
Julie Booher
Sales Representative

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About me
Personal Fitness Coach at Health Nut Julie
Education

University of Central Florida
2010 - 2013Bachelor of Science (B.S.) Public Relations, Advertising, and Applied Communication
University of Central Florida
2010 - 2014Bachelor of Science (B.S.) Public Relations, Advertising, and Applied Communication
Experience

Hollister Co.
Jul 2009 - Jul 2011Sales Representative• Modeled and represented store products• Provided customer service and cash register functions• Took inventory, stocked and organized store shelves• Performed cash register closeout, end of day balance sheets, and store closing

Tijuana Flats Burrito Co.
Jul 2011 - Jul 2012Waitress• Provide customer service while presenting strong interpersonal skills in order to engage customers in a professional, friendly, yet efficient manner • Take orders and deliver meals while providing exemplary customer service• Serve up to 100+ customers per day• Assistance with new hire orientation and training

WFTV
May 2012 - Dec 2013• Conduct on-air interviews for the weekly event segment "9 Family Minute"• Interact with thousands of attendees at various events• Create a lasting brand image for WFTV through meaningful interaction with viewers • Edit promotional spots using FinalCut software• Write and produce PSAs• Assist in event planning for sponsors• Administration of social media sites such as Facebook and the 9 Family Connection homepage on WFTV.com • Work with WFTV and WRDQ promotions staff in the development of on air, online, social media, radio and cable advertising for network, syndicated and news programming• Write, produce and schedule daily and image promotions that air on both WFTV Channel 9 and WRDQ TV 27 in a Top 20 News Market• Hands on experience in AVID digital editing system
Event Coverage
Aug 2012 - Dec 20139 Family Connection/27 Community Connection Intern
Aug 2012 - Jun 2013Promotions Intern
May 2012 - Aug 2012

Quantum Leap Advertising
Aug 2013 - Nov 2013Copywriting Intern• Create engaging content for clients on platforms including Facebook, Pinterest, Twitter, Google+, YouTube, etc. • Develop online press releases and website copy using SEO best practices• Contribute to internal content writing including online PDFs, blog articles and email blasts• Stay up-to-date on Internet marketing, advertising, copywriting and social media• Implement AP style

LA Fitness
Oct 2013 - nowGroup Exercise Instructor• Guide goal-oriented exercise programs, improving client success rates • Work with clients to implement discipline, focus and self-confidence• Doubled group exercise class attendance within weeks by developing and effectively marketing health and exercise programs

Caldwell Group (formerly Quantum Leap Advertising)
Nov 2013 - nowContent Specialist• Craft compelling content for clients through traditional and digital mediums • Develop online press releases and website copy using SEO best practices• Contribute to internal content writing including online PDFs, blog articles and email blasts• Create engaging content for clients on platforms including Facebook, Pinterest, Twitter, Google+, YouTube, etc. • Stay up-to-date on Internet marketing, advertising, copywriting and social media

Health Nut Julie
Apr 2014 - nowPersonal Fitness Coach• Offer one-on-one and group training to clients of all ages and skill levels • Travel to personal residences, corporate offices, and other facilities to conduct group fitness classes • Develop personalized online coaching plans for clients around the world• Host monthly group fitness events in the Central Florida area, including Baldwin Park, New Symrna Beach and more• Publish creative content via blogs, email newsletters, social media channels and more• Engage social media following on platforms including Facebook, Instagram, YouTube, Pinterest and Twitter Show less
Licenses & Certifications
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NASM Certified Personal Trainer
National Academy of Sports Medicine (NASM)Aug 2014
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