
Olivia Fraser
Shift Lead

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About me
Assistant Account Executive at Falls & Co
Education

Bowling Green State University
2020 - 2023Bachelor of Science - BS Journalism, Public Relations Specialization, Marketing Minor
Experience

Zoup! Eatery
Jun 2018 - Aug 2019Shift Lead
TJ Maxx
Sept 2019 - Apr 2022Retail Associate
Flowerama
Apr 2021 - Aug 2021Sales Clerk
Bowling Green State University
Aug 2021 - Apr 2023- Enhanced the in-game experience at home athletic events through marketing, fan engagement and music. - Conducted fan interviews and posted on Screech Team social media during football games, receiving an average of 1,200 impressions per post on Instagram. - Assisted with in-game tasks such as selling chuck-a-pucks to fans, spotter for PA announcer, running music at soccer games and more. - Gained experience working championship events including Women’s Swim and Dive MAC Championships. - Created promotional graphics and videos for multiple sports reaching over 1,000 accounts on Instagram. Show less
Campus Tour Guide
Jan 2022 - Apr 2023BGSU Athletics Marketing Intern
Aug 2021 - Apr 2022

Ohio District of Kiwanis International
Feb 2022 - Apr 2022Social Media Intern- Developed a social media campaign with growth metrics, produced content, and tracked success. - Created social media assets for several events including Key Leader, the annual servant leadership weekend retreat. - Enhanced social media presence on Instagram which was not utilized. - Photographed events including MidYear convention to gather stock images.

Adams Street Publishing Co.
Aug 2022 - Dec 2022Editorial Intern- Responsible for various editorial tasks including copywriting, research and fact-checking, and story development. - Adhered to writing style and guidelines to publish online content for Toledo City Paper and Toledo Area Parent publications.

The Northwestern Water & Sewer District
Jan 2023 - May 2023Public Information Intern- Designed graphics and drafted captions for social media, digital, and print advertisements using Canva, Meta Business Suite, Adobe Premiere Rush and CapCut - Managed social media accounts including Facebook, Twitter, Instagram and LinkedIn resulting in a 173% reach increase on Facebook and 254% on Instagram- Designed graphics and layouts for customer and internal newsletters on Constant Contact- Participated in meetings on economic development, media committees, outside agencies and community events Show less

Falls & Co
May 2023 - nowAssistant Account Executive
Aug 2023 - nowCommunications Intern
May 2023 - Aug 2023
Licenses & Certifications

Fundamentals of Social Media
Muck RackMay 2023
Digital Advertising Certified
HubSpotNov 2022
SEO Certified
HubSpotSept 2022- View certificate

The Comprehensive Social Media Marketing Certification
FlashpassAug 2024 - View certificate

Fundamentals of Media Relations
Muck RackMay 2023 
Google Analytics 4 Certification
Google Analytics 4Sept 2022
Honors & Awards
- Awarded to Olivia FraserMost Distinct Public Relations Student BGSU School of Media and Communications Apr 2023
- Awarded to Olivia FraserDean's List Bowling Green State University Dec 2022 Received Dean's list honor four consecutive semesters from Fall 2020 to Spring 2022.
- Awarded to Olivia FraserIntern of the Month Taylor Jefferson Feb 2022
Volunteer Experience
Assistant Volleyball Coach
Issued by Southwest Volleyball Club on Jun 2023
Associated with Olivia FraserFall Welcome Leader
Issued by Bowling Green State University on Apr 2021
Associated with Olivia Fraser
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