Felipe Gonzales, MBA

Experience

• 

  Atento

  Jun 2007 - Feb 2008

  Customer Service Assistant

  Performing remote diagnostics, analysis and fixing technical issues at the Terra Networks (Internet Provider), reducing costs and ensuring customer satisfaction, while also selling new services and increasing the company's profitability.

• 

  Neogrid

  Feb 2009 - Sept 2015

  Managed and develop world wide solutions for Planning and Replenishment. Designed solutions in line with market needs. Perform competitive analysis on the portfolio of products in different markets in order to propose medium and long-term strategies to leverage the results of stakeholders.Latest Achievement: development and global launch of a completely new solution. Focused on the Brazilian market with management and development of business intelligence solutions with emphasis on POS data. Drew and designing solutions, aligned with market needs.Performed competitive analysis in different markets and propose medium and long term strategies to leverage the results of stakeholders.Latest Achievement: new business model that enabled a 23% increase in sales. Working with key stakeholders to identify, define, prioritize and implement projects that deliver value through the implementation of new system functionalities, which meet both business areas and user expectations to contribute to the successful implementation of a new generation suite of technology to replace and enhance the current one. Exclusive focus on the strategic customers by providing advisory support, user training, presentations and follow-up of projects such a s: eInvoice Solutions, Financials, Logistics and eProcuring solutions.Also, focused on best practices to help the customers to build a better and profitable supply chain relationship. Implementing Electronic Data Interchange projects, integrating Manufacturers, Wholesalers and the largest Retailers in the world.Analysing business rules to create and customize technical solutions.Expertise with Febraban, NTC, EANCON and project management techniques as well. Being the main link between the customer and the development team.Responsible for providing high level problem-solving and support services for the fulfillment of EDI, e-Invoice and Logistics softwares (SaaS model).

  • Senior Product Owner

    Jun 2014 - Sept 2015

  • Product Owner

    Mar 2013 - May 2014

  • Business Analyst

    Feb 2012 - Feb 2013

  • Business Consultant

    Aug 2010 - Jan 2012

  • Deployment Analyst

    Feb 2010 - Jul 2010

  • Customer Service Analyst

    Feb 2009 - Jan 2010
• 

  Bela

  Jun 2017 - Jul 2018

  Product Manager

  Bela Pagamentos (declared bankruptcy in 2019) was a fintech/startup company focused on PMS (Property Management System) to the Hospitality/Tourism Brazilian market. While at Bela, I have led the development of a SaaS PMS connected to Online Travel Agencies such as Booking.com, Expedia, and Decolar.com. That empowered Hotels and Motels to increase their online presence and sales by dramatically reducing the time and effort to manage their online presence. The project was a local success. In less than 100 days, we had over 40 hotels using the software daily.I was also part of a digital banking account development aimed at small businesses. Designed based on the existent company's credit card machines(EFTPOS) network presence. Unfortunately, the product didn't meet product-market-fit due to internal financial issues. Latest Achievement: At Bela, we have performed a one-week design sprint with developers and designers to have the Digital Account first high fidelity prototype and the backend architecture proposal.In the OTA integration project, we used an approach focused on the company's experience and customers feedback to validate the original idea. Then once we integrated the first OTA, we started shadowing two beta clients for a week to understand where and how to improve the user's journey making it more productive and accurate. Show less

• 

  Softplan Planejamento e Sistemas

  Sept 2018 - Nov 2020

  Product Manager

  Focused on evolving a supply chain solution for the construction industry market in the Brazilian top leader ERP system (Sienge).Latest Achievement: In 2019, based on a product discovery finding supported by the team's designer, we implemented an improved the quoting process. The solution implemented reduced the time needed to create a quote by 40%. We have also saw a 30% increase in the number of quotes posted by customers (based on in the previous year).In addition, in 2020, also based on previous product discovery, we achieved a 90% reduction in e-Invoice registration time (during pre-production tests) by implementing an algorithm that suggests to the user which purchase order has the item to be linked in the e-Invoice in less than a second. Show less

• 

  Zallpy Digital

  Nov 2020 - now

  Working exclusively and directly with BMW , I have led the development of features for the My BMW App. The app has over +14.000.000 users in 46 different countries. By analyzing in-app user behavior, reviews and, feedback on the App Store, we look for opportunities to improve the user experience within the app and the car ecosystem while adding value to its journey.Latest Achievements: Leading a brand-new team, we have explored, analyzed, and implemented 03 different features in 12 months. Those features have helped the user to make better-informed decisions and enhance their premium experience with the car while also being in line with BMW's goals. It was all developed in synchrony with dozens of other teams. Show less

  • Head of Services for Europe & Digital Products

    Jan 2025 - now

  • Delivery Manager

    Mar 2023 - now

  • Project Leader

    Feb 2022 - Mar 2023

  • Senior Product Owner @BMW Group

    Nov 2020 - Feb 2022