for new clients. Liaise between management and subordinates. Plan and coordinate / direct general operations under events management and new clients.2. Development of Structures, Policies and Procedures for events management and new clients Develop SOPs for the various business units under events management and new clients. Assist in the development of tools necessary to increase company efficiency and risk management.3. Assess the viability of new businesses4. Willingness to work with and support all areas of the business as required5. Any other duties that might be assigned by the CEO Show less

Image-AD Ghana Limited
Dec 2015 - Jun 2018Marketing ManagerIMAGE – AD / mFarms is an Agritech company providing mobile and web applications to smallholder farmers and stakeholders in agribusiness to enable them manage effectively actors within the value chain. Beyond agribusiness solution is our data collection and management system that allows organizations to effectively collect real time data and manage their monitoring and evaluation system.

Afrifanom Limited
Jul 2018 - Sept 2022Group Sales Manager
Jul 2021 - Sept 2022Sales Manager
Jul 2018 - Sept 2022

AsaaseGPS | Sub - Saharan Africa
Feb 2019 - Jul 2021International Sales ManagerWe have developed the world's universal Addressing Solution with in-built postcodes for countries. Our solution has the following characteristics which are;1. Easy to understand and use2. Available globally3. Works out of the box4. Scalable5. Multilingual (currently we have the solution in English, Spanish and French. We are deploying our 4th language which is Portuguese)AsaaseGPS’ goal is provide everyone with a Simple, Reliable, and Accurate address.

AsaaseGPS | Sub - Saharan Africa
Jan 2022 - nowGeneral Manager
Carifika Inc
Jun 2022 - nowDirector of Sales GlobalCarifika is a non-profit global organisation established to create a unified social and economic system for African and Caribbean people to strengthen, preserve and rebuild wealth, education, health, culture, spiritual developmentand a wide range of resources for generations to come.Carifika’s focus is to bring visibility to Africa and the African diaspora through a network where the community can access resources related to African, Caribbean culture.
Licenses & Certifications

CPMA (Certified Project Management Analyst)
IQN (International Qualification Network)- View certificate

CLOUD COMPUTING SALES
UdemyJun 2017 - View certificate

CIM ACIM Member
CIM | The Chartered Institute of MarketingMar 2021 - View certificate

BUSINESS CONTINUITY PLANNING AND MANAGEMENT
UdemyJun 2017 
Basics of Public - Private Partnership
Young African Leadership InitiativeOct 2015
Fundamentals of Business Expansion
Young African Leadership InitiativeOct 2015
Honors & Awards
- Awarded to Michael AndersonRECOGNITION OF EXCELLENCE ITU TELECOM WORLD Sep 2019 The International Telecommunication Union is proud to recognize VOKACOM GHANA for its excellence in providing and promoting innovative ICT solutions with social impact at ITU Telecom World 2019.
- Awarded to Michael AndersonWINNER OF ITU TELECOM WORLD GLOBAL SME AWARD ITU TELECOM WORLD Sep 2019 Winner of the ITU Telecom World Global SME Award for the Best Business Model at ITU Telecom World 2019.
Languages
- enEnglish
- frFrench
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